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Would you like to exchange best
practices and ideas to improve care,

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enhance operational efficiency,

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and address financial
challenges with your peers?

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Becker's Healthcare is facilitating these
conversations at their eighth annual

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health IT Digital health and RCM meeting.

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You can check your eligibility for
complimentary attendance at the Lincoln,

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the description. We are excited
to welcome you in October.

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This is Laura Ddo with the
Becker's Healthcare Podcast.

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I'm thrilled today to be
joined by Craig Richard Ville,

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chief Digital and Information Officer
at Intermountain Health. Craig,

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it's a pleasure to have
you on the podcast today.

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Hi, Laura. It's a pleasure to be here.

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Now, I always appreciate you
having you on the podcast.

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It's been so fun to have
conversations throughout the years.

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But for our listeners who are just joining
us or have just started listening to

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the Becker's Healthcare Podcast,

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can you tell a little bit more about
yourself and your background and really

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what brought you to Intermountain?

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Yeah, sure. Well, um, initially I, uh,

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began my career in healthcare
over in ProMedica Health,

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and I spent 11 years in ProMedica
based out of Cleo, Ohio.

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And then I moved to North Carolina and
was with Carolina's Healthcare System,

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which became h e m Health
and now Advocate Health.

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And I was there for 21 years.
Uh, I came out west and, uh,

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with s e L Health, uh, about four
years ago. Spent three years with them,

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and now with the merger with
Intermountain Health and S E L Health,

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uh, been near a little
bit more than a year.

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Fantastic. Well, in thinking through, I,

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I can imagine it's been such a busy
year, especially with that, um,

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merger and connection with S E L Health
and bringing that into the Intermountain

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umbrella. So, how are things going? How
has that integration been and, you know,

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what do you really, are you
looking forward to in the future?

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Well, you know, there's a,

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there's a big difference between
merging organizations and acquiring

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organizations. I know a lot of
people talk about m and a work,

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but really the m and the a's
are quite different. And, uh,

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this is an m this is a merger.

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So there's a lot going into making
sure that we ensure that we develop

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or that we bring to life the best
practices of each organization across

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the combined entity, the
new Intermountain Health,

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and also look to the outside and where
there's something on the third party

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perspective that we can bring in
that would actually benefit, uh,

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the new organizations and the different
components that came together.

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We do that as well. So it's extremely,
uh, challenging. It's a lot of fun.

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Um, the contributions we made are,
uh, quite spectacular and a lot more,

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a lot more to come.

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Absolutely. That's great to
hear. Well, uh, you know,

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from your vantage point in perspective,
what are the big opportunities,

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things you're focused on right now,

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as well as the headwinds
that you have your eye on?

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Yeah. You know, the things that, um,
that we like to make sure is, you know,

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part of the vision of Intermountain
Health is to be the, um,

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model of healthcare. And
with that comes, you know,

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an opportunity and a challenge to, uh,

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continue to be on the leading edge of
certain things. Uh, for us right now,

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we're focusing a lot upon data,
focusing on interoperability,

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making sure that we can capture data
coming in from a variety of, of different,

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uh, sources both inside of our healthcare
system, which we have a lot of,

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as well as externally in bringing
that in, uh, making that data.

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And then also the big focus on digital.
Now, how do we differentiate ourselves?

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How do we make ourselves
easier to work with? Uh,

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that's a focus on, uh, the caregiver side.

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So how do we make lives or bring back
the joy of practicing medicine easier

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for our caregivers?

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We also focus on our patients and
our members and our consumers.

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So all the things that are external
facing to allow access into our

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systems. And then the third
category right now is really, uh,

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a lot about what I would call digital
health, a lot more about the therapeutics.

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So some of the things regarding, uh, the
prevention, early detection, you know,

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diagnosis, treatment, bringing all that
into the, uh, digital realm as well.

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Got it. Absolutely. That makes
a lot of sense. You know,

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it really seems like it's,
uh, a place with a lot of,

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in innovation and a ripe to, um,

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really make a difference in healthcare
and healthcare delivery going forward.

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Are there any challenges or,
or roadblocks that you're,

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or that you're planning on in, in, what
is your, does your response look like?

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Yeah, you know, we're not
immune. You know, we're,

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we're going through a lot of the similar
challenges, uh, that the industry is,

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and we hope we can, uh, uh,

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shed some light to others and learn
from others that are also kind of

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progressing through these times.
Uh, the workforce, you know, is,

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is a component, you know,

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how do we maintain ourselves with getting
the best and the brightest people to

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be part of Intermountain Health,
uh, expense management, you know,

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another big focus, you know, our
revenues in healthcare don't change much.

