1 00:00:00,160 --> 00:00:02,560 Hello. This is Ariana Portallatin with the Becker's 2 00:00:02,560 --> 00:00:04,799 Dental and DSO review podcast. I'm thrilled to 3 00:00:04,799 --> 00:00:07,120 be joined today by Thomas Pasellagua, the director 4 00:00:07,120 --> 00:00:09,519 of business development at The Smileist. Thomas, thank 5 00:00:09,519 --> 00:00:10,719 you so much for being here today. It's 6 00:00:10,719 --> 00:00:13,039 great to have you here. Thanks, Ariana. Great 7 00:00:13,039 --> 00:00:14,445 to be here too. To To start us 8 00:00:14,445 --> 00:00:16,285 off, can you introduce yourself to our listeners 9 00:00:16,285 --> 00:00:17,405 and tell us a little bit about your 10 00:00:17,405 --> 00:00:17,905 background? 11 00:00:18,684 --> 00:00:22,045 Sure. Happy to. Yeah. So I am Thomas 12 00:00:22,045 --> 00:00:23,185 with the Smileist. 13 00:00:24,285 --> 00:00:26,144 Smileist is a fairly 14 00:00:26,524 --> 00:00:29,269 fast growing and large DSO based out of 15 00:00:29,269 --> 00:00:29,929 New York. 16 00:00:30,310 --> 00:00:33,850 And currently, we have just about a 115 17 00:00:34,789 --> 00:00:36,969 practices that we own and manage between, 18 00:00:37,429 --> 00:00:39,289 a few states in the Northeast. 19 00:00:40,414 --> 00:00:42,414 I've been with the company just about four 20 00:00:42,414 --> 00:00:43,795 years now, and 21 00:00:44,094 --> 00:00:46,895 my role there as the director of business 22 00:00:46,895 --> 00:00:47,395 development 23 00:00:48,015 --> 00:00:50,254 is really kind of the front end of 24 00:00:50,254 --> 00:00:51,395 our sales and marketing 25 00:00:51,854 --> 00:00:52,674 for acquisitions. 26 00:00:53,810 --> 00:00:56,929 And I lead our sales strategy and market 27 00:00:56,929 --> 00:00:57,989 approach for, 28 00:00:58,770 --> 00:01:02,049 connecting with all the fantastic practices that are 29 00:01:02,049 --> 00:01:03,429 in that Northeast market, 30 00:01:03,969 --> 00:01:06,290 and educate them on what the Smilas is 31 00:01:06,290 --> 00:01:07,784 doing, our philosophy, 32 00:01:08,405 --> 00:01:11,765 and engaging with those doctors and educating them 33 00:01:11,765 --> 00:01:13,525 on, you know, what a partnership with us 34 00:01:13,525 --> 00:01:14,344 might look like. 35 00:01:14,885 --> 00:01:18,424 I have a sales and education background. 36 00:01:18,805 --> 00:01:21,204 I have been a teacher years ago. That's 37 00:01:21,204 --> 00:01:23,260 where I started my career. I have a 38 00:01:23,260 --> 00:01:25,260 master's in education and taught for a number 39 00:01:25,260 --> 00:01:26,879 of years throughout New York City, 40 00:01:27,500 --> 00:01:30,400 but then segued into sales and 41 00:01:30,780 --> 00:01:33,020 was a fairly successful sales rep for a 42 00:01:33,020 --> 00:01:34,640 dental manufacturing company, 43 00:01:35,099 --> 00:01:37,500 through New York City and did fairly well 44 00:01:37,500 --> 00:01:38,000 there, 45 00:01:38,554 --> 00:01:41,586 and navigated the challenge with COVID and, you 46 00:01:41,586 --> 00:01:44,618 know, the territory shut down, but was able 47 00:01:44,618 --> 00:01:47,651 to successfully manage growing that that that region, 48 00:01:48,030 --> 00:01:51,062 and then started training and mentoring other sales 49 00:01:51,062 --> 00:01:52,200 reps as well. 50 00:01:52,680 --> 00:01:54,920 So I I do have some experience with, 51 00:01:54,920 --> 00:01:55,399 you know, 52 00:01:56,200 --> 00:01:56,700 education, 53 00:01:57,560 --> 00:01:59,579 sales training, executive coaching, 54 00:01:59,959 --> 00:02:02,780 but but more relevant to the smile list, 55 00:02:03,000 --> 00:02:05,479 the sales and marketing for our outbound approach 56 00:02:05,479 --> 00:02:06,219 for acquisitions. 