1 00:00:00,160 --> 00:00:03,060 Welcome back to Podcast Insider. I'm Mike Dell. 2 00:00:03,199 --> 00:00:05,599 And I'm Mackenzie Bennett. Today, we're talking about 3 00:00:05,599 --> 00:00:07,679 something a lot of podcasters forget they already 4 00:00:07,679 --> 00:00:09,460 have, their back catalog. 5 00:00:09,839 --> 00:00:12,660 Yeah. Everyone's focused on their next 6 00:00:13,085 --> 00:00:15,804 episode or the next big ideas. And there's 7 00:00:15,804 --> 00:00:17,565 a ton of value sitting right there in 8 00:00:17,565 --> 00:00:19,725 your older episodes that can still help you 9 00:00:19,725 --> 00:00:22,605 grow or even monetize. Yeah. So today, we're 10 00:00:22,605 --> 00:00:25,265 gonna talk about why your back catalog matters, 11 00:00:25,644 --> 00:00:26,945 how to bring those episodes 12 00:00:27,324 --> 00:00:28,464 back into the spotlight, 13 00:00:28,980 --> 00:00:30,279 and some easy ways 14 00:00:30,579 --> 00:00:32,259 that you can get more life out of 15 00:00:32,259 --> 00:00:34,579 your previous content. If you've ever felt the 16 00:00:34,579 --> 00:00:37,619 pressure to constantly create something new, this one's 17 00:00:37,619 --> 00:00:38,359 for you. 18 00:00:39,859 --> 00:00:42,659 You're listening to Podcast Insider hosted by Mike 19 00:00:42,659 --> 00:00:45,395 Dell, Dave Clements, and Mackenzie Bennett from the 20 00:00:45,395 --> 00:00:48,994 Blueberry team, bringing you weekly insights, advice, and 21 00:00:48,994 --> 00:00:51,314 insider tips and tricks to help you start, 22 00:00:51,314 --> 00:00:53,335 grow, and thrive through podcasting 23 00:00:53,875 --> 00:00:55,954 with all the support of your team here 24 00:00:55,954 --> 00:00:57,414 at Blueberry Podcasting. 25 00:00:57,929 --> 00:00:59,710 Welcome. Let's dive in. 26 00:01:00,250 --> 00:01:02,890 The back catalog of a podcast can be 27 00:01:02,890 --> 00:01:05,209 very powerful. Now it depends you know, if 28 00:01:05,209 --> 00:01:06,890 you're doing a news show, a lot of 29 00:01:06,890 --> 00:01:09,069 that back catalog is not really 30 00:01:09,944 --> 00:01:10,444 relevant, 31 00:01:11,224 --> 00:01:14,025 only because, you know, the the information is 32 00:01:14,025 --> 00:01:14,765 no longer 33 00:01:15,064 --> 00:01:17,145 viable. You know? If you're talking about something 34 00:01:17,145 --> 00:01:18,525 that happened topically 35 00:01:19,145 --> 00:01:20,765 or, you know, something happened 36 00:01:21,064 --> 00:01:23,680 that really nobody needs to know about, that's 37 00:01:23,680 --> 00:01:25,680 different. But if you're doing something that is 38 00:01:25,680 --> 00:01:26,979 just general information, 39 00:01:27,519 --> 00:01:28,659 interesting conversations, 40 00:01:28,959 --> 00:01:31,280 all that stuff, your back catalog can still 41 00:01:31,280 --> 00:01:32,420 get a lot of traffic. 42 00:01:32,879 --> 00:01:33,379 Definitely. 43 00:01:33,680 --> 00:01:36,019 Once it's been published, that doesn't mean it's 44 00:01:36,385 --> 00:01:38,625 only useful for that week. I mean, Podcast 45 00:01:38,625 --> 00:01:39,984 Insider, the way that we've been doing it 46 00:01:39,984 --> 00:01:41,825 for the past year, so, like, they these 47 00:01:41,825 --> 00:01:43,525 are evergreen topics. 