1
00:00:00,080 --> 00:00:02,480
Hi, everyone. This is Erica Spicer Mason with

2
00:00:02,480 --> 00:00:05,120
the Becker's Healthcare podcast series. Thank you so

3
00:00:05,120 --> 00:00:06,419
much for tuning in today.

4
00:00:06,799 --> 00:00:09,119
For today's discussion, I'm thrilled to be joined

5
00:00:09,119 --> 00:00:12,080
by Cissy Mangrum, senior vice president of revenue

6
00:00:12,080 --> 00:00:15,724
cycle management at Specialty Dental Brands, and Marcy

7
00:00:15,724 --> 00:00:18,385
Sweet, vice president of marketing at Dental Exchange.

8
00:00:18,925 --> 00:00:20,864
They're going to share with us their perspectives

9
00:00:20,925 --> 00:00:23,744
on the financial landscape in dentistry right now.

10
00:00:24,285 --> 00:00:27,004
Cissy and Marcy, without further ado, welcome. Thank

11
00:00:27,004 --> 00:00:29,210
you so much for joining us today. Thanks

12
00:00:29,210 --> 00:00:31,210
for having us. Yeah. Thank you for inviting

13
00:00:31,210 --> 00:00:31,710
us.

14
00:00:32,409 --> 00:00:34,570
Really happy to have you on. And before

15
00:00:34,570 --> 00:00:36,570
we get into the meat of our discussion

16
00:00:36,570 --> 00:00:38,489
today, wanted to see if you'd both like

17
00:00:38,489 --> 00:00:40,429
to share just a little bit more about

18
00:00:40,570 --> 00:00:43,469
your professional background, your current role, your organization.

19
00:00:44,664 --> 00:00:46,844
And, Marcy, perhaps you can get us started.

20
00:00:47,465 --> 00:00:49,945
Sure. Marcy Sweet, VP of marketing with Dental

21
00:00:49,945 --> 00:00:53,064
Exchange. So Dental Exchange has connectivity to all

22
00:00:53,064 --> 00:00:56,184
dental payers, within the industry, which allows us

23
00:00:56,184 --> 00:00:58,460
to be really flexible with different types of

24
00:00:58,460 --> 00:01:00,559
clients, whether providers or DSOs,

25
00:01:00,939 --> 00:01:03,019
to ensure that we have the flexibility to

26
00:01:03,019 --> 00:01:05,099
partner with all of the dent all of

27
00:01:05,099 --> 00:01:07,200
the dental practice management software companies

28
00:01:07,579 --> 00:01:09,340
to ensure that we can get clients paid

29
00:01:09,340 --> 00:01:09,840
faster.

30
00:01:11,034 --> 00:01:13,115
Wonderful. Thanks so much, Marcy. I think you're

31
00:01:13,115 --> 00:01:14,734
gonna have really great perspective

32
00:01:15,115 --> 00:01:17,674
on the RCM landscape and dentistry right now.

33
00:01:17,674 --> 00:01:19,935
So excited to hear more about that.

34
00:01:20,314 --> 00:01:21,834
But, Cissy, please tell us a little bit

35
00:01:21,834 --> 00:01:22,734
more about yourself.

36
00:01:23,299 --> 00:01:25,859
Hi. Yes. I'm Cissy Mangrum, senior VP of

37
00:01:25,859 --> 00:01:27,960
revenue cycle with Specialty Dental Brands.

38
00:01:28,740 --> 00:01:30,900
I started my career in clinical side and

39
00:01:30,900 --> 00:01:32,200
then moved to the operations

40
00:01:32,820 --> 00:01:33,320
running,

41
00:01:33,700 --> 00:01:36,825
medical clinics from small to large medical practices

42
00:01:36,885 --> 00:01:38,725
for 14 years, and then I moved over

43
00:01:38,725 --> 00:01:40,344
to operational rep cycle

44
00:01:40,645 --> 00:01:42,025
from a corporate's perspective

45
00:01:42,564 --> 00:01:44,344
because of the, information

46
00:01:44,645 --> 00:01:46,745
that I had that I could translate

47
00:01:47,125 --> 00:01:47,625
operations,

48
00:01:48,645 --> 00:01:49,145
clinical,

49
00:01:50,049 --> 00:01:51,269
and revenue cycle.

50
00:01:52,689 --> 00:01:53,829
I've been doing this,

51
00:01:55,010 --> 00:01:57,569
for almost 20 years. And about 2 years

52
00:01:57,569 --> 00:01:59,989
ago, I entered into the dental industry.

53
00:02:00,290 --> 00:02:02,689
I came on board with specialty dental brands

54
00:02:02,689 --> 00:02:03,989
two and a half years ago,

55
00:02:04,355 --> 00:02:04,855
and,

56
00:02:05,234 --> 00:02:07,255
they are a large specialty dental,

57
00:02:07,795 --> 00:02:09,335
DSO. We have

58
00:02:09,875 --> 00:02:10,375
pediatrics,

59
00:02:10,835 --> 00:02:11,335
orthodontics,

60
00:02:12,275 --> 00:02:12,775
and,

61
00:02:13,555 --> 00:02:14,055
OMS.

62
00:02:14,435 --> 00:02:16,514
And so I'm very excited to be with

63
00:02:16,514 --> 00:02:17,099
this group.

64
00:02:17,819 --> 00:02:19,200
Our partners are amazing.

65
00:02:19,659 --> 00:02:20,319
We have

66
00:02:20,700 --> 00:02:21,439
251 locations,

67
00:02:22,300 --> 00:02:24,719
and, we're across 26 states.

68
00:02:25,819 --> 00:02:28,300
Fantastic. Thanks so much, Cissy. And just like

69
00:02:28,300 --> 00:02:29,680
I commented on with Marcy,

70
00:02:30,219 --> 00:02:31,900
the perspective you're gonna bring to the table

71
00:02:31,900 --> 00:02:33,985
for this discussion, really important. So glad that

72
00:02:33,985 --> 00:02:35,924
you have that knowledge from the clinical side

73
00:02:36,064 --> 00:02:37,364
and operational side.

