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To learn 13 00:00:30,649 --> 00:00:33,009 more, visit carecredit.com 14 00:00:33,009 --> 00:00:34,229 forward /beckerspodcast. 15 00:00:35,890 --> 00:00:38,149 Hello and welcome to the Becker's Healthcare Podcast. 16 00:00:38,369 --> 00:00:40,129 My name is Chanel Bunger and I'm recording 17 00:00:40,129 --> 00:00:42,449 live at the thirty first annual Business and 18 00:00:42,449 --> 00:00:44,789 Operations of ASC Conference in Chicago 19 00:00:45,215 --> 00:00:48,254 and sitting down with Sean Gibson, the CEO 20 00:00:48,254 --> 00:00:50,655 at Remedy Surgery Centers. Sean, thank you so 21 00:00:50,655 --> 00:00:52,814 much for joining me today. Good afternoon. Thank 22 00:00:52,814 --> 00:00:54,494 you for having me. Perfect. Well, to kick 23 00:00:54,494 --> 00:00:55,774 us off, can you share a bit about 24 00:00:55,774 --> 00:00:57,634 yourself and your work in the ASC space? 25 00:00:58,094 --> 00:00:59,634 Sure. I am a 26 00:01:00,149 --> 00:01:03,289 a a CEO for Remedy Surgery Centers. I, 27 00:01:04,150 --> 00:01:05,530 all in all, have 14 28 00:01:05,909 --> 00:01:06,810 surgery centers, 29 00:01:07,989 --> 00:01:09,450 throughout the state of Texas. 30 00:01:10,230 --> 00:01:13,109 I've lived in both the ASC world as 31 00:01:13,109 --> 00:01:14,409 well as corporate 32 00:01:15,055 --> 00:01:18,334 America in the hospital setting. So ASCs have 33 00:01:18,334 --> 00:01:19,075 taught me 34 00:01:19,454 --> 00:01:21,454 much more than the hospital system has in 35 00:01:21,454 --> 00:01:23,215 a very short period of time. It's it's 36 00:01:23,215 --> 00:01:24,194 been a good run. 37 00:01:24,894 --> 00:01:27,075 Perfect. Thank you so much for that introduction. 38 00:01:27,215 --> 00:01:29,590 And now the ASC market in The US 39 00:01:29,590 --> 00:01:32,629 is projected to reach almost $61,000,000,000 40 00:01:32,629 --> 00:01:35,269 by 2030 and continues to experience strong year 41 00:01:35,269 --> 00:01:37,930 over year growth. From your perspective, I'm wondering 42 00:01:38,149 --> 00:01:39,030 what are you thinking, 43 00:01:39,509 --> 00:01:41,849 are the most significant trends in market forces 44 00:01:41,909 --> 00:01:44,965 driving the this expansion? And how should ASC 45 00:01:44,965 --> 00:01:46,424 leaders be preparing today? 46 00:01:48,245 --> 00:01:49,064 It's no surprise. 47 00:01:49,365 --> 00:01:51,545 I think the market is being driven by, 48 00:01:52,165 --> 00:01:52,905 our payers, 49 00:01:53,605 --> 00:01:54,265 but also 50 00:01:55,525 --> 00:01:59,140 with, the Internet and people having the ability 51 00:01:59,200 --> 00:02:01,680 to search things much easier today, I think 52 00:02:01,680 --> 00:02:02,420 it has, 53 00:02:03,039 --> 00:02:05,200 is now being driven by the consumer as 54 00:02:05,200 --> 00:02:06,019 well. So 55 00:02:06,399 --> 00:02:07,780 we've got kind of a twofold 56 00:02:09,439 --> 00:02:11,139 scenario where our patients 57 00:02:11,439 --> 00:02:13,824 are looking for care and, 58 00:02:15,004 --> 00:02:17,664 through data that we share on the Internet, 59 00:02:17,965 --> 00:02:20,064 with pricing and so forth and so on. 60 00:02:21,084 --> 00:02:23,724 They're they're making the conclusions and coming to 61 00:02:23,724 --> 00:02:25,724 the ASC market, and it's just driving it 62 00:02:25,724 --> 00:02:26,384 very quickly. 63 00:02:27,469 --> 00:02:29,250 Got it. And now moving forward, 64 00:02:29,550 --> 00:02:32,449 from AI and robotic surgeries to advanced EHR 65 00:02:32,510 --> 00:02:35,469 systems, technology remains both a make or break 66 00:02:35,469 --> 00:02:38,110 factor and a critical driver of ASC operations 67 00:02:38,110 --> 00:02:38,849 at scale. 