48 00:01:43,905 --> 00:01:45,604 This is stuff that people can 49 00:01:45,905 --> 00:01:48,084 come back to or listen to 50 00:01:48,545 --> 00:01:51,140 years after it's been published. I mean, obviously, 51 00:01:51,140 --> 00:01:53,540 things change. But, overall, there's a lot of 52 00:01:53,540 --> 00:01:55,140 episodes from, you know, a year or so 53 00:01:55,140 --> 00:01:58,019 out that we could air now and would 54 00:01:58,019 --> 00:01:58,519 still 55 00:01:58,819 --> 00:02:00,500 be of interest to people. You know, and 56 00:02:00,500 --> 00:02:01,780 we do that once in a while if 57 00:02:01,780 --> 00:02:03,640 we don't feel like putting out an episode 58 00:02:03,700 --> 00:02:04,439 that week. 59 00:02:05,015 --> 00:02:07,015 You know, we'll throw a rerun in. But 60 00:02:07,015 --> 00:02:08,634 be careful when you do reruns. 61 00:02:09,014 --> 00:02:11,574 Hate to get technical and geeky, but if 62 00:02:11,574 --> 00:02:12,875 you're gonna do a rerun, 63 00:02:13,415 --> 00:02:15,895 reedit the file or at least resave it 64 00:02:15,895 --> 00:02:18,715 under a different file name, the MP three 65 00:02:18,750 --> 00:02:20,590 or the media file if you're doing video. 66 00:02:20,590 --> 00:02:22,349 You know, and maybe record a little something 67 00:02:22,349 --> 00:02:24,590 saying, hey. You know, this is a rerun, 68 00:02:24,590 --> 00:02:26,990 but it's not relevant information. And then, you 69 00:02:26,990 --> 00:02:29,490 know, just make it a little bit different. 70 00:02:29,789 --> 00:02:30,289 Otherwise, 71 00:02:31,135 --> 00:02:33,295 this is all technical, but Apple won't take 72 00:02:33,295 --> 00:02:35,474 it if it has the same file name. 73 00:02:35,534 --> 00:02:37,375 And Spotify won't take it if it's the 74 00:02:37,375 --> 00:02:38,194 same post. 75 00:02:38,495 --> 00:02:40,575 Be careful with that. You know, retitle it, 76 00:02:40,575 --> 00:02:43,055 you know, rerun or something. That's another way 77 00:02:43,055 --> 00:02:44,974 to bring them back. Another thing is is 78 00:02:44,974 --> 00:02:46,034 go back yourself 79 00:02:46,889 --> 00:02:49,209 and listen to an old episode that might 80 00:02:49,209 --> 00:02:52,729 be relevant now. And instead of replaying that 81 00:02:52,729 --> 00:02:53,229 episode, 82 00:02:53,849 --> 00:02:56,009 revisit it. You know, if there's some sort 83 00:02:56,009 --> 00:02:58,489 of an update to the subject you're talking 84 00:02:58,489 --> 00:03:00,810 about or something more you wanna say about 85 00:03:00,810 --> 00:03:03,125 it, You know, add that to it and 86 00:03:03,125 --> 00:03:04,965 put that out as a new episode that 87 00:03:04,965 --> 00:03:07,125 doesn't take nearly as much work as starting 88 00:03:07,125 --> 00:03:07,865 from scratch. 89 00:03:08,324 --> 00:03:11,365 Yeah. That's also good for updating your show 90 00:03:11,365 --> 00:03:14,085 notes as well because that's gonna bring people 91 00:03:14,085 --> 00:03:16,409 in if you are, you know, updating something 92 00:03:16,409 --> 00:03:18,270 to be more relevant to SEO 93 00:03:18,650 --> 00:03:20,989 or just something that people are searching nowadays. 94 00:03:21,289 --> 00:03:23,209 That'll bring people to your episode as well 95 00:03:23,209 --> 00:03:26,169 when they're searching for whatever topic it is. 96 00:03:26,169 --> 00:03:28,330 It's a great way to say, hey. We 97 00:03:28,330 --> 00:03:29,069 have episodes 98 00:03:29,370 --> 00:03:30,189 about this 99 00:03:31,155 --> 00:03:32,215 from two months ago. 100 00:03:32,594 --> 00:03:33,254 If this 101 00:03:33,635 --> 00:03:35,955 episode is something that you like, go check 102 00:03:35,955 --> 00:03:38,194 out a couple more from that month or 103 00:03:38,194 --> 00:03:41,314 something like that. It's definitely good. I think 104 00:03:41,314 --> 00:03:42,995 a lot of people utilize this around the 105 00:03:42,995 --> 00:03:43,495 holidays, 106 00:03:44,194 --> 00:03:45,895 which I see nothing wrong with. 107 00:03:46,250 --> 00:03:47,870 Even, like, in a new episode, 108 