57 00:02:07,275 --> 00:02:09,034 Great. Super interesting to hear about your background 58 00:02:09,034 --> 00:02:11,034 there. Thank you for sharing that. First question 59 00:02:11,034 --> 00:02:12,555 here. What are some of the biggest issues 60 00:02:12,555 --> 00:02:14,395 that you're following in the dental industry this 61 00:02:14,395 --> 00:02:14,895 year? 62 00:02:15,914 --> 00:02:18,634 Sure. Yeah. The the big biggest concerns, I 63 00:02:18,634 --> 00:02:20,254 think, that many of us will 64 00:02:20,800 --> 00:02:23,539 agree upon is just the financial market. 65 00:02:24,159 --> 00:02:26,639 Interest rates have not really come down, so 66 00:02:26,639 --> 00:02:27,539 that has been 67 00:02:27,840 --> 00:02:30,900 a challenge for spending acquisition dollars 68 00:02:31,520 --> 00:02:32,340 and structuring 69 00:02:34,560 --> 00:02:35,219 that offer 70 00:02:35,794 --> 00:02:37,555 to where we have a lot of capital 71 00:02:37,555 --> 00:02:38,375 to play with. 72 00:02:39,155 --> 00:02:41,254 So it has been definitely a challenge 73 00:02:41,555 --> 00:02:42,055 to 74 00:02:42,435 --> 00:02:42,935 navigate 75 00:02:43,314 --> 00:02:44,375 that dynamic. 76 00:02:45,235 --> 00:02:47,875 Secondly, staffing still seems to be a little 77 00:02:47,875 --> 00:02:50,275 bit of a challenge, generally depending on what 78 00:02:50,275 --> 00:02:53,699 region you're in. But, you know, compensation costs 79 00:02:53,699 --> 00:02:54,439 went up, 80 00:02:54,979 --> 00:02:56,919 staff demands a little bit more flexibility, 81 00:02:58,020 --> 00:02:58,919 turnover and 82 00:02:59,939 --> 00:03:02,419 and staff attrition is always a concern. So 83 00:03:02,419 --> 00:03:03,719 making sure that we're 84 00:03:04,205 --> 00:03:05,965 trying to build a very strong company culture 85 00:03:05,965 --> 00:03:07,025 to retain staff, 86 00:03:07,485 --> 00:03:08,625 but also find 87 00:03:09,004 --> 00:03:11,664 and engage with, you know, high quality 88 00:03:12,205 --> 00:03:12,444 skill 89 00:03:13,004 --> 00:03:15,745 skilled, you know, clinicians and and support staff 90 00:03:15,884 --> 00:03:17,104 to bring into the practices. 91 00:03:17,879 --> 00:03:21,639 One one thing that we have navigated fairly 92 00:03:21,639 --> 00:03:24,120 well was building out a robust recruitment team 93 00:03:24,120 --> 00:03:25,340 and recruitment strategy. 94 00:03:25,959 --> 00:03:28,439 So we were able to kinda navigate that 95 00:03:28,439 --> 00:03:29,419 challenge a bit. 96 00:03:29,719 --> 00:03:32,120 But, nonetheless, it still definitely is a challenge 97 00:03:32,120 --> 00:03:35,014 with, you know, finding and retaining high quality 98 00:03:35,014 --> 00:03:35,514 staff, 99 00:03:35,974 --> 00:03:36,634 you know, 100 00:03:36,935 --> 00:03:37,435 where 101 00:03:38,055 --> 00:03:40,854 the salary demand is is a bit of 102 00:03:40,854 --> 00:03:41,914 a challenge as well. 103 00:03:42,694 --> 00:03:44,634 Yeah. Super interesting there. I know 104 00:03:45,240 --> 00:03:47,639 culture and fostering a a positive work culture 105 00:03:47,639 --> 00:03:49,560 at companies has been one of the most 106 00:03:49,560 --> 00:03:52,599 reliable solutions and successful solutions that companies have 107 00:03:52,599 --> 00:03:53,099 seen, 108 00:03:53,560 --> 00:03:55,960 really work to attract and retain staff. Can 109 00:03:55,960 --> 00:03:57,560 you tell me a little bit more about 110 00:03:57,560 --> 00:03:59,215 what's some of the changes that have been 111 00:03:59,215 --> 00:04:00,974 made at the smile list, what your culture 112 00:04:00,974 --> 00:04:02,254 is like, some of the things that you've 113 00:04:02,254 --> 00:04:04,675 been doing there to help attract talent? 