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So when people see other impacts of
inflation hitting, uh, their industries,

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you know, the price of eggs, the price
of gas, the price of other things, they,

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they can raise their prices and
to bring that onto the consumers,

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ours does not change that much. So we
have a very constant, uh, revenue stream.

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So we've gotta make more
with what we have, uh,

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and manage our expenses appropriately.

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That's really helpful to
know and, and definitely, um,

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love to think through
what that actually takes,

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and I'm sure a lot of discipline,
but also, you know, really, um,

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exciting to be able to
improve healthcare in,

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in that way with digital technologies
and whatnot. So, you know,

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when you look at growth and development,

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and as you were just talking about
with the workforce, um, you know,

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resources are, are certainly
scarce across the board.

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So what does it mean to you to
add value to the organization?

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How do you think about that, especially
during the time we're in right now?

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Yeah, you know, if you look at your,
uh, classic value equation, you know,

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it's cost plus quality,
plus the experience.

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We've always had a very high
quality of services that we provide.

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So maintaining and
continuing to hit on the, uh,

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top decile across the country is
a, a continued focus of us. Uh,

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we talked a little bit about the cost
side of how we're looking to try to manage

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some of that with some of the newer
technologies coming in. But really,

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I think the big difference for us,
and that's both internal and external,

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is gonna be the experience
part of value. You know,

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how can we make sure that the experience
that we're giving to our patients,

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to our members of our
health plan, to consumers,

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people looking for service as well as for
the caregivers, so that we can retain,

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uh, the caregivers that are
here and also recruit, uh,

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when we have opportunities.
So the experience to me is,

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is one of the places that we'll
be spending a lot of time on.

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That's great to hear.

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And definitely something that I know is
so important to really make a difference

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in and attract patients and get them
to a space where it's really easy,

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simple and seamless to go through their
healthcare journey. And to that point,

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where do you see some of the
big opportunities, um, and,

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and risks or investments that
are worth making this year?

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And and to your point earlier, you know,

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I know a lot of organizations are
dealing with financial challenges,

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whether it's from inflation or, um,
other shortfalls that, you know,

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have been coming about for
all industries this year.

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So where do you really see places that
are still important to focus and not lose

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sight of, um, even in a
year o of some cutbacks?

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You know, you've, uh, you mentioned
a little bit that in, in your, uh,

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recent response. So from our c e o, you
know, he wants to focus on simplicity,

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you know, really taking out
some of the complexities.

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Sometimes we have a tendency to
over-engineer overthink things

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and bringing things really to be
simple, you know, for those, again,

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patients and members are consumers,

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but also simpler for our caregivers
and how they, uh, provide, uh, service,

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uh, to those that, um, that are
seeking our, our, our services. Uh,

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that's one piece. And I think the other
one is the experience side. You know,

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we became clear from our board that
caregiver and patient experience are two

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things that, uh, we should
be focusing on and, and, uh,

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be weighted a little bit heavier than
any the other goals that we have.

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So we are looking to, uh, expand and,
and to increase, uh, the experience,

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uh, that's gonna come with a lot
of, uh, digital investments. Uh,

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a lot of the things that
I would say, you know,

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whether you believe or don't believe in
the hype curve and how people kind of

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work through that, you know,

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I think there's some realization
of some actual opportunities, uh,

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within the artificial intelligence
space within generative

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AI and conversational ai. And we are, uh,

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certainly jumping in with both
feet to make sure that we can, uh,

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take the positive aspects of that work
and bring it in for those that, you know,

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may need a little bit
more caution, um, to,

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to take those and move 'em in the sandbox
and help develop what that looks like.

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And that will really, I think,

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expand our opportunities to
provide excellent services 7 24

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by allowing the machine to
do a lot of that work for us.

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It's not displacing the workforce
by any stretch of the imagination.

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We can't find in some cases,
you know, the right talent, uh,

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within the industry. There's a shortage.
So how do we, how do we allow, uh,

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the machine to do some of that
work and what I would term to,

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to be creating a digital
workforce? You know,

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how do we either compliment or
supplement, uh, those caregivers, uh,

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on our side, but also how do
we provide tools to our, uh,

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patients and members to help them
self-service? It's kind of similar, Laura,

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to what you do now and whether
you want to purchase a product in,

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in retail or whether you wanna, you
know, go ahead and pay a bill. You know,

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in the, in the, uh,
financial services industry,

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you just pull some things out of your
pocket and you do it at three o'clock in

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the morning if you so desire.
Uh, those tools have all been,

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they've gone through those industries,

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have gone through the digital
transformation and have
put a lot of those tasks

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back upon it's customers
who want to do it,

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but you gotta have easy to use tools.
They gotta be, uh, very precise,

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accurate, um, and we wanna be
able to provide those to, um,

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our patients members
and caregivers as well.