74
00:02:38,224 --> 00:02:39,985
So I I think that might lead us

75
00:02:39,985 --> 00:02:42,544
nicely into the first question. And, Cecilia, I'd

76
00:02:42,544 --> 00:02:43,685
love to get your take.

77
00:02:44,064 --> 00:02:45,525
Can you offer listeners

78
00:02:45,824 --> 00:02:47,584
just kind of a high level overview of

79
00:02:47,584 --> 00:02:50,159
the current financial landscape in dentistry? You know,

80
00:02:50,159 --> 00:02:51,840
what are we seeing as the primary pain

81
00:02:51,840 --> 00:02:53,939
points for practices and DSOs,

82
00:02:54,560 --> 00:02:56,739
and how does RCM really factor in?

83
00:02:57,759 --> 00:02:59,219
Yeah. Great question.

84
00:02:59,599 --> 00:03:01,614
As I thought about this, this is there

85
00:03:01,614 --> 00:03:03,634
are 2 areas that I think is impacting

86
00:03:03,775 --> 00:03:06,094
the DSO world right now, and one is

87
00:03:06,094 --> 00:03:08,114
the economic challenges and inflation.

88
00:03:08,655 --> 00:03:11,215
From an RCM perspective, it is hitting home

89
00:03:11,215 --> 00:03:13,074
in our DSOs and dental practices.

90
00:03:13,769 --> 00:03:16,329
One aspect of this is the patient portion

91
00:03:16,329 --> 00:03:19,769
for dental services impacting our DSOs and dental

92
00:03:19,769 --> 00:03:22,349
practices. The most in some specialties,

93
00:03:22,650 --> 00:03:25,449
the patient portion is 20 to 30%, and

94
00:03:25,449 --> 00:03:27,209
others, it can be up to 60 to

95
00:03:27,209 --> 00:03:27,709
70%.

96
00:03:28,444 --> 00:03:31,664
Understanding how to approach better patient financing options

97
00:03:31,724 --> 00:03:34,044
and patient responsibility is a high priority for

98
00:03:34,044 --> 00:03:37,004
our DSOs, especially here at a specialty dental

99
00:03:37,004 --> 00:03:39,724
brands. Every DSO in dental practice right now

100
00:03:39,724 --> 00:03:41,344
is seeing a decrease in patient

101
00:03:41,990 --> 00:03:44,469
visits, which I believe is directly related to

102
00:03:44,469 --> 00:03:46,729
the financial impacts of the dental services.

103
00:03:47,189 --> 00:03:49,509
Therefore, it's super important that we have some

104
00:03:49,509 --> 00:03:50,889
form of patient financing

105
00:03:51,189 --> 00:03:52,729
offerings to our patients.

106
00:03:53,270 --> 00:03:54,949
And then from a second aspect that I

107
00:03:54,949 --> 00:03:56,895
think is soup that is a primary pain

108
00:03:56,895 --> 00:03:59,875
point for our DSOs and dental practices is,

109
00:04:00,415 --> 00:04:02,194
really, it's our payer agreements.

110
00:04:02,735 --> 00:04:04,974
It's crucial to review our payer agreements right

111
00:04:04,974 --> 00:04:06,594
now and prioritize communications

112
00:04:07,295 --> 00:04:09,635
with our payers to negotiate better rates.

113
00:04:10,415 --> 00:04:11,780
If if our DSOs

114
00:04:12,159 --> 00:04:14,979
and dental practice haven't already started this,

115
00:04:15,280 --> 00:04:17,600
they need to start it. It's super important.

116
00:04:17,600 --> 00:04:20,240
We recognize that costs are rising for our

117
00:04:20,240 --> 00:04:20,740
payers,

118
00:04:21,519 --> 00:04:23,680
but costs are also rising for us, for

119
00:04:23,680 --> 00:04:25,220
our DSOs and our doctors.

120
00:04:25,600 --> 00:04:26,774
And so it's

121
00:04:27,334 --> 00:04:29,735
extremely important that if you're not looking at

122
00:04:29,735 --> 00:04:31,894
your payer agreements now, you should be looking

123
00:04:31,894 --> 00:04:34,694
at them and getting them up and rolling

124
00:04:34,694 --> 00:04:38,154
to increase your allowables and increase the reimbursement

125
00:04:38,375 --> 00:04:40,454
for our doctors who are rendering these services

126
00:04:40,454 --> 00:04:41,220
to these patients.

127
00:04:42,019 --> 00:04:43,939
So those are the two areas that I

128
00:04:43,939 --> 00:04:46,100
see right now that are pain points in

129
00:04:46,100 --> 00:04:47,319
the RCM aspect.

130
00:04:48,339 --> 00:04:50,420
And then how do how how does revenue

131
00:04:50,420 --> 00:04:52,259
cycle factor into this?

132
00:04:52,899 --> 00:04:55,779
I look at revenue cycles operational revenue cycles.

133
00:04:55,779 --> 00:04:56,680
So it's essential

134
00:04:57,495 --> 00:05:00,134
in helping our DSOs and practices becoming more

135
00:05:00,134 --> 00:05:02,634
efficient by optimizing our RCM processes,

136
00:05:02,935 --> 00:05:04,475
standard operating the procedures,

137
00:05:04,935 --> 00:05:05,435
credentialing,

138
00:05:06,295 --> 00:05:10,055
and implementing technologies and tools to, ensure faster

139
00:05:10,055 --> 00:05:10,555
payment.