00:03:48,169 --> 00:03:49,849 you know, I listen to a lot of 109 00:03:49,849 --> 00:03:53,289 aviation podcasts, and they'll talk about, you know, 110 00:03:53,289 --> 00:03:55,150 the the one that I listen to interviews 111 00:03:55,289 --> 00:03:58,650 people. And they'll bring up something about that 112 00:03:58,650 --> 00:04:00,330 person. And he said, and if you wanna 113 00:04:00,330 --> 00:04:02,105 listen to it, go back to episode blah 114 00:04:02,105 --> 00:04:04,105 blah blah. So you're mentioning the the old 115 00:04:04,105 --> 00:04:06,105 episode and the new episode, and that can 116 00:04:06,105 --> 00:04:07,004 drive traffic. 117 00:04:07,465 --> 00:04:08,365 Yeah. Definitely. 118 00:04:08,905 --> 00:04:11,724 You know, it just keeps everything sorta cohesive 119 00:04:11,944 --> 00:04:13,645 and, running together. 120 00:04:14,025 --> 00:04:15,405 You know, so many times 121 00:04:15,750 --> 00:04:17,350 I do the same thing, you know. I 122 00:04:17,350 --> 00:04:19,189 know I talked about this before, then I'll 123 00:04:19,189 --> 00:04:20,810 go back and listen to that old episode 124 00:04:20,870 --> 00:04:22,709 and decide whether I wanna do a new 125 00:04:22,709 --> 00:04:23,930 episode about that, 126 00:04:24,310 --> 00:04:27,350 rerun that one, or, you know, something of 127 00:04:27,350 --> 00:04:28,169 that sort. 128 00:04:28,535 --> 00:04:31,514 It's a wealth of information for you even 129 00:04:31,574 --> 00:04:33,574 because, you know, well, you know, if you've 130 00:04:33,574 --> 00:04:35,894 already covered that subject and you wanted to 131 00:04:35,894 --> 00:04:38,294 cover it a little deeper or update or 132 00:04:38,294 --> 00:04:39,995 whatever, it gives you a resource 133 00:04:40,470 --> 00:04:42,650 to, utilize that back catalog. 134 00:04:43,189 --> 00:04:44,710 One of the ways that you can do 135 00:04:44,710 --> 00:04:45,210 this 136 00:04:45,589 --> 00:04:47,610 is by building a playlist 137 00:04:48,230 --> 00:04:50,870 of of these old episodes that you think, 138 00:04:51,270 --> 00:04:53,350 deserve a little bit more love. I think 139 00:04:53,350 --> 00:04:54,970 that's a really cool way to 140 00:04:55,664 --> 00:04:56,164 utilize 141 00:04:56,625 --> 00:04:58,704 your time as a podcaster saying, like, hey. 142 00:04:58,704 --> 00:05:00,224 These are ones I'm really proud of and 143 00:05:00,224 --> 00:05:03,664 think are really important for listeners to get 144 00:05:03,664 --> 00:05:06,464 to because it's also really good for, like, 145 00:05:06,464 --> 00:05:09,199 new listeners, new subscribers, followers, whatever you wanna 146 00:05:09,199 --> 00:05:11,199 call them. And it just takes some pressure 147 00:05:11,199 --> 00:05:12,560 off of you to put out, you know, 148 00:05:12,560 --> 00:05:14,420 a new episode every once in a while. 149 00:05:14,720 --> 00:05:16,319 Yeah. Yeah. And then, of course, you know, 150 00:05:16,319 --> 00:05:19,040 I mentioned in the intro there that, there's 151 00:05:19,040 --> 00:05:21,220 ways to monetize your back catalog. 152 00:05:21,665 --> 00:05:23,584 And, you know, some of them are are 153 00:05:23,584 --> 00:05:25,745 easy, some of them not so easy, but, 154 00:05:25,985 --> 00:05:28,384 you know, just ways that you could put 155 00:05:28,384 --> 00:05:30,245 all that information to use. 156 00:05:30,545 --> 00:05:31,764 One of them is 157 00:05:32,464 --> 00:05:34,545 write a book. I know several people that 158 00:05:34,545 --> 00:05:37,045 do this where they've got evergreen content. 