﻿1
00:00:02,400 --> 00:00:03,360
This is the Art Beauty

2
00:00:03,360 --> 00:00:06,560
podcast, where we tell the real truth
about the fake shit.

3
00:00:06,600 --> 00:00:08,080
Hi, everybody. I'm Amber.

4
00:00:08,080 --> 00:00:11,840
And today
my fabulous co-host is Rose-Marie Swift.

5
00:00:11,880 --> 00:00:14,800
She is the founder and CEO of RMS Beauty.

6
00:00:14,800 --> 00:00:16,800
And I see she's got a little friend there.

7
00:00:17,040 --> 00:00:18,240
Do we want to get this?

8
00:00:18,240 --> 00:00:19,880
Is this person really?

9
00:00:19,880 --> 00:00:23,240
Okay, we've got the little pup there
who might make an appearance later.

10
00:00:24,000 --> 00:00:27,800
So founder and CEO of Arms Beauty,
we are going to be talking

11
00:00:27,800 --> 00:00:30,840
all about her incredible background
with the incredible products.

12
00:00:31,000 --> 00:00:32,280
But before we get into that.

13
00:00:32,280 --> 00:00:34,000
Welcome to the show, Rose-Marie.

14
00:00:34,000 --> 00:00:36,680
Oh, thank you very for
Thank you very much for having me.

15
00:00:36,680 --> 00:00:37,880
This is fantastic.

16
00:00:37,880 --> 00:00:42,080
As for that little that little hairy thing
you saw, that is Ruby Moon.

17
00:00:42,080 --> 00:00:44,440
And she whenever
I do anything on the computer,

18
00:00:44,440 --> 00:00:46,720
she has to sit right behind me
the whole time.

19
00:00:46,720 --> 00:00:48,360
So to. Support.

20
00:00:49,600 --> 00:00:51,520
This poor
puppet, I'm sure she has a lot to say.

21
00:00:51,520 --> 00:00:54,360
Maybe we'll be hearing from her
about your line later.

22
00:00:54,920 --> 00:00:56,080
Exactly.

23
00:00:56,080 --> 00:00:58,480
You know, just to give everybody
a little bit of background here,

24
00:00:58,480 --> 00:01:00,480
because people have been listening
for a long time.

25
00:01:00,480 --> 00:01:02,360
No, this is not a sponsored podcast.

26
00:01:02,360 --> 00:01:05,400
I bring on brands that I love, that
I think that you at home

27
00:01:05,400 --> 00:01:06,360
are going to love.

28
00:01:06,360 --> 00:01:10,560
And I learned about RMS beauty from a lip
light launch.

29
00:01:10,560 --> 00:01:12,800
We're going to be talking
about this product in a little bit.

30
00:01:13,160 --> 00:01:16,680
One of the best parts about my job
is that I get to meet incredible founders

31
00:01:16,680 --> 00:01:17,280
like you.

32
00:01:17,280 --> 00:01:21,480
I get to go to these exciting
new launches, and I was blown away

33
00:01:21,760 --> 00:01:22,800
by the live lights.

34
00:01:22,800 --> 00:01:24,800
We were going
to be talking all about that.

35
00:01:24,800 --> 00:01:26,600
But then I also really fell in love

36
00:01:26,600 --> 00:01:30,360
with you, Rose-Marie, because I feel like
you have such a wonderful background.

37
00:01:30,360 --> 00:01:31,680
And I'm wondering if you could share

38
00:01:31,680 --> 00:01:34,840
a little bit about your history
before we talk about products.

39
00:01:35,760 --> 00:01:37,480
Okay. How do I start?

40
00:01:37,480 --> 00:01:37,680
Okay.

41
00:01:37,680 --> 00:01:39,720
Once upon a time,

42
00:01:39,720 --> 00:01:43,600
I've been well, obviously, I've been in
the in the industry for a super long time.

43
00:01:43,600 --> 00:01:47,880
I'm originally from Canada and I started
doing makeup there back in the day.

44
00:01:47,880 --> 00:01:51,360
And, you know, it just
it was one of those things

45
00:01:51,360 --> 00:01:53,480
I never really wanted
to be a makeup artist.

46
00:01:53,680 --> 00:01:56,640
It just kind of fell into my hands
and I just kept getting jobs

47
00:01:56,640 --> 00:02:01,000
and I was kind of, you know, always
getting on an airplane, going somewhere.