140
00:05:11,180 --> 00:05:13,339
So my goal as an RCM leader is

141
00:05:13,339 --> 00:05:15,660
to ensure that our teams work smarter, not

142
00:05:15,660 --> 00:05:17,899
harder. If you hear me talking to other

143
00:05:17,899 --> 00:05:20,060
places or anywhere, you hear me say that

144
00:05:20,060 --> 00:05:22,560
all the time. Smarter, not harder. Therefore,

145
00:05:23,714 --> 00:05:26,274
the focus for, you know, RCM team should

146
00:05:26,274 --> 00:05:29,395
be providing practices with more efficient processes and

147
00:05:29,395 --> 00:05:32,295
technology to ensure faster payment and cleaner claims.

148
00:05:32,675 --> 00:05:34,615
So RCM leaders and DSO

149
00:05:34,915 --> 00:05:36,995
practice leaders also need to be open to

150
00:05:36,995 --> 00:05:38,214
several different solutions.

151
00:05:38,599 --> 00:05:40,779
It's okay to have multistep processes

152
00:05:41,319 --> 00:05:44,300
and provide solutions to the practices in DSO.

153
00:05:44,759 --> 00:05:47,800
So many times, RCM leaders or DSOs think

154
00:05:47,800 --> 00:05:49,800
they need to do one solution for their

155
00:05:49,800 --> 00:05:50,300
organization.

156
00:05:50,919 --> 00:05:53,774
And the reality is in our our landscape

157
00:05:53,774 --> 00:05:55,134
at this time is that you need to

158
00:05:55,134 --> 00:05:56,834
be open to multiple solutions.

159
00:05:57,694 --> 00:05:59,394
We are the experts. The RCM

160
00:05:59,935 --> 00:06:02,595
leaders are the experts in identifying these solutions

161
00:06:03,375 --> 00:06:05,910
and to help our practices. So sometimes those

162
00:06:05,910 --> 00:06:09,050
solutions could be decentralizing a function or centralizing

163
00:06:09,269 --> 00:06:11,370
a function or outsourcing a function.

164
00:06:11,670 --> 00:06:13,589
So for example, for us, we have a

165
00:06:13,589 --> 00:06:15,449
3 scaled model where we decentralize

166
00:06:16,310 --> 00:06:19,670
some areas, centralize other areas, and outsource other

167
00:06:19,670 --> 00:06:20,170
areas.

168
00:06:20,875 --> 00:06:22,795
And we have for example, we work with

169
00:06:22,795 --> 00:06:25,754
Legacy Healthcare and Ascent Healthcare as an outsource

170
00:06:25,754 --> 00:06:27,375
function for insurance AR

171
00:06:27,675 --> 00:06:28,175
follow-up,

172
00:06:28,714 --> 00:06:30,654
and that helps our teams and our practices

173
00:06:30,795 --> 00:06:33,355
focus on patient care and our outsource partners

174
00:06:33,355 --> 00:06:34,814
focus on the AR follow-up.

175
00:06:35,750 --> 00:06:38,069
Yeah. Cissy, thank you so much for that

176
00:06:38,069 --> 00:06:40,730
overview. You've outlined such important

177
00:06:41,350 --> 00:06:44,410
considerations here, like the economic challenges and inflation

178
00:06:44,550 --> 00:06:46,569
that practices and DSOs are facing.

179
00:06:47,029 --> 00:06:48,870
And then I loved how you really underscored

180
00:06:48,870 --> 00:06:50,330
that piece of advice of

181
00:06:50,944 --> 00:06:54,004
having practices and DSOs review their payer agreements,

182
00:06:54,144 --> 00:06:56,225
how it's crucial to really start looking at

183
00:06:56,225 --> 00:06:57,685
these now if they're not already.

184
00:06:58,704 --> 00:07:00,305
And then, of course, that other piece of

185
00:07:00,305 --> 00:07:02,245
advice to being open to multiple

186
00:07:02,785 --> 00:07:06,050
solutions or tools to support revenue cycle management

187
00:07:06,050 --> 00:07:08,789
and especially working smarter and not harder. So

188
00:07:09,009 --> 00:07:11,669
really great overview, really appreciate those insights.

189
00:07:12,449 --> 00:07:14,610
And I I wanna touch on something next

190
00:07:14,610 --> 00:07:17,409
with that kind of really factors into all

191
00:07:17,409 --> 00:07:19,669
of the challenges you just mentioned, which is

192
00:07:20,185 --> 00:07:22,925
practices and DSOs leveraging technology like automation,

193
00:07:23,785 --> 00:07:25,165
in their RCM processes.

194
00:07:25,704 --> 00:07:27,544
So would love to know from you, Cissy,

195
00:07:27,544 --> 00:07:29,704
if there are any specific success stories you

196
00:07:29,704 --> 00:07:31,164
can share there and how

197
00:07:31,544 --> 00:07:33,870
automation is making a difference in RCM. And,

198
00:07:33,870 --> 00:07:35,790
Marcy, I I'd love to get your take

199
00:07:35,790 --> 00:07:37,230
on what you're seeing in the field as

200
00:07:37,230 --> 00:07:37,730
well.

201
00:07:39,149 --> 00:07:41,810
For me, automation right now is a buzzword

202
00:07:42,029 --> 00:07:45,230
in RCM. Everywhere you go, everyone's talking about

203
00:07:45,230 --> 00:07:45,730
automation,

204
00:07:46,270 --> 00:07:48,345
and that everybody has some form of it.

205
00:07:48,425 --> 00:07:50,985
However, in my experience within the dental industries,

206
00:07:50,985 --> 00:07:52,504
we still have a long ways to go

207
00:07:52,504 --> 00:07:55,084
to fully realize the potential of automation.

208
00:07:55,785 --> 00:07:58,285
Where I do see automation and technology making

209
00:07:58,345 --> 00:08:01,165
significant strides, at least here at SDB,

210
00:08:01,939 --> 00:08:05,720
is areas like verification of benefits, payment reconciliation,

211
00:08:06,419 --> 00:08:07,399
claims submission,

212
00:08:07,939 --> 00:08:11,079
reporting through clearing houses, such as Dental Exchange.