114 00:04:05,855 --> 00:04:07,235 Sure. Yeah. Great question. 115 00:04:07,534 --> 00:04:09,775 So we still have a a very much 116 00:04:09,775 --> 00:04:12,379 a partnership model when it comes to how 117 00:04:12,379 --> 00:04:15,280 we are aligned in philosophy with our leading 118 00:04:15,500 --> 00:04:17,839 doctors who who sell their practice with us. 119 00:04:17,980 --> 00:04:19,819 So we keep them on long term. We 120 00:04:19,819 --> 00:04:21,339 still want them to be the face of 121 00:04:21,339 --> 00:04:21,919 the practice. 122 00:04:22,300 --> 00:04:24,620 We still want the doctors to engage with 123 00:04:24,620 --> 00:04:26,884 their staff as the leader of the practice. 124 00:04:27,504 --> 00:04:30,004 We only want to enhance the practice where 125 00:04:30,145 --> 00:04:31,605 operationally and administratively 126 00:04:32,064 --> 00:04:33,985 it makes sense. We we don't really want 127 00:04:33,985 --> 00:04:36,785 to adjust the culture in that, in that 128 00:04:36,785 --> 00:04:37,285 environment. 129 00:04:37,585 --> 00:04:39,365 So we really do rely on 130 00:04:39,740 --> 00:04:41,740 the practice leaders, the the staff that are 131 00:04:41,740 --> 00:04:44,060 there to kind of continue to endure the 132 00:04:44,060 --> 00:04:46,480 culture that's already in place prior to affiliation. 133 00:04:47,580 --> 00:04:49,759 But we also have some great incentives 134 00:04:50,139 --> 00:04:50,639 for 135 00:04:51,019 --> 00:04:53,120 our our staff and partner doctors 136 00:04:54,044 --> 00:04:54,544 where 137 00:04:55,004 --> 00:04:57,805 there's opportunities to train and mentor other staff 138 00:04:57,805 --> 00:04:58,305 members, 139 00:05:00,524 --> 00:05:01,584 managers to help 140 00:05:01,964 --> 00:05:02,464 monitor 141 00:05:02,845 --> 00:05:03,345 and, 142 00:05:05,084 --> 00:05:06,149 manage other practices. 143 00:05:13,669 --> 00:05:15,529 To to move up within the company, 144 00:05:15,910 --> 00:05:18,824 for hygienists to get more opportunities as well. 145 00:05:19,064 --> 00:05:21,545 So the smile is trying to to build 146 00:05:21,545 --> 00:05:22,525 out that really 147 00:05:22,904 --> 00:05:23,884 supportive culture 148 00:05:24,264 --> 00:05:25,805 and opportunities for 149 00:05:26,504 --> 00:05:29,324 career advancement within the company as well. 150 00:05:29,944 --> 00:05:32,689 Amazing. Thank you. I'm also curious, what are 151 00:05:32,689 --> 00:05:34,210 you most excited about when it comes to 152 00:05:34,210 --> 00:05:36,529 dentistry right now, and what makes you nervous 153 00:05:36,529 --> 00:05:37,430 about the industry? 154 00:05:38,689 --> 00:05:42,230 Yeah. Two two really interesting questions. Most excited, 155 00:05:43,490 --> 00:05:43,990 probably 156 00:05:44,529 --> 00:05:46,710 how innovative dentistry really is 157 00:05:47,115 --> 00:05:47,615 Every 158 00:05:48,074 --> 00:05:50,495 year, if not, you know, every few months, 159 00:05:50,795 --> 00:05:52,814 there seems to be a shift in 160 00:05:54,235 --> 00:05:55,134 in technology. 161 00:05:55,754 --> 00:05:58,555 Obviously, AI is the latest and greatest, and 162 00:05:58,555 --> 00:06:00,254 it seemed that it came out of nowhere. 