159 00:05:37,560 --> 00:05:39,660 And what they'll do is they'll get transcripts 160 00:05:39,800 --> 00:05:41,740 of all their old episodes, 161 00:05:42,439 --> 00:05:45,000 put them together, edit them into a sending 162 00:05:45,000 --> 00:05:46,920 kind of a book form. And Right. That 163 00:05:46,920 --> 00:05:48,680 seems kind of intimidating for a lot of 164 00:05:48,680 --> 00:05:50,475 people, I think. Oh, yeah. Very much. 165 00:05:51,014 --> 00:05:52,455 Very much. So, you know, I'm not saying 166 00:05:52,455 --> 00:05:54,055 it's easy, but that's the way to do 167 00:05:54,055 --> 00:05:55,275 it. It's, 168 00:05:55,895 --> 00:05:58,715 you know, I I think of, Grammar Girl 169 00:05:59,175 --> 00:06:00,235 as a good example. 170 00:06:00,775 --> 00:06:04,529 She's written several books, and they're mostly based 171 00:06:04,529 --> 00:06:07,110 on the topic she's covered in her podcast. 172 00:06:08,050 --> 00:06:10,769 But she's actually a writer, so she probably 173 00:06:10,769 --> 00:06:12,529 started from scratch on a lot of that. 174 00:06:12,529 --> 00:06:14,529 But, you know, it was all motivated by 175 00:06:14,529 --> 00:06:15,430 her back catalog. 176 00:06:16,115 --> 00:06:18,134 And then I know another one that, 177 00:06:18,754 --> 00:06:20,995 every year he puts out a pretty much 178 00:06:20,995 --> 00:06:23,875 a book about compilation of everything he covered 179 00:06:23,875 --> 00:06:24,535 that year. 180 00:06:25,154 --> 00:06:27,475 That's pretty cool. Yeah. And, you know, and 181 00:06:27,475 --> 00:06:29,314 then, you know, sell it for $5 on 182 00:06:29,314 --> 00:06:31,160 Amazon or whatever and then get you a 183 00:06:31,160 --> 00:06:33,079 little, money in your pocket. Plus, it's a 184 00:06:33,079 --> 00:06:35,100 great archive for that information. 185 00:06:35,560 --> 00:06:36,839 I mean, even if you don't share it 186 00:06:36,839 --> 00:06:38,199 with people, it might just be fun to 187 00:06:38,199 --> 00:06:38,939 have for yourself. 188 00:06:39,639 --> 00:06:41,720 Sure. Sure. And, you know, and it's not 189 00:06:41,720 --> 00:06:43,879 a word for word transcript thing. He goes 190 00:06:43,879 --> 00:06:44,620 through and rewrites 191 00:06:45,160 --> 00:06:47,564 the sections, but, you know, he starts with 192 00:06:47,564 --> 00:06:50,464 the transcript. And, you know, now that transcripting 193 00:06:50,605 --> 00:06:52,225 isn't that hard to do anymore, 194 00:06:52,525 --> 00:06:55,025 at least a decent transcript, you've gotta edit. 195 00:06:55,645 --> 00:06:58,444 You know? But that's a possibility. Another one 196 00:06:58,444 --> 00:06:58,764 is, 197 00:06:59,324 --> 00:07:01,985 and we have this on Blueberry, Blueberry premium. 198 00:07:02,479 --> 00:07:04,660 So what you could do if you wanted, 199 00:07:04,959 --> 00:07:05,779 limit your 200 00:07:06,240 --> 00:07:09,360 public feed to whatever number of episodes you 201 00:07:09,360 --> 00:07:12,100 wanna give out for free for however long, 202 00:07:12,160 --> 00:07:14,479 and then all the old ones republish in 203 00:07:14,479 --> 00:07:17,454 a premium feed and then charge for that. 204 00:07:17,514 --> 00:07:19,134 You know, for the longest time, 205 00:07:19,514 --> 00:07:22,394 Libsyn was doing that as a feature where, 206 00:07:22,394 --> 00:07:24,954 you know, you'd say, okay. The latest 20 207 00:07:24,954 --> 00:07:26,974 episodes are available to everybody. 208 00:07:27,514 --> 00:07:29,534 After that, you have to buy the archive. 209 00:07:29,910 --> 00:07:31,509 And, you know, you could do the same 210 00:07:31,509 --> 00:07:33,529 thing with now now Blueberry premium. 