213
00:08:11,779 --> 00:08:13,959
While there's still a lot of progress

214
00:08:14,544 --> 00:08:16,544
for us to be made, we are moving

215
00:08:16,544 --> 00:08:18,625
in the right direction. And we've made some

216
00:08:18,625 --> 00:08:20,224
major strides with,

217
00:08:20,625 --> 00:08:21,125
partners,

218
00:08:21,985 --> 00:08:22,884
for our verification,

219
00:08:23,985 --> 00:08:25,365
benefits with BBK

220
00:08:25,904 --> 00:08:28,464
Dental Automation. I mean, it that has taken

221
00:08:28,464 --> 00:08:29,365
us from

222
00:08:30,009 --> 00:08:32,809
a manual process to an automation process and

223
00:08:32,809 --> 00:08:34,509
helping to resolve about 70%

224
00:08:34,970 --> 00:08:37,049
of that process, which is huge in a

225
00:08:37,049 --> 00:08:37,549
clinic.

226
00:08:37,929 --> 00:08:41,210
Our payment platform with Centus, Roomit AI, they're

227
00:08:41,210 --> 00:08:42,029
helping us.

228
00:08:42,584 --> 00:08:44,524
This is a big thing, helping our reconciliation,

229
00:08:44,745 --> 00:08:47,225
helping our payments to be more streamlined. So

230
00:08:47,225 --> 00:08:50,184
our posters have the information and reconciling on

231
00:08:50,184 --> 00:08:51,164
a daily basis.

232
00:08:51,784 --> 00:08:54,664
We're working with National Dental Support, and they

233
00:08:54,664 --> 00:08:55,065
have,

234
00:08:55,544 --> 00:08:56,365
an RCM

235
00:08:57,009 --> 00:08:58,929
platform, which is called my RCM, and we've

236
00:08:58,929 --> 00:09:00,949
been working with them to build out,

237
00:09:01,569 --> 00:09:04,289
an AR and reporting platform that is gonna

238
00:09:04,289 --> 00:09:05,589
be above

239
00:09:06,129 --> 00:09:07,569
all the others that I have seen so

240
00:09:07,569 --> 00:09:09,029
far, and it's pretty amazing.

241
00:09:09,970 --> 00:09:11,764
And then the one of the best things

242
00:09:11,764 --> 00:09:13,384
that I could say for us

243
00:09:13,764 --> 00:09:16,004
is that the claim and reporting with Dental

244
00:09:16,004 --> 00:09:18,825
Exchange, they have been an amazing partner,

245
00:09:19,205 --> 00:09:20,904
especially through the Change Healthcare

246
00:09:21,285 --> 00:09:21,785
changeover,

247
00:09:23,365 --> 00:09:25,785
being able to work with them to ensure

248
00:09:26,004 --> 00:09:26,460
that

249
00:09:26,860 --> 00:09:29,580
we didn't lose revenue and that we actually

250
00:09:29,580 --> 00:09:32,460
increased our revenue this year was a major

251
00:09:32,460 --> 00:09:35,420
factor because we worked very closely with Dental

252
00:09:35,420 --> 00:09:35,920
Exchange.

253
00:09:36,620 --> 00:09:37,759
Each of these platforms

254
00:09:38,460 --> 00:09:38,960
are

255
00:09:39,595 --> 00:09:40,335
are needed

256
00:09:40,955 --> 00:09:43,035
and are have been a great benefit here

257
00:09:43,035 --> 00:09:45,595
at Specialty Dental Plans. And I would say,

258
00:09:46,075 --> 00:09:47,995
you know, I'm pretty tough on these platforms.

259
00:09:47,995 --> 00:09:49,434
And if you were to talk to any

260
00:09:49,434 --> 00:09:51,355
of these people on the in these,

261
00:09:51,990 --> 00:09:53,909
in these platforms to these AIs, they would

262
00:09:53,909 --> 00:09:56,230
say, yeah. She's she demands a lot. And

263
00:09:56,230 --> 00:09:58,389
I think you have to as a revenue

264
00:09:58,389 --> 00:09:59,289
cycle leader.

265
00:09:59,830 --> 00:10:01,769
You can't just let the AI,

266
00:10:02,709 --> 00:10:05,110
technology platform say they can do things. You

267
00:10:05,110 --> 00:10:06,865
really have to press them. You really have

268
00:10:06,865 --> 00:10:08,384
to work with them. They really have to

269
00:10:08,384 --> 00:10:09,284
work with you.

270
00:10:10,144 --> 00:10:11,904
And I think because I do that and

271
00:10:11,904 --> 00:10:14,945
these technology platforms work with me, we have

272
00:10:14,945 --> 00:10:17,184
a great strategic partnership, and we're seeing some

273
00:10:17,184 --> 00:10:18,164
really good results.

274
00:10:19,799 --> 00:10:20,440
Yeah. And,

275
00:10:21,080 --> 00:10:23,100
to your question, Erica, so at Dental

276
00:10:23,639 --> 00:10:25,480
Exchange, we're really trying to help dental take

277
00:10:25,480 --> 00:10:26,940
the paper out of their process.

