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- This is the Becker's
Healthcare Podcast, created

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by the team of Becker's Healthcare,

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a multimedia company devoted to the people

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who power us healthcare.

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Four new 15 minute episodes
are released daily containing

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industry news analysis
and thought leadership.

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From powerful healthcare
decision makers Support our show

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by leaving it a five star rating
and review on Apple Podcast

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or other platforms you use.

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It's a chance to tell us
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and act on your feedback.

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Thanks for listening.
Now here's the episode.

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- This is Gracelyn Keller

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with the Becker's Healthcare Podcast,

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and we are live at the
business and operation of ASCs

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and the Future of Dentistry Roundtable.

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I'm joined right now by Dr.

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Katrice Austin, who is a cosmetic dentist

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and a celebrity branding
coach with VIP Smiles.

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Dr. Austin, thanks so much for joining me,

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and I would love to start off

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by having you introduce yourself

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and telling us a little
bit more about your

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background. Awesome.

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- Thank you for having me. I am Dr.

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Katrice Austin, AKA, the Queen of Smiles.

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I live in New York City.

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I've been in private
practice for 26 years.

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I am, uh, I actually
sold a business to A DSO

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and now I'm an associate
and I'm so excited.

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This is my first time here

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and I also, now that I
am retired, semi-retired,

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I am helping other dentists
learn how to build their brand

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so that they get noticed.

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They build their, uh,
reputation, their credibility,

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and they make more money.

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- Love that. So my first
question for you today is,

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what is the biggest
issue you're focusing on

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in the dentistry space?

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- Right now, I'm really focused on access

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to dental care post pandemic.

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A lot of people have
found themselves not going

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to the dentist, so I'm trying
to find affordable ways

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that people can get access to care.

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Uh, really telling a lot

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of people about Teledentistry options,

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virtual consultations,
mobile access to dental care,

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and, um, just making sure
that everybody takes care

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of their oral health
because it's so important

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as we close out National Dental
Hygiene month in October.

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- Absolutely. And

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what are you most excited
about in the dental space,

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and then also what makes you most nervous

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that you're watching right now?

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- Ooh, that's a, that's a big question.

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Uh, what makes me nervous?

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Uh, one of the things that
makes me nervous is I am on

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social media and I do see a lot

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of non-dentist performing
dental procedures, veneers, uh,

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teeth whitening, tooth
gems and all these things.

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So I am most nervous about the respect

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for the dental industry

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and making sure that,
uh, people understand

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that it's super important to
seek out credible providers

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because their health is
at risk, their oral health

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and total health is at risk.

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The second part of the question is,

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what am I most excited about?

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I'm most excited about, man, first of all,

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there's a lot more women
coming into the industry.

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Uh, the advances in technology with AI

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and the ability for, uh, us
to diagnose even better, uh,

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and communicate with our
patients a little bit better.

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And, uh, I think that's what the,

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what I'm most excited about.

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There we are finally catching
up to the times and dentistry,

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because I feel like post
pandemic, we were a little bit

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behind, and now that, uh, we're advancing,

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we're getting into AI

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and some of the current
things in laser and 3D

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and just we're, we're really
advancing in dentistry.

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- Love that. Um, my
final question for you is

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what do you think the most
effective healthcare leaders will

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need to be successful in
the next two to three years?

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- Leadership. Leadership
and just, um, setting goals

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and, uh, making sure that we
accomplish what we are here

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to do, and that's to make sure

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that we are delivering the top-notch,

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the most top-notch care
that we can to our patients.

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Customer service is

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so important in making our
patients feel welcome, uh,

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but that leadership and, and,

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and goal setting is super
important so that we can all do

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what we're here to do, and
that's make people smile.

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- Love that. Well, Dr.
Austin, thank you so much

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for joining me today on the
Becker's Healthcare Podcast.

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Again, we're live at the
business and operations of ASCs

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and the Future of Dentistry
Roundtable. Thank you.

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- Thank you for having me. Bye-Bye.

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