211 00:07:34,150 --> 00:07:37,189 Now you'd have to republish those episodes, I 212 00:07:37,189 --> 00:07:39,110 believe, but, I don't think it would be 213 00:07:39,110 --> 00:07:40,949 all that hard to do. And you might 214 00:07:40,949 --> 00:07:42,790 make a little money on that. Again, you 215 00:07:42,790 --> 00:07:44,069 know, none of these are gonna make you 216 00:07:44,069 --> 00:07:44,569 rich. 217 00:07:45,675 --> 00:07:47,675 Right. And, you know, one of these things 218 00:07:47,675 --> 00:07:50,314 are none of them are really a a 219 00:07:50,314 --> 00:07:50,814 one 220 00:07:51,435 --> 00:07:52,814 one shot that's gonna 221 00:07:53,194 --> 00:07:55,035 change the game for you. But if you 222 00:07:55,035 --> 00:07:56,875 do a little bit of this, a little 223 00:07:56,875 --> 00:07:58,555 bit of that, I think it it tends 224 00:07:58,555 --> 00:08:01,009 to add up over the year, you know, 225 00:08:01,009 --> 00:08:03,029 so that there's there's less of that podcaster 226 00:08:03,170 --> 00:08:04,310 burnout, I think. 227 00:08:04,770 --> 00:08:06,529 Yeah. It's also good just to leave them 228 00:08:06,529 --> 00:08:09,810 public and, you'll get some traffic to certain 229 00:08:09,810 --> 00:08:13,009 episodes. Just all depends on your subject matter. 230 00:08:13,009 --> 00:08:14,884 And, again, you know, let's say you did 231 00:08:14,884 --> 00:08:17,845 an episode five years ago that's relevant to 232 00:08:17,845 --> 00:08:19,145 something going on, 233 00:08:19,685 --> 00:08:22,324 promote that episode. You don't don't republish it 234 00:08:22,324 --> 00:08:24,965 or anything. Just promote it. It's available. Get 235 00:08:24,965 --> 00:08:26,425 it out there. Yeah. 236 00:08:26,789 --> 00:08:29,129 Especially if, you know, you have advertising 237 00:08:29,509 --> 00:08:31,769 on that episode or something like that, like, 238 00:08:32,230 --> 00:08:34,870 depending on how you're doing your sponsorships and 239 00:08:34,870 --> 00:08:37,669 how that is all set up, just promote 240 00:08:37,669 --> 00:08:39,589 the old episode. You don't have to republish 241 00:08:39,589 --> 00:08:42,404 it or anything like that. There is generally 242 00:08:42,865 --> 00:08:45,264 enough social media stuff going on that people 243 00:08:45,264 --> 00:08:47,825 will, you know, pick it up. They'll that 244 00:08:47,825 --> 00:08:50,304 old episode that you said give this a 245 00:08:50,304 --> 00:08:52,865 shot and word-of-mouth, and and things will go 246 00:08:52,865 --> 00:08:53,524 from there. 247 00:08:53,919 --> 00:08:55,679 Right. You know, the longer you do it, 248 00:08:55,679 --> 00:08:57,379 the more you got to choose from. 249 00:08:58,000 --> 00:08:59,139 Also true. 250 00:08:59,919 --> 00:09:01,919 You know, we've we're we're up to, what, 251 00:09:01,919 --> 00:09:03,540 470 252 00:09:03,759 --> 00:09:05,519 official episodes of this 253 00:09:05,855 --> 00:09:08,115 That is program. And, you know, there's probably 254 00:09:08,254 --> 00:09:10,335 more in the feed or in at least 255 00:09:10,335 --> 00:09:12,575 on the website that we didn't count as 256 00:09:12,575 --> 00:09:13,715 an official episode, 257 00:09:14,175 --> 00:09:16,254 in the number. And so, you know, and 258 00:09:16,254 --> 00:09:17,855 a lot of that is evergreen. You know, 259 00:09:17,855 --> 00:09:19,955 some of the earlier shows were more topical. 260 00:09:20,175 --> 00:09:22,259 Yeah. But, you know, they might be fun 261 00:09:22,259 --> 00:09:24,019 to listen to what was going on ten 262 00:09:24,019 --> 00:09:25,399 years ago in podcasting. 