68 00:02:39,335 --> 00:02:41,814 How do you see deeper tech integration shaping 69 00:02:41,814 --> 00:02:44,055 the way ASCs deliver care and manage their 70 00:02:44,055 --> 00:02:45,675 businesses over the next few years? 71 00:02:46,215 --> 00:02:46,715 So, 72 00:02:47,094 --> 00:02:49,814 actually, technology is what really started me coming 73 00:02:49,814 --> 00:02:50,794 to these meetings. 74 00:02:51,895 --> 00:02:53,335 It was AI was 75 00:02:54,599 --> 00:02:56,759 everybody heard of it, but I didn't really 76 00:02:56,759 --> 00:02:59,080 understand what it was and more so how 77 00:02:59,080 --> 00:03:00,759 much did it cost and what was I 78 00:03:00,759 --> 00:03:02,219 gonna get out of it. So 79 00:03:02,759 --> 00:03:03,419 I think, 80 00:03:04,199 --> 00:03:04,699 technology 81 00:03:05,080 --> 00:03:05,580 obviously 82 00:03:05,959 --> 00:03:09,175 is if if you're not educated on it 83 00:03:09,175 --> 00:03:11,675 now, you're way behind. And the 84 00:03:12,055 --> 00:03:15,275 abilities for us to mine our data and 85 00:03:15,974 --> 00:03:18,394 come to the negotiating table with the payers 86 00:03:18,534 --> 00:03:19,034 using 87 00:03:19,735 --> 00:03:20,955 AI driven data, 88 00:03:21,719 --> 00:03:23,500 and having the ability to 89 00:03:24,599 --> 00:03:26,780 source that information and know what your competitors 90 00:03:26,919 --> 00:03:27,479 are doing. 91 00:03:27,879 --> 00:03:28,379 It 92 00:03:29,080 --> 00:03:31,419 you would be a fool not to to 93 00:03:31,560 --> 00:03:34,120 have that information in, and it's allowed me 94 00:03:34,120 --> 00:03:35,340 the ability to 95 00:03:36,245 --> 00:03:38,824 go to the payers and negotiate better contracts 96 00:03:39,044 --> 00:03:40,745 with the data that 97 00:03:41,044 --> 00:03:42,965 we already all know that they have on 98 00:03:42,965 --> 00:03:45,284 us before they even get there. Got it. 99 00:03:45,284 --> 00:03:47,525 And is there a specific technology or innovation 100 00:03:47,525 --> 00:03:50,104 that stands out to you as especially transformative? 101 00:03:50,719 --> 00:03:51,939 You know, billing, 102 00:03:52,560 --> 00:03:53,699 the billing software, 103 00:03:54,159 --> 00:03:55,120 the ability to 104 00:03:56,479 --> 00:03:59,539 our commercial payers have been using AI, 105 00:04:00,879 --> 00:04:02,819 to shoot claims back and 106 00:04:03,280 --> 00:04:04,580 pull data on 107 00:04:05,145 --> 00:04:07,564 slowing our claim payments down. And 108 00:04:08,104 --> 00:04:09,485 we now have the ability, 109 00:04:10,425 --> 00:04:11,485 through that software 110 00:04:11,784 --> 00:04:13,645 and reduce price to 111 00:04:14,104 --> 00:04:16,285 do the same thing. So we're able to 112 00:04:16,824 --> 00:04:18,125 use AI to 113 00:04:19,050 --> 00:04:20,350 push those those 114 00:04:20,889 --> 00:04:21,389 commonly 115 00:04:22,009 --> 00:04:24,410 denied claims back. We can look at, 116 00:04:25,769 --> 00:04:26,089 different, 117 00:04:26,730 --> 00:04:28,990 procedures that are slow pays versus 118 00:04:29,290 --> 00:04:32,250 no pays from the insurance industry. It's it's 119 00:04:32,250 --> 00:04:33,230 been very useful. 120 00:04:33,615 --> 00:04:35,154 So I I think that the 121 00:04:35,615 --> 00:04:36,274 the ability 122 00:04:36,574 --> 00:04:39,694 to mine your billing data and use the 123 00:04:39,694 --> 00:04:40,834 AI to, 124 00:04:41,855 --> 00:04:45,634 I guess, help you without adding extra FTEs 125 00:04:45,855 --> 00:04:47,954 is makes our world a lot easier. 126 00:04:49,199 --> 00:04:51,120 Of course. And now switching gears a bit 127 00:04:51,120 --> 00:04:54,240 here, with 60% of health systems considering ASC 128 00:04:54,240 --> 00:04:57,459 joint ventures and many ASCs already partnering partnering 129 00:04:57,759 --> 00:04:59,139 with systems in their communities, 130 00:04:59,519 --> 00:05:02,235 what opportunities do you see for collaboration, 131 00:05:02,535 --> 00:05:05,514 whether with other providers or vendors, to strengthen 132 00:05:05,574 --> 00:05:07,514 patient care and operational efficiency? 