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Thanks for listening.
Now here's the episode.

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- This is Riz Hatt with
the Becker Dental Castillo.

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So podcast, I'm thrilled
to be joined today

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by Jeffrey Thoms, CEO
of Grand Dental Group.

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Jeff, thank you so much
for being here today.

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- Thank you, RIS.
- So could you start off

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by telling us a bit about your background?

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- Sure. Um, I got into
dentistry almost 20 years ago.

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Uh, kind of, you know, a funny story.

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I was a, a school teacher, uh,
one of my, uh, best friends

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and fishing buddies, uh,
was in dental school.

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And, uh, he, uh, knew I
had a marketing background

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and he asked me to help
him in the summertime.

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And over the, you know, weekends
with, uh, uh, the practice,

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he had joined a very
small $700,000 practice.

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And, you know, of course I said yes.

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And, you know, for the next
two years I was, you know,

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helping on Tuesday
nights and, and weekends

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and, um, really saw a lot of
things going on in the business

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that were beyond marketing.

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They were more, um, managerial things.

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So I started expanding the level of help.

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And, you know, one thing led to another

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and the, the two docs
asked me to join them.

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And, uh, I did, uh, that
was Tidewater Dental.

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Uh, over the, the following, uh,

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decade I would say.

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We went from about
$700,000 a year in revenue

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to, uh, about $13 million in revenue.

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Um, and then eventually, uh,
we joined another larger group

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and, uh, we became their Mid-Atlantic arm.

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They were in the northeast
and, uh, continued to grow, uh,

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adding de Novos and so on and so forth.

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And then, uh, eventually that
sold again, I, I moved out

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to Chicago to join Grant
Dental, who I'd known for, uh,

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over 15 years and really liked their model

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and what they were trying to do.

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And here I am.

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- Fantastic. Sounds like you have a lot

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of great experience there.

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- I, I think so. I hope so. <laugh>.

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- So my first question for you is,

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what are the biggest issues you're

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following in dental today?

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- You know, Riz, it's,
it's been the same story

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for about a year now.

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Uh, maybe a little bit
longer, maybe two years.

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And its overhead, uh, since Covid.

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Um, it seems that there's
been a real shift in, uh,

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employee retention and employee cost.

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I think the national average
is about a 30% increase in

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employee costs, uh, which
has affected us as well.

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I think we may not be as
affected as some other groups

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because of the way we
compensate our hygienists.

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They are like our doctors,

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they're compensated on their collections,

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but overall, employee costs
have really hit the bottom line,

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uh, our profit margin.

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And then, uh, I guess the other element

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to overhead is the cost

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of doing business in terms of supplies.

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And, uh, a lot of our third
party, uh, vendors who just,

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it just seems like there's
so many now in order

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to make a dental office
function at a high level

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that it just really affects, uh, cost.

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So that would probably be the main one.

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Another one would be employee work ethic.

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I also feel post covid, ID um,

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the seriousness at which many
employees take their jobs.

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And this is pretty much
excluding hygienists and doctors.

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Uh, but in general, your,
your front desk employees,

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your dental assistants, uh,
people at that level seem

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to, you know, not feel

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that reliability is extremely important.

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And of course, I'm speaking
broadly, this is not everybody.

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Um, they take off a lot.

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Uh, they're not as concerned
about meeting, um, their goals

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or even their responsibilities,

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and it's, it's just an uphill battle.

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And then I think the third one is, uh,

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insurance reimbursements.

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All these costs have gone up,

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but yet over the past couple
decades, insurance has not

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one raised their, their, their
annual allowance per patient.

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And, um, the, the insurance
reimbursements are not

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where they should be when
you consider inflation

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and the cost of doing dentistry.

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- Interesting. Can you
talk a little bit about

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what Grand Dental Group is
doing to mitigate overhead costs

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and to kind of, you know,
help out with that issue?

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- Sure. Um, so in our budgetary sessions,

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we really dissect every line item to see

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where we can save money
without compromising care

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or even experience.

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Um, so we may change
platforms with a third party.

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We may look at, um, not really

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where we're buying our supplies,

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but what supplies we're buying.

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As long as the quality is the
same, if, if it's a, a product

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that can save us time

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or money, um, we might
switch to said product.

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Um, and then in terms of getting
more out of our employees,

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we're looking at creative ways
to incentivize our employees

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for, uh, being here, being on time,

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being consistent.

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And, uh, we've also put in an
educational platform like an

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OMS system so that we can, uh,

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not only show each employee
group what our expectations are

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of them in a given day,
week, month, et cetera,

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but also, uh, train them

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and track them so that we
have accountability and,

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and that's a work in progress, of course.

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- Great, thank you. My
next question for you is,

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what are you most excited about

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and what makes you nervous
when it comes to dentistry?

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- I have the same answer for both Riz.

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What I'm most excited about
is that we have been able

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to grow to the size that we
are, and we continue to grow.

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I think we're gonna be up 10%
at the close of this year, um,

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without private equity.

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So we are not a big DSO,
we are nine locations,

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but we are, uh, doing about
$30 million in collections.