263 00:09:26,500 --> 00:09:28,179 Yeah. I mean, one of the like, an 264 00:09:28,179 --> 00:09:30,440 example of the way that we have republished 265 00:09:30,580 --> 00:09:33,220 or just promoted an episode when we don't 266 00:09:33,220 --> 00:09:34,899 necessarily have time to put out a new 267 00:09:34,899 --> 00:09:35,639 one is, 268 00:09:36,004 --> 00:09:38,245 like, if we featured a tool that we 269 00:09:38,245 --> 00:09:40,825 have saying, you know, hey. We have Vidapod. 270 00:09:41,125 --> 00:09:43,125 This can make your life a lot easier 271 00:09:43,125 --> 00:09:44,884 if you're doing any type of, you know, 272 00:09:44,884 --> 00:09:47,065 video and YouTube content as a podcaster. 273 00:09:48,004 --> 00:09:50,769 And if we see that that is popular 274 00:09:50,769 --> 00:09:52,370 right now or, you know, we have a 275 00:09:52,370 --> 00:09:54,149 lot of people signing up for Vidapod, 276 00:09:54,529 --> 00:09:56,470 maybe we just rerelease that episode. 277 00:09:56,850 --> 00:09:59,329 It's not a bad thing to, to bring 278 00:09:59,329 --> 00:10:01,829 back up. Yeah. There's a lot of creative 279 00:10:02,514 --> 00:10:05,475 ways of, using your back catalog. It's not 280 00:10:05,475 --> 00:10:06,534 just old content. 281 00:10:07,154 --> 00:10:08,214 It's an opportunity 282 00:10:08,514 --> 00:10:10,355 with a little intention. It can save you 283 00:10:10,355 --> 00:10:12,595 time, grow your audience, maybe make you a 284 00:10:12,595 --> 00:10:14,534 little bit of money, help new listeners, 285 00:10:15,200 --> 00:10:16,960 you know, that may not have gone back 286 00:10:16,960 --> 00:10:17,940 into your catalog, 287 00:10:18,799 --> 00:10:21,360 learn more about your show and fall in 288 00:10:21,360 --> 00:10:23,440 love with it. So if you take anything 289 00:10:23,440 --> 00:10:25,679 away from this episode today, it's that your 290 00:10:25,679 --> 00:10:28,080 back catalog isn't old content. It is an 291 00:10:28,080 --> 00:10:28,580 opportunity. 292 00:10:29,375 --> 00:10:31,134 Exactly. You know, you already done all the 293 00:10:31,134 --> 00:10:34,835 hard work. Little small tweaks these past episodes 294 00:10:34,894 --> 00:10:37,534 can keep working for you. You know, bringing 295 00:10:37,534 --> 00:10:40,355 in new listeners, keeping people engaged longer. 296 00:10:40,815 --> 00:10:41,315 Absolutely. 297 00:10:41,909 --> 00:10:43,990 So we hope that you use your back 298 00:10:43,990 --> 00:10:46,070 catalog to good use. If there's an older 299 00:10:46,070 --> 00:10:48,709 episode that you're really proud of, definitely give 300 00:10:48,709 --> 00:10:50,730 that episode another moment in the spotlight. 301 00:10:51,429 --> 00:10:53,190 As always, if you need any help with 302 00:10:53,190 --> 00:10:56,470 hosting, stats, growing your show, Blueberry team is 303 00:10:56,470 --> 00:10:58,304 here for you. Thanks, everyone. 304 00:10:58,605 --> 00:11:00,865 You can find all of our old episodes 305 00:11:01,004 --> 00:11:04,684 for Podcast Insider on podcastinsider.com. 306 00:11:04,684 --> 00:11:06,925 Yep. Keep scrolling and scrolling. See you next 307 00:11:06,925 --> 00:11:09,725 week. Thanks for joining us. Come back next 308 00:11:09,725 --> 00:11:13,789 week. And in the meantime, head to podcastinsider.com 309 00:11:13,789 --> 00:11:14,769 for more information, 310 00:11:15,070 --> 00:11:15,809 to subscribe, 311 00:11:16,669 --> 00:11:18,610 share, and read our show notes. 312 00:11:19,070 --> 00:11:21,089 To check out our latest suite of services 313 00:11:21,230 --> 00:11:24,370 and learn how Blueberry can help you leverage 314 00:11:24,429 --> 00:11:27,520 your podcast, visit blueberry.com. 315 00:11:27,680 --> 00:11:30,640 That's blueberry without the e's. We couldn't afford 316 00:11:30,640 --> 00:11:31,380 the e's.