163 00:06:00,870 --> 00:06:03,509 But it's it's now there's a few months 164 00:06:03,509 --> 00:06:06,569 of experience and and a couple years of 165 00:06:07,030 --> 00:06:07,610 of application. 166 00:06:08,310 --> 00:06:09,689 So we're really seeing 167 00:06:10,949 --> 00:06:12,410 what the potential benefit 168 00:06:12,995 --> 00:06:16,115 of these AI platforms can do, specifically on 169 00:06:16,115 --> 00:06:18,214 the RCM side, is really, really exciting. 170 00:06:18,754 --> 00:06:22,214 Obviously, clinical diagnosing and imaging is is fantastic, 171 00:06:22,274 --> 00:06:24,435 and and and the Smilos is including some 172 00:06:24,435 --> 00:06:25,095 of those processes and some of those 173 00:06:26,579 --> 00:06:28,899 processes within our company as well. Like, we're 174 00:06:28,899 --> 00:06:30,899 very cutting edge, so we're staying on top 175 00:06:30,899 --> 00:06:31,879 of all the advancements. 176 00:06:32,419 --> 00:06:34,120 But it's it's just amazing 177 00:06:34,579 --> 00:06:36,279 of how quickly it came on, 178 00:06:37,379 --> 00:06:38,600 the the experience 179 00:06:38,914 --> 00:06:40,995 the industry has gained so far and where 180 00:06:40,995 --> 00:06:44,055 it can go, and what challenges it can 181 00:06:44,194 --> 00:06:46,294 it can, provide solutions for. 182 00:06:46,595 --> 00:06:47,894 Specifically on the RCM 183 00:06:48,354 --> 00:06:50,914 and insurance side, I I think that's really, 184 00:06:50,914 --> 00:06:51,735 really unique. 185 00:06:52,920 --> 00:06:54,300 What makes us nervous 186 00:06:54,680 --> 00:06:56,220 is the unpredictable 187 00:06:56,600 --> 00:06:57,500 financial market. 188 00:06:58,279 --> 00:07:00,120 Right. We you know, we're we're halfway through 189 00:07:00,120 --> 00:07:01,100 this year already, 190 00:07:01,560 --> 00:07:04,199 and, you know, there's been some stability in 191 00:07:04,199 --> 00:07:07,284 interest rates. But just with the political climate 192 00:07:07,284 --> 00:07:08,584 and the financial climate, 193 00:07:09,044 --> 00:07:10,584 it's really hard to predict 194 00:07:10,964 --> 00:07:13,204 where things are going to be in three, 195 00:07:13,204 --> 00:07:15,784 six, nine months a year. So 196 00:07:16,084 --> 00:07:16,584 navigating 197 00:07:17,300 --> 00:07:19,399 how we are balancing a P and L, 198 00:07:19,540 --> 00:07:20,519 how we are 199 00:07:21,139 --> 00:07:22,199 structuring acquisitions 200 00:07:22,660 --> 00:07:23,720 and spending money 201 00:07:24,740 --> 00:07:26,600 is definitely a challenge. And I know 202 00:07:26,980 --> 00:07:29,699 we're not unique in that, and many businesses 203 00:07:29,699 --> 00:07:30,920 and companies are 204 00:07:31,694 --> 00:07:34,035 struggling to to find that stability as well. 205 00:07:34,735 --> 00:07:36,975 Yeah. Super interesting that you mentioned that. I 206 00:07:36,975 --> 00:07:38,254 know there's been so much going on this 207 00:07:38,254 --> 00:07:39,694 year. A lot of changes in back and 208 00:07:39,694 --> 00:07:42,175 forth just in the political climate and the 209 00:07:42,175 --> 00:07:44,115 financial market as well as you mentioned. 210 00:07:44,649 --> 00:07:45,389 For someone 211 00:07:45,689 --> 00:07:47,449 in your background and in your role at 212 00:07:47,449 --> 00:07:49,449 the smile list, when there's so many changes 213 00:07:49,449 --> 00:07:51,370 in back and forth, how do you like, 214 00:07:51,370 --> 00:07:53,529 what's your mindset? How are you tracking all 215 00:07:53,529 --> 00:07:56,250 of these changes? And what's really your approach 216 00:07:56,250 --> 00:07:58,225 to your day to day work when you 217 00:07:58,225 --> 00:08:00,464 don't exactly know what you're gonna what your 218 00:08:00,464 --> 00:08:01,824 day is gonna look like and what decisions 219 00:08:01,824 --> 00:08:02,805 are gonna be made? 220 00:08:03,584 --> 00:08:06,004 Yeah. Great question. For me and my perspective, 221 00:08:06,305 --> 00:08:09,125 it's focusing on the aspects you can control. 