133 00:05:08,375 --> 00:05:10,474 I think that, hospitals overall, 134 00:05:11,095 --> 00:05:11,995 being a 135 00:05:12,535 --> 00:05:16,009 a past hospital leader, we deal with population 136 00:05:16,229 --> 00:05:19,849 issues, volume issues coming through the hospitals. And 137 00:05:20,310 --> 00:05:21,449 ASCs give 138 00:05:21,750 --> 00:05:24,250 the ability for us to take care of 139 00:05:24,470 --> 00:05:27,689 not as sick patients, less critically ill patients, 140 00:05:28,595 --> 00:05:30,694 to manage surgical procedures 141 00:05:31,155 --> 00:05:32,694 very quickly and easily, 142 00:05:34,115 --> 00:05:36,194 reducing the volume that actually goes to the 143 00:05:36,194 --> 00:05:38,535 hospitals. The the other side of that is 144 00:05:38,915 --> 00:05:41,395 it reduces reimbursement going to those hospitals as 145 00:05:41,395 --> 00:05:42,694 well. So we have to 146 00:05:44,000 --> 00:05:45,379 find an an easy 147 00:05:45,759 --> 00:05:46,259 midway 148 00:05:47,199 --> 00:05:48,259 space that 149 00:05:48,560 --> 00:05:50,479 the hospital doesn't feel like you're taking their 150 00:05:50,479 --> 00:05:51,459 business, and 151 00:05:51,919 --> 00:05:53,620 you you are still able to 152 00:05:54,479 --> 00:05:57,634 share information with them, share page your patient 153 00:05:57,634 --> 00:05:58,134 population, 154 00:05:58,834 --> 00:06:00,375 with them, and ultimately 155 00:06:01,074 --> 00:06:02,694 do good patient care safely 156 00:06:03,555 --> 00:06:06,354 and get reimbursed for it. Absolutely. Well, Sean, 157 00:06:06,354 --> 00:06:07,634 I I wanna thank you for your time 158 00:06:07,634 --> 00:06:08,914 today. But before I let you go, is 159 00:06:08,914 --> 00:06:10,514 there anything else that we didn't touch on 160 00:06:10,514 --> 00:06:11,759 or any final thoughts you'd 161 00:06:12,319 --> 00:06:14,100 like to share? I think, from the ASC 162 00:06:14,160 --> 00:06:15,220 markets generally, 163 00:06:15,839 --> 00:06:17,600 I think this have been a big, 164 00:06:18,560 --> 00:06:20,259 big talk here this session. 165 00:06:21,439 --> 00:06:23,860 We as ASC leaders really need to 166 00:06:24,574 --> 00:06:26,995 bond really bond together and 167 00:06:27,295 --> 00:06:29,314 let our legislative folks know, 168 00:06:30,415 --> 00:06:32,514 that, you know, we're not gonna put up 169 00:06:32,814 --> 00:06:33,314 with 170 00:06:33,694 --> 00:06:36,654 less pay payment opportunities, you know, be able 171 00:06:36,654 --> 00:06:38,654 to compete on a market doing the same 172 00:06:38,654 --> 00:06:39,955 cases with the same 173 00:06:40,790 --> 00:06:41,290 equipments. 174 00:06:41,830 --> 00:06:43,350 I think the word is really starting to 175 00:06:43,350 --> 00:06:45,189 get out there, and that might be your 176 00:06:45,189 --> 00:06:48,150 competitor across town, but that that person also 177 00:06:48,150 --> 00:06:50,410 is your partner in helping getting that information 178 00:06:50,470 --> 00:06:53,670 out to congress. And and there's there's members 179 00:06:53,670 --> 00:06:54,170 that 180 00:06:54,634 --> 00:06:55,854 are here today 181 00:06:56,235 --> 00:06:59,454 that are very involved as as congress members. 182 00:06:59,514 --> 00:07:02,014 So it's very interesting seeing that come about. 183 00:07:02,074 --> 00:07:04,074 That's amazing to hear. Well, Sean, I wanna 184 00:07:04,074 --> 00:07:05,675 thank you once again for your time today 185 00:07:05,675 --> 00:07:07,115 and for sharing your insights on the Becker's 186 00:07:07,115 --> 00:07:09,134 healthcare podcast. Thank you so much.