278
00:10:27,480 --> 00:10:30,279
There are so many different aspects of revenue

279
00:10:30,279 --> 00:10:33,000
cycle management that so many are still leveraging

280
00:10:33,000 --> 00:10:35,394
paper, which, you know, to Cissy's point, to

281
00:10:35,394 --> 00:10:37,414
be able to partner with our clients

282
00:10:37,794 --> 00:10:39,955
and with the practice management software to really

283
00:10:39,955 --> 00:10:41,955
build integration to make it easier for our

284
00:10:41,955 --> 00:10:45,075
clients to work smarter and not harder, again,

285
00:10:45,075 --> 00:10:46,855
just to echo what Cissy said earlier,

286
00:10:47,410 --> 00:10:49,410
enables them to be able to have their

287
00:10:49,410 --> 00:10:51,970
providers get paid faster. In in essence, it

288
00:10:51,970 --> 00:10:53,830
then increases the patient satisfaction

289
00:10:54,610 --> 00:10:56,929
because we're able to allow them to build

290
00:10:56,929 --> 00:10:59,889
their clients effectively or their patients effectively to

291
00:10:59,889 --> 00:11:02,634
say, you know, you owe this today so

292
00:11:02,634 --> 00:11:05,115
they can reconcile more quickly. And as we

293
00:11:05,115 --> 00:11:06,815
continue to build automation

294
00:11:07,274 --> 00:11:08,095
even further

295
00:11:08,475 --> 00:11:10,875
leveraging AI and different things like that, and

296
00:11:10,875 --> 00:11:13,615
and also we're we've launched lots of APIs,

297
00:11:14,690 --> 00:11:17,110
that allow for that connectivity for easier

298
00:11:18,210 --> 00:11:20,629
file transfers to happen even more quickly

299
00:11:21,330 --> 00:11:23,090
to be able to bring that automation to

300
00:11:23,090 --> 00:11:24,470
our our partners

301
00:11:25,009 --> 00:11:26,950
who are then working with all these DSOs,

302
00:11:27,774 --> 00:11:29,695
to enable them to to be able to

303
00:11:29,695 --> 00:11:31,475
process the claims more quickly,

304
00:11:32,095 --> 00:11:34,914
throughout all those components of the dental RCM

305
00:11:34,975 --> 00:11:35,475
process.

306
00:11:37,294 --> 00:11:39,774
Thanks, Marcy, for for those add ons. And

307
00:11:39,774 --> 00:11:42,095
it's interesting to hear about how you're still

308
00:11:42,095 --> 00:11:42,595
seeing

309
00:11:43,299 --> 00:11:44,519
paper based processes

310
00:11:45,220 --> 00:11:47,699
and in dental practices and DSOs, you know,

311
00:11:47,699 --> 00:11:48,360
so much,

312
00:11:49,220 --> 00:11:50,899
so much that we hear in health care

313
00:11:50,899 --> 00:11:53,720
today is how everyone is advancing in technology.

314
00:11:53,779 --> 00:11:55,459
And and it seems like that's the direction

315
00:11:55,459 --> 00:11:57,159
we're headed, but there's still some

316
00:11:57,754 --> 00:12:00,154
room for playing catch up for sure. And

317
00:12:00,154 --> 00:12:02,014
it's great to hear about the partnership between,

318
00:12:02,955 --> 00:12:05,054
between Dental Exchange and Sissy's organization.

319
00:12:06,235 --> 00:12:08,495
And, Cissy, I know you mentioned that

320
00:12:09,274 --> 00:12:11,835
at least at specialty dental brands, you feel

321
00:12:11,835 --> 00:12:13,590
like you're kind of still early on in

322
00:12:13,590 --> 00:12:15,830
the automation process as you've seen some quick

323
00:12:15,830 --> 00:12:16,330
wins,

324
00:12:17,350 --> 00:12:19,509
and you're advancing, but would love to know

325
00:12:19,509 --> 00:12:22,090
what other key opportunities you're seeing for automation

326
00:12:22,870 --> 00:12:25,350
in dental RCM in the next few years

327
00:12:25,350 --> 00:12:27,294
or beyond that. And what do you think

328
00:12:27,294 --> 00:12:30,014
leaders should do now to really effectively prepare

329
00:12:30,014 --> 00:12:32,195
their organizations for that future state?

330
00:12:33,054 --> 00:12:36,014
Oh, yeah. So I love those questions because

331
00:12:36,014 --> 00:12:38,495
this is, I think, is the mark. We

332
00:12:38,495 --> 00:12:39,490
are we

333
00:12:39,870 --> 00:12:43,149
are very close, right, with, dental automation. So

334
00:12:43,149 --> 00:12:44,829
I I would say right now, our biggest

335
00:12:44,829 --> 00:12:47,470
obstacle we're facing in dentistry is the PM

336
00:12:47,470 --> 00:12:47,970
systems,

337
00:12:48,429 --> 00:12:51,789
but it also represents our greatest opportunity as

338
00:12:51,789 --> 00:12:52,289
well.

339
00:12:53,475 --> 00:12:55,634
Our dental PM systems need to be more

340
00:12:55,634 --> 00:12:58,535
open to partnering with vendors and improving

341
00:12:58,915 --> 00:12:59,415
processes.

342
00:12:59,795 --> 00:13:00,455
I think

343
00:13:00,835 --> 00:13:03,875
for us, it's we are no longer gonna

344
00:13:03,875 --> 00:13:05,815
afford manual processes and workarounds.

345
00:13:06,355 --> 00:13:07,735
And our PMs say,

346
00:13:08,115 --> 00:13:09,940
you know, the majority of our PM systems

347
00:13:09,940 --> 00:13:11,960
are out there will say we're in development.

348
00:13:12,019 --> 00:13:13,879
We're trying to develop a better product,

349
00:13:14,259 --> 00:13:16,980
but we need our PM systems collaborate with

350
00:13:16,980 --> 00:13:19,220
vendors who are excelling in those areas that

351
00:13:19,220 --> 00:13:20,200
help with RCM.

352
00:13:20,674 --> 00:13:23,554
You know? I say they're already solving the

353
00:13:23,554 --> 00:13:25,394
problem. They need to be able to partner

354
00:13:25,394 --> 00:13:26,375
and and strategically

355
00:13:26,995 --> 00:13:27,815
come together,

356
00:13:28,355 --> 00:13:29,894
to develop these key areas.