222 00:08:09,664 --> 00:08:10,805 So I can control 223 00:08:11,659 --> 00:08:13,120 the conversations I'm having, 224 00:08:13,500 --> 00:08:14,720 my attitude towards 225 00:08:15,579 --> 00:08:16,399 business development, 226 00:08:17,099 --> 00:08:20,560 the ability to engage with high quality doctors, 227 00:08:20,939 --> 00:08:22,240 really kind of 228 00:08:23,259 --> 00:08:26,079 narrowing down on what's my core mission, 229 00:08:26,435 --> 00:08:27,814 what's the core goal, 230 00:08:28,194 --> 00:08:30,055 focusing on building really good relationships, 231 00:08:31,074 --> 00:08:32,455 and understanding that 232 00:08:33,075 --> 00:08:36,115 every climate, every season is temporary. So we'll 233 00:08:36,115 --> 00:08:38,274 eventually get through this just like we have 234 00:08:38,274 --> 00:08:40,115 in the past and other, you know, difficult 235 00:08:40,115 --> 00:08:40,615 times. 236 00:08:40,970 --> 00:08:42,970 So how are you seeing past it and 237 00:08:42,970 --> 00:08:46,509 not allowing the temporary moment to derail you? 238 00:08:46,809 --> 00:08:49,529 So being future forward, thinking about your ultimate 239 00:08:49,529 --> 00:08:50,029 goals, 240 00:08:50,490 --> 00:08:53,450 controlling the conversations, controlling your attitudes and your 241 00:08:53,450 --> 00:08:53,950 mindset, 242 00:08:54,434 --> 00:08:57,154 and and thinking positively. So so shifting to 243 00:08:57,154 --> 00:08:59,654 a positive mindset and solution oriented mindset 244 00:09:00,195 --> 00:09:01,174 has really helped. 245 00:09:01,875 --> 00:09:04,035 And and for the smile list, it's continuing 246 00:09:04,035 --> 00:09:06,134 to engage with really high quality doctors, 247 00:09:06,600 --> 00:09:08,440 but also going to our core mission of 248 00:09:08,440 --> 00:09:11,339 really supporting and developing our current practices. 249 00:09:11,720 --> 00:09:13,240 And we put a lot of effort into 250 00:09:13,240 --> 00:09:14,059 that this year 251 00:09:14,440 --> 00:09:17,019 to making sure that not only we're growing 252 00:09:17,559 --> 00:09:18,700 really well inorganically, 253 00:09:19,399 --> 00:09:20,539 but our organic 254 00:09:21,514 --> 00:09:24,154 growth and our organic support is very, very 255 00:09:24,154 --> 00:09:24,654 strong. 256 00:09:25,195 --> 00:09:27,434 Great advice there. Thank you so much. It's 257 00:09:27,434 --> 00:09:29,514 semi related question, but I know you mentioned 258 00:09:29,514 --> 00:09:32,575 earlier your background in executive coaching, education, 259 00:09:33,115 --> 00:09:35,375 sales, very diverse background. 260 00:09:36,100 --> 00:09:37,700 Is there anything that you take from your 261 00:09:37,700 --> 00:09:38,200 past 262 00:09:38,740 --> 00:09:41,460 roles in those other industries into your work 263 00:09:41,460 --> 00:09:42,679 with the smile list? 264 00:09:43,700 --> 00:09:45,080 Yeah. Yeah. I think 265 00:09:45,779 --> 00:09:48,259 I think a common theme that I always 266 00:09:48,259 --> 00:09:48,759 had 267 00:09:49,235 --> 00:09:51,254 throughout my career was helping others, 268 00:09:51,875 --> 00:09:53,575 whether that's, you know, in a classroom, 269 00:09:54,195 --> 00:09:56,935 helping other sales