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And we've been able to
continue our steady growth,

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never having a, you know, a down year

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or even really a bad year,
um, without private equity.

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But that's also my biggest, uh, fear.

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What makes me most nervous
is that at, at some point,

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the traditional banks do dry up in terms

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of your debt service.

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And if we see a really good
practice that we wanna acquire,

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but it's, it's larger than a certain size,

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we may not be able to get
the bank funding without, um,

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either private equity or of,

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or some other form of, of,
uh, of third party financing.

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Um, it hasn't happened yet,

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and we hope that, you know, our banks

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or our bank will continue
to be, um, thoughtful,

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uh, about lending to us
since we are showing good

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returns on an annual basis.

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But there is always that fear that, that

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that will not continue.

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- Interesting. Thank you. Do
you see private equity becoming

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a bigger force in dentistry
over the next few years?

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- I do. Um, my understanding
of private equity

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and having, uh, you know,
limited experience with it,

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but definitely experience
with it, uh, a few times,

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um, times.

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Um, private equity likes
businesses that have consistency

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in repeat business, like
dentistry has hygiene

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and hygiene is something that
generally is twice a year,

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which means there's a
certain level of guaranteed,

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uh, flow and revenue.

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Um, and with the right
levers being pulled,

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it can be increased or improved upon,

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and so it becomes attractive
for private equity.

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The, the hvac uh, industry
has become big with, uh,

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private equity because HVAC
companies have started doing

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their spring tuneup

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and their fall tuneups,

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which is like a hygiene check pretty much.

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So that's made them attractive.

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Um, uh,

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revenue cycle management is
huge in private equity now

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because we're always gonna have people

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who aren't paying their bills.

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So they know that there's a constant

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and continuous opportunity there.

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And as long as dentistry keeps
its model of having hygiene,

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um, uh, being a routine process,

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I think private equity
will stay involved until,

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until it's saturated,
meaning there's, you know,

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it's like the, uh, pharmacy
industry when there's only three

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major pharmacies out there,
there's not much left to

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pull in and make money on,
then the interest falls off.

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So when, when dentistry reaches a point,

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and I have no idea when that'll
be 10, 15 years, where 90%

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of dental groups are associated with A DSO

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and the smaller DSOs are eaten
up by the bigger DSOs, um,

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then the interest will, will taper off.

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- Very interesting. Thanks.

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What will the most effective
healthcare leaders need

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to be successful in the
next two to three years?

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- That's a great question. Um,

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definitely thoughtfulness, creativity.

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I think in, in American culture, iq,

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intelligent quotient has
been a really big leader in

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what it takes to be a
good business person.

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And I think, uh, post covid,

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we're looking more at EQ and aq,

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and for anyone that doesn't
know what those are,

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EQ is emotional quotient,
and AQ is adversity quotient.

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So being able to

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make decisions, um,

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in a thoughtful way that

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keeps your employees feeling safe,

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comfortable rewarded,

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and doing so while in
the face of adversity

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and having quick creative ability

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to pivot is gonna be more
important than just being a smart

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and perhaps wealthy person or group.

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It's gonna be more about
the hu the human interaction

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and how we maintain our relationships.

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Turnover, whether it be by dentist

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or any other employee group,
is probably the most dangerous

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and destructive force in dentistry

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because it, it causes turnover
of patients as they see,

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um, the, the business is not running well.

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They can sense it, they can sense

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when a dentist doesn't care.

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They can sense when a,

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a hygienist is only there for a paycheck.

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They can sense when a front desk person

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or an assistant is not, um, happy, uh, or,

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or dedicated, uh, to what they're doing.

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- Interesting. And do you have
any tips for people out there

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who may be experiencing a
similar situation on how

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to keep those employees engaged?

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- Uh, get to know your employees?

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I think, I think every
employee deserves the right

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to share not only their, their level of

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satisfaction and happiness

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with the job they're currently in,

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but they deserve the right

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to share their goals
and where they wanna be.

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And we owe it to them to consider them as,

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uh, promotion opportunities come about

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to consider them first,

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but in order to do that, we
have to also create a clear path

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of expectation of them so that they know

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why they weren't chosen

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or why they were chosen for
an increase or a promotion.

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We need to really be transparent.

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- Well, thank you so much, Jeff.

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Uh, those are some great insights

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that you shared with us today.

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I look forward to connecting
with you again in the future.

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- Thanks, Riz. It's my pleasure.

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- It's so important for leaders
at the top of organizations

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to keep learning, stay
sharp, grow their networks,

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00:13:12,305 --> 00:13:14,755
help our audience better do
this in a more simplified,

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00:13:14,755 --> 00:13:16,435
personalized, and meaningful way.

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Becker's Healthcare has launched my bhc,

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00:13:19,945 --> 00:13:21,955
it's your trusted Becker's
healthcare experience

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00:13:21,955 --> 00:13:23,715
and more with content, connections,

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00:13:23,715 --> 00:13:25,155
events and learning opportunities.

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Join the community free

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00:13:26,875 --> 00:13:31,835
of charge@www.my dot
becker's hospital review.com

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00:13:31,935 --> 00:13:32,755
and we'll see you there.