357
00:13:30,434 --> 00:13:32,695
One of the things I I talk about

358
00:13:32,809 --> 00:13:34,809
with people is that there are vendors out

359
00:13:34,809 --> 00:13:36,649
there that are already doing it. And if

360
00:13:36,649 --> 00:13:37,709
the PM systems

361
00:13:38,329 --> 00:13:41,449
will open their doors and work together, it

362
00:13:41,529 --> 00:13:43,850
it's gonna make the PM systems be so

363
00:13:43,850 --> 00:13:46,250
much more robust. And so, like, I look

364
00:13:46,250 --> 00:13:48,110
at stuff like Trulark for patient

365
00:13:48,434 --> 00:13:48,934
scheduling,

366
00:13:49,315 --> 00:13:52,914
BBK for verification of benefits, Perley for patient

367
00:13:52,914 --> 00:13:53,414
communication,

368
00:13:54,514 --> 00:13:57,254
you know, AR is NDS and InsideDesk,

369
00:13:58,514 --> 00:14:00,595
and then, of course, Centus, and and, of

370
00:14:00,595 --> 00:14:03,254
course, you know, Dental Exchange for clearing houses.

371
00:14:03,299 --> 00:14:05,059
I mean, there are so many more. Those

372
00:14:05,059 --> 00:14:06,659
are vendors that I have worked with, that

373
00:14:06,659 --> 00:14:09,459
I've either worked with or encountered or have

374
00:14:09,459 --> 00:14:11,320
seen, do amazing things.

375
00:14:11,860 --> 00:14:12,259
And,

376
00:14:12,740 --> 00:14:15,159
our PM system should focus on those clinical

377
00:14:15,220 --> 00:14:17,455
aspects to to be top notch and then

378
00:14:17,455 --> 00:14:20,115
work with those AI vendors and technology partners

379
00:14:20,335 --> 00:14:21,634
to handle the other stuff.

380
00:14:22,335 --> 00:14:23,475
Many PM systems

381
00:14:23,855 --> 00:14:26,654
I see and I work just just for

382
00:14:26,654 --> 00:14:27,714
our our listeners,

383
00:14:28,414 --> 00:14:30,674
especially Dental Brands, we have 20 different

384
00:14:31,019 --> 00:14:32,860
PM systems that we work on. So I

385
00:14:32,860 --> 00:14:35,100
feel like I'm I I understand this a

386
00:14:35,100 --> 00:14:37,680
little bit, but if our vendors and,

387
00:14:38,460 --> 00:14:40,480
our PM systems will work with our vendors

388
00:14:40,940 --> 00:14:43,440
and technology partners to handle the other aspects,

389
00:14:43,695 --> 00:14:47,134
we could see leaps and bounds in in

390
00:14:47,134 --> 00:14:49,795
the actual technology and AR within dentistry

391
00:14:50,174 --> 00:14:52,735
fairly quickly within, you know, 2 or 2

392
00:14:52,735 --> 00:14:53,715
or less years.

393
00:14:54,174 --> 00:14:56,174
But, again, everybody has to work together, and

394
00:14:56,174 --> 00:14:58,289
sometimes that's a little difficult. And I would

395
00:14:58,289 --> 00:15:00,049
say if they would focus on those partnerships

396
00:15:00,049 --> 00:15:02,610
and building those collaborative ecosystems, it's gonna make

397
00:15:02,610 --> 00:15:04,769
a a big difference. I would say too

398
00:15:04,769 --> 00:15:06,629
also, what can we as leaders,

399
00:15:07,169 --> 00:15:08,949
do now to effectively prepare?

400
00:15:09,664 --> 00:15:11,424
I'm I'm gonna say this for me. This

401
00:15:11,424 --> 00:15:12,804
is easy to say

402
00:15:13,184 --> 00:15:15,125
and extremely hard to implement.

403
00:15:15,664 --> 00:15:16,565
Okay? So,

404
00:15:17,024 --> 00:15:19,105
anybody who's listening is gonna go, oh, yeah.

405
00:15:19,105 --> 00:15:21,345
Sure, Sissy. You can you you can say

406
00:15:21,345 --> 00:15:22,889
that, but, I mean, how hard is it

407
00:15:22,970 --> 00:15:24,570
to go, you know, get everybody on board

408
00:15:24,570 --> 00:15:26,410
to do that? And it's hard. It's all

409
00:15:26,410 --> 00:15:28,090
about, building those,

410
00:15:28,410 --> 00:15:29,929
relationships, building those,

411
00:15:31,450 --> 00:15:33,230
times to see the successes.

412
00:15:33,610 --> 00:15:35,610
I would tell you that the RCM leaders

413
00:15:35,610 --> 00:15:36,350
who prioritize

414
00:15:36,764 --> 00:15:38,945
education of their teams about AI

415
00:15:39,565 --> 00:15:40,384
and applications

416
00:15:40,764 --> 00:15:41,665
in RCM,

417
00:15:42,285 --> 00:15:44,545
this involves not only understanding that technology,

418
00:15:45,325 --> 00:15:48,925
can also streamline operations, reduce errors, improve those

419
00:15:48,925 --> 00:15:49,825
decision makings,

420
00:15:50,549 --> 00:15:53,429
but it's conscious learning opportunities that help our

421
00:15:53,429 --> 00:15:55,909
staff, our teams stay updated on the latest

422
00:15:55,909 --> 00:15:59,029
advancement. And that's easy to say, hard to

423
00:15:59,029 --> 00:16:00,870
do. And we we need to have the

424
00:16:00,870 --> 00:16:02,230
buy in. Right? We need to have the

425
00:16:02,230 --> 00:16:04,570
buy in from the doctor partners, the doctors,

426
00:16:04,629 --> 00:16:05,289
the DSOs,

427
00:16:06,054 --> 00:16:08,154
the operations team, the IT team.