reps, navigating challenges, 270 00:09:57,715 --> 00:09:59,975 helping an executive to, you know, 271 00:10:00,835 --> 00:10:01,575 find solutions, 272 00:10:02,509 --> 00:10:04,850 or or helping doctors, you know, find, 273 00:10:05,950 --> 00:10:08,429 a a higher platform to build their practice 274 00:10:08,429 --> 00:10:08,929 on. 275 00:10:09,309 --> 00:10:11,790 It's really empowering other people, and I feel 276 00:10:11,790 --> 00:10:13,870 like that's kind of an internal drive for 277 00:10:13,870 --> 00:10:15,809 me of helping other people, 278 00:10:16,205 --> 00:10:18,205 helping those around me. If I can pay 279 00:10:18,205 --> 00:10:18,784 it forward 280 00:10:19,325 --> 00:10:22,304 with anyone I interact with, then I'm succeeding 281 00:10:22,524 --> 00:10:23,345 as a professional. 282 00:10:23,644 --> 00:10:27,004 So personally, professionally, something that resonates with me 283 00:10:27,004 --> 00:10:30,304 is really helping other people find solutions 284 00:10:31,540 --> 00:10:34,340 and and navigating challenges. So I'm here to 285 00:10:34,340 --> 00:10:37,059 serve, here to help, and really and really 286 00:10:37,059 --> 00:10:39,620 trying to leave a positive impact on everyone 287 00:10:39,620 --> 00:10:40,600 I interact with. 288 00:10:41,379 --> 00:10:44,100 Okay. Great. Great conversation so far. We have 289 00:10:44,100 --> 00:10:46,315 one more question here. What will the most 290 00:10:46,315 --> 00:10:48,654 effective health care leaders need to be successful 291 00:10:48,715 --> 00:10:50,174 in the next two to three years? 292 00:10:51,195 --> 00:10:52,254 Yeah. I think 293 00:10:53,514 --> 00:10:54,414 trying to 294 00:10:54,715 --> 00:10:56,174 stay on top of the change. 295 00:10:56,634 --> 00:10:58,955 Right? One one kind of mantra I heard 296 00:10:58,955 --> 00:11:02,230 this year was the only consistency is change. 297 00:11:02,230 --> 00:11:05,029 Right? The only consistent aspect we can expect 298 00:11:05,029 --> 00:11:06,409 is things will change. 299 00:11:06,789 --> 00:11:07,690 So so 300 00:11:08,070 --> 00:11:10,730 being nimble enough and flexible enough 301 00:11:11,350 --> 00:11:12,009 to adjust, 302 00:11:12,629 --> 00:11:13,929 staying ahead of 303 00:11:14,634 --> 00:11:16,794 ahead of those challenges, and try to set 304 00:11:16,794 --> 00:11:18,794 up your company and set up your business 305 00:11:18,794 --> 00:11:19,294 model 306 00:11:19,995 --> 00:11:22,894 so you can navigate change. You can navigate 307 00:11:23,355 --> 00:11:26,394 when things get difficult. Your leadership team is 308 00:11:26,394 --> 00:11:28,334 very much aligned in the goals. 309 00:11:29,190 --> 00:11:31,050 Your support staff understand 310 00:11:31,750 --> 00:11:34,309 the changes and understand what the mission really 311 00:11:34,309 --> 00:11:34,809 is. 312 00:11:35,190 --> 00:11:37,050 So alignment is a really big, 313 00:11:37,429 --> 00:11:39,110 you know, endeavor is making sure that the 314 00:11:39,110 --> 00:11:41,050 company is fully aligned top to bottom. 315 00:11:41,745 --> 00:11:43,745 Great advice there. Well, but that's all we 316 00:11:43,745 --> 00:11:45,105 have for you today, Thomas. Thank you so 317 00:11:45,105 --> 00:11:46,225 much for joining us today. It was a 318 00:11:46,225 --> 00:11:48,304 great conversation. It's been a pleasure speaking with 319 00:11:48,304 --> 00:11:49,665 you, and I look forward to connecting with 320 00:11:49,665 --> 00:11:51,585 you again in the future. Yeah. That was 321 00:11:51,585 --> 00:11:53,045 very exciting. Thank you so much.