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I think that makes a lot
of sense. And, you know, I,

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I love that kind of focus on that
patient experience and really making sure

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people have what they need to make it
easy. And, and just really, like you said,

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get into a space where, um,
more and more, you know,

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things can really fall in line and have
the data infrastructure and platforms

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and technology to, um, bridge
everything together. Now,

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before we wrap up our conversation,

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I wanted to look into the
future a little bit too.

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Where do you see yourself growing and
developing as a chief information and

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digital officer? What does
that role look like, uh,

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one or two years down the line and,

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and how your team's growing to meet
the needs of their patients and the

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organization?

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Yeah, this is where, you know, in, in
my opinion, you start to, uh, you know,

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tap into your network. You try to, uh,

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try to grab some of the good things that
are happening across the country and be

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able to bring those in. There's no need
to, you know, recreate the wheel, uh,

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as an old example that
people have used. Yeah.

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Take some of those good ideas inside the
industry and outside the industry and

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bring those in and
personalize 'em for, uh,

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your environment and what that comes
in my opinion, a lot of partnerships,

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you know, working with some of the, uh,

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larger companies and how to continue to
advance their product into new areas and

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modules.

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But also there's a very crowded space
with a lot of new startups coming into

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this, uh, digital health, uh, type arena.

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So to be able to selectively go through
and filter through and find the best

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partners for you, uh, they're very,
uh, there's a lot of talent out there.

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There's a lot of investments being
made in some of these companies.

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So how can you bring that in and
be able to accelerate, you know,

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the contributions that they'll be
making, uh, to your, to your patients,

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your members, and your, and
your caregivers. So, you know,

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partnerships is a big thing for
me as well as networking and, uh,

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really sharing some of the good
ideas and then learning from others.

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I love it that that really is the
bottom line is being able to partner and

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connect and learn from others.

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Has there been anything recently that
you've learned or something that's really

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interesting that's crossed your desk
that you feel like would be, uh,

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helpful to share with other chief
information officers and digital leaders

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across the board?

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Yeah, you know, the, the thing that
I would highlight in terms of, uh,

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specificity would be just the continued,
uh, growth of, uh, the Microsoft,

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00:12:16,980 --> 00:12:20,640
uh, ecosystem including, uh, not
only their Azure environment,

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but really the nuance acquisition and
how we've been able to take some of that

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ambient intelligence and bring
that into the physician space.

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And now we're looking at
bringing that into, you know,

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the nursing space and other
allied health, uh, members.

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So the continued part of taking some of
the artificial intelligence that's being

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put out there. And there was
another friend of mine once told me,

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don't call it artificial intelligence,
call it advanced intelligence. And so,

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uh, i, I will start to lean more
towards that way cuz it's not fake.

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It's a reality in bringing that in and
continuing to advance it. And again,

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you know, when you strive to be the model,

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once you start proving these things
out and getting some good returns,

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how do we then allow other
markets and other, uh,

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healthcare systems across the country to
take advantage of some of the learnings

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that we have?

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I love it. Craig, thank you so much
for joining us on the podcast today.

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This has been a fun
conversation as always,

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and I'm really looking forward to having
you live in person at our Becker's

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00:13:19,970 --> 00:13:22,410
Health IT digital health, the
revenue cycle event in October.

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00:13:22,570 --> 00:13:26,130
I know you're always a big part of the
great conversations we have there around

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00:13:26,130 --> 00:13:30,330
technologies and innovation and really
how the digital space is changing for

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healthcare providers and patients. So
I'm looking forward to seeing you then.

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00:13:33,920 --> 00:13:36,290
Yeah, thank you Laura. And,
uh, we'll see you soon.

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00:13:40,360 --> 00:13:43,490
It's so important for leaders at the
top of organizations to keep learning,

241
00:13:43,680 --> 00:13:45,570
stay sharp, grow their networks,

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00:13:45,960 --> 00:13:49,050
help our audience better do this
in a more simplified, personalized,

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00:13:49,150 --> 00:13:53,090
and meaningful way. Becker's
Healthcare has launched my bhc,

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00:13:53,600 --> 00:13:56,570
it's your trusted Becker's healthcare
experience and more with content,

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00:13:56,640 --> 00:13:58,810
connections, events and
learning opportunities.

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00:13:59,480 --> 00:14:04,170
Join the community free of
charge@www.my dot becker's

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00:14:04,370 --> 00:14:06,450
hospital review.com and
we'll see you there.