428
00:16:08,934 --> 00:16:10,235
Rev cycle impacts

429
00:16:10,934 --> 00:16:12,154
all of these departments,

430
00:16:12,774 --> 00:16:14,215
finance teams. We have to get the buy

431
00:16:14,215 --> 00:16:16,455
in from everybody to get things to foster

432
00:16:16,455 --> 00:16:17,995
that culture of innovation

433
00:16:18,539 --> 00:16:21,600
so that our RCM processes are easier.

434
00:16:22,539 --> 00:16:25,019
And then one of my things is building

435
00:16:25,019 --> 00:16:28,240
the strategic trifecta. I love that word trifecta.

436
00:16:28,860 --> 00:16:32,585
Basically, that partnership. Right? The the DSO partnership,

437
00:16:32,725 --> 00:16:35,045
all the teams within the DSOs and the

438
00:16:35,045 --> 00:16:37,065
practices, the AI vendors,

439
00:16:37,764 --> 00:16:39,144
and then the PM systems,

440
00:16:39,605 --> 00:16:42,325
having everybody on the same page going in

441
00:16:42,325 --> 00:16:43,144
the same direction.

442
00:16:43,684 --> 00:16:45,539
My firm belief is our dental

443
00:16:46,019 --> 00:16:49,240
partners and our DSOs all across the US

444
00:16:49,299 --> 00:16:49,799
have

445
00:16:50,179 --> 00:16:51,000
a positive

446
00:16:51,379 --> 00:16:54,419
outlook in saying that we are going to

447
00:16:54,419 --> 00:16:56,419
do better. Every year, we're going to do

448
00:16:56,419 --> 00:16:57,240
better. Right?

449
00:16:57,779 --> 00:16:59,985
What we've gotta do sometimes is

450
00:17:00,945 --> 00:17:03,264
to understand that we have to partner and

451
00:17:03,264 --> 00:17:04,164
have those strategic

452
00:17:05,105 --> 00:17:05,605
partnerships

453
00:17:05,904 --> 00:17:08,304
to to get to the next level. We

454
00:17:08,304 --> 00:17:08,785
can't,

455
00:17:09,105 --> 00:17:10,565
try to do it all by ourselves.

456
00:17:11,664 --> 00:17:13,505
My other thing is you gotta work really

457
00:17:13,505 --> 00:17:16,679
closely with your technology leaders, our CTOs and

458
00:17:16,679 --> 00:17:18,140
c CIOs. Like,

459
00:17:18,839 --> 00:17:19,579
we have

460
00:17:20,279 --> 00:17:21,019
a CTO,

461
00:17:22,039 --> 00:17:22,539
here,

462
00:17:23,240 --> 00:17:26,119
Dan Precigar, who's amazing. He's he's one of

463
00:17:26,119 --> 00:17:28,440
our one of the best technology leaders I've

464
00:17:28,440 --> 00:17:31,464
worked with. You gotta build with those individuals

465
00:17:31,464 --> 00:17:33,244
to help build those technology infrastructures.

466
00:17:35,305 --> 00:17:35,805
And,

467
00:17:36,664 --> 00:17:37,164
also,

468
00:17:37,625 --> 00:17:39,305
we've got we can't do it by ourselves.

469
00:17:39,305 --> 00:17:40,904
Right? Everybody has to be on the same

470
00:17:40,904 --> 00:17:41,339
page.

471
00:17:41,819 --> 00:17:43,259
The very last thing I would say that

472
00:17:43,259 --> 00:17:44,240
leaders should do,

473
00:17:45,259 --> 00:17:47,579
to help prepare for the next steps is

474
00:17:47,579 --> 00:17:48,799
it's okay to pilot.

475
00:17:49,099 --> 00:17:50,799
It's okay to pilot initiatives.

476
00:17:51,900 --> 00:17:54,380
Sometimes DSOs and dental practices say, oh, I

477
00:17:54,380 --> 00:17:56,299
don't know if I wanna pilot things because

478
00:17:56,299 --> 00:17:57,794
I I don't know if I will use

479
00:17:57,794 --> 00:17:58,294
them.

480
00:17:59,394 --> 00:18:02,595
The AI vendors learn a lot during pilots.

481
00:18:02,595 --> 00:18:03,095
So

482
00:18:03,474 --> 00:18:04,694
pilot if you can.

483
00:18:06,034 --> 00:18:08,434
Look at the best strategic partners and be

484
00:18:08,434 --> 00:18:09,714
tough on those AI,

485
00:18:10,115 --> 00:18:10,615
vendors.

486
00:18:11,154 --> 00:18:13,289
Tell them what you need, show them what

487
00:18:13,289 --> 00:18:15,710
you need, and have them perform and,

488
00:18:16,250 --> 00:18:17,929
provide you the things that you need. And

489
00:18:17,929 --> 00:18:19,690
they work with the PM systems the same

490
00:18:19,690 --> 00:18:20,190
way.

491
00:18:21,130 --> 00:18:22,429
When they are

492
00:18:22,970 --> 00:18:25,609
are challenged in those pilots, they can get

493
00:18:25,609 --> 00:18:27,630
insights and make a necessary adjustment

494
00:18:28,065 --> 00:18:30,244
so that they can roll out full scale

495
00:18:30,304 --> 00:18:31,125
and also

496
00:18:31,904 --> 00:18:32,404
benefit

497
00:18:32,704 --> 00:18:33,444
our DSOs

498
00:18:33,744 --> 00:18:36,724
because I'm all about working smarter, not harder.

499
00:18:38,464 --> 00:18:40,865
Yeah. Sissy, thanks so much. I I hear

500
00:18:40,865 --> 00:18:43,980
the excitement around technology. I know you said

501
00:18:43,980 --> 00:18:45,920
in about 2 years, you're seeing

502
00:18:46,380 --> 00:18:48,059
big things on the horizon. It can make

503
00:18:48,059 --> 00:18:48,880
a big impact,

504
00:18:49,180 --> 00:18:52,080
but that's also dependent on building relationships,

505
00:18:52,460 --> 00:18:52,960
prioritizing

506
00:18:53,420 --> 00:18:55,119
staff education, partnerships,

507
00:18:55,525 --> 00:18:57,765
and not being afraid to pilot new tools

508
00:18:57,765 --> 00:18:58,424
or initiatives,

509
00:18:59,444 --> 00:19:00,585
such important points.

510
00:19:01,204 --> 00:19:03,045
I really appreciate all the insights from both

511
00:19:03,045 --> 00:19:05,365
of you, Cissy and Marcy, today. Are there

512
00:19:05,365 --> 00:19:07,125
any final thoughts that you'd like to share

513
00:19:07,125 --> 00:19:08,664
before we close our time together?

514
00:19:10,440 --> 00:19:12,940
Well, from from my perspective,

515
00:19:13,240 --> 00:19:15,579
sometimes RCM leaders are

516
00:19:16,039 --> 00:19:16,539
are

517
00:19:17,400 --> 00:19:18,140
more hesitant,

518
00:19:18,680 --> 00:19:21,079
right, to do technology because it's a lot

519
00:19:21,079 --> 00:19:23,054
of work. It really is. It's a lot

520
00:19:23,054 --> 00:19:25,054
of work. It's a lot of testing. It's

521
00:19:25,054 --> 00:19:25,875
a lot of,

522
00:19:26,734 --> 00:19:29,714
buy in. It it sometimes it can just

523
00:19:29,855 --> 00:19:32,035
easier just to do it the old way,

524
00:19:32,335 --> 00:19:34,734
easier just to say, this is how we've

525
00:19:34,734 --> 00:19:35,794
always done it.

526
00:19:36,309 --> 00:19:38,390
But our world is changing, and how we've

527
00:19:38,390 --> 00:19:39,750
done it in the past is not the

528
00:19:39,750 --> 00:19:41,029
same as how we need to do it

529
00:19:41,029 --> 00:19:43,990
in the future. So I I employ our

530
00:19:43,990 --> 00:19:46,170
DSO leaders and our RCM leaders

531
00:19:46,710 --> 00:19:50,230
to to really branch out and think about

532
00:19:50,230 --> 00:19:53,205
what it could be for different technologies and

533
00:19:53,205 --> 00:19:54,825
different ways to do things because

534
00:19:55,365 --> 00:19:56,505
at the end of the day,

535
00:19:57,445 --> 00:19:58,105
we have

536
00:19:58,565 --> 00:20:00,404
we have to do the best that we

537
00:20:00,404 --> 00:20:02,664
can do for our part doctor partners

538
00:20:03,045 --> 00:20:05,789
and our leaders in our operations, and we

539
00:20:05,789 --> 00:20:06,910
need to do it to the best of

540
00:20:06,910 --> 00:20:07,569
our ability.

541
00:20:07,869 --> 00:20:10,750
So don't be scared to branch out into

542
00:20:10,750 --> 00:20:11,250
technology.

543
00:20:11,869 --> 00:20:13,329
That's the last thing I'd say.

544
00:20:13,789 --> 00:20:15,890
Yeah. And I think, I would add,

545
00:20:17,424 --> 00:20:19,585
when DSOs are thinking that they have different

546
00:20:19,585 --> 00:20:22,065
ideas or, you know, sharing with the vendors

547
00:20:22,065 --> 00:20:23,285
that they're working with,

548
00:20:23,984 --> 00:20:25,984
what's in their pipeline or what they're considering

549
00:20:25,984 --> 00:20:27,664
or what their improvements are and that they're

550
00:20:27,664 --> 00:20:29,744
trying to do, make sure you're explaining that

551
00:20:29,744 --> 00:20:32,410
and show saying where your plan is. It

552
00:20:32,410 --> 00:20:33,769
might not be in the next 6 months.

553
00:20:33,769 --> 00:20:35,150
It might be greater than that.

554
00:20:36,089 --> 00:20:38,089
Because I think with some, there's an opportunity

555
00:20:38,089 --> 00:20:39,849
to be a beta as a vendor might

556
00:20:39,849 --> 00:20:41,769
be building something and to be able to

557
00:20:41,769 --> 00:20:44,009
participate in that, especially if they've got some

558
00:20:44,009 --> 00:20:46,009
great thoughts and ideas of where there could

559
00:20:46,009 --> 00:20:48,644
be some real real big successes there. And

560
00:20:48,644 --> 00:20:51,204
knowing that your vendors are your partners and

561
00:20:51,204 --> 00:20:52,025
here to help,

562
00:20:52,484 --> 00:20:54,325
just make sure that those lines of communication

563
00:20:54,325 --> 00:20:55,144
are kept open.

564
00:20:57,365 --> 00:20:59,544
Such a helpful note to end on. Marcy,

565
00:20:59,605 --> 00:21:02,700
thank you, Cissy. Appreciate the insights so much.

566
00:21:02,940 --> 00:21:03,440
Really,

567
00:21:03,819 --> 00:21:05,259
thankful for the time that both of you

568
00:21:05,259 --> 00:21:06,960
made for us today on the podcast.

569
00:21:07,500 --> 00:21:09,819
Enjoyed it. Thank you very much. Yeah. Enjoyed

570
00:21:09,819 --> 00:21:11,259
it a lot. Thank you very much for

571
00:21:11,259 --> 00:21:12,079
inviting me.

572
00:21:12,779 --> 00:21:15,099
I'd also like to thank Dental Exchange for

573
00:21:15,099 --> 00:21:16,559
sponsoring today's episode.

574
00:21:16,865 --> 00:21:18,865
You can tune into more podcasts from Becker's

575
00:21:18,865 --> 00:21:21,845
Healthcare by visiting our podcast page at beckershospitalreview.com.