48
00:02:01,000 --> 00:02:04,520
And I would you know, I started up
Vancouver, then went to Toronto,

49
00:02:04,800 --> 00:02:07,840
then I went to Europe,
then I went down to Miami, was catalog

50
00:02:07,840 --> 00:02:10,320
queen for a while,
which was actually a lot of fun.

51
00:02:11,040 --> 00:02:12,720
And then I ended up in New York.

52
00:02:12,720 --> 00:02:17,280
So I've been in New York, I guess
you could say, for a little over 30 years.

53
00:02:17,360 --> 00:02:20,120
Oh, so where in New York
are you On the Upper East Side?

54
00:02:20,400 --> 00:02:23,680
Well, I am in I have my apartment
still on East Wall Street.

55
00:02:23,760 --> 00:02:25,600
Nice. Okay. I love that.

56
00:02:25,600 --> 00:02:28,320
So you're in the Lower East Side,
just down the street.

57
00:02:28,800 --> 00:02:30,640
And in true New York fashion,
I don't know if you can hear this.

58
00:02:30,640 --> 00:02:32,480
Of course,
the alarms are blaring in the back.

59
00:02:32,480 --> 00:02:34,320
Sorry about that.

60
00:02:34,320 --> 00:02:35,960
You know, it's so interesting.

61
00:02:35,960 --> 00:02:37,360
I love when I talk to people,

62
00:02:37,360 --> 00:02:40,320
you know, who have been in the business
a little bit because I feel like

63
00:02:41,040 --> 00:02:45,120
so many of the makeup artists,
so much of the makeup artistry,

64
00:02:45,320 --> 00:02:50,000
you know, prior to Photoshop
was was really key, right?

65
00:02:50,000 --> 00:02:51,520
Because people on set,

66
00:02:51,520 --> 00:02:55,320
you didn't have all of that fabulous
retouching that now we do.

67
00:02:55,520 --> 00:02:59,040
I mean, you as a makeup
artist had to make sure that your models,

68
00:02:59,040 --> 00:03:02,040
that your subjects
were really looking amazing, right?

69
00:03:03,360 --> 00:03:03,960
Oh, my God.

70
00:03:03,960 --> 00:03:06,240
That this is I'm really glad
you brought this up.

71
00:03:06,240 --> 00:03:08,400
This is the first time
somebody actually brought this up.

72
00:03:08,400 --> 00:03:10,800
Kate When I started, it was actual film.

73
00:03:11,200 --> 00:03:11,600
Yeah.

74
00:03:11,600 --> 00:03:14,760
You're you you didn't know what
it was going to turn out like.

75
00:03:14,760 --> 00:03:17,560
You know, if the photographer messed it
up, it was backed up.

76
00:03:17,560 --> 00:03:18,400
You know what I mean?

77
00:03:18,400 --> 00:03:18,720
Yeah.

78
00:03:18,720 --> 00:03:22,760
And I remember that when they started,
because I did a lot of, of,

79
00:03:23,360 --> 00:03:26,360
of shooting in on location.

80
00:03:26,720 --> 00:03:30,720
So I was not really a makeup artist
for on the studio, but location.

81
00:03:30,720 --> 00:03:31,680
I was all over that.

82
00:03:31,680 --> 00:03:32,280
And that's where I,

83
00:03:32,280 --> 00:03:36,200
you know, I got into the beautiful skin
and everything belongs very short.

84
00:03:36,200 --> 00:03:39,760
I remember when it started going into
digital, you know, I was in the studio.

85
00:03:39,760 --> 00:03:42,760
I remember the first time,
and they've got the model up there

86
00:03:42,760 --> 00:03:46,200
in the monitor
and they go in close on her face.

87
00:03:46,200 --> 00:03:49,800
I remember going, Oh my God, in my room,
shitty makeup artist,

88
00:03:49,960 --> 00:03:53,240
because you could literally see
all of that makeup

89
00:03:53,440 --> 00:03:58,680
floating on top of their skin
because that digital was showing every.

90
00:03:58,680 --> 00:03:59,760
Everything.

91
00:03:59,760 --> 00:04:02,560
In the movie little makeup mistake
you saw.

92
00:04:02,560 --> 00:04:06,400
And I like I felt like I had to,
you know, learn all over again.

93
00:04:06,840 --> 00:04:08,760
And, you know, obviously,
I was a good makeup artist.

94
00:04:08,760 --> 00:04:10,080
I wouldn't have been where I was.

95
00:04:10,080 --> 00:04:12,480
But, you know, it was a shocker.

96
00:04:12,720 --> 00:04:14,080
It was a shocker. Yeah.

97
00:04:14,080 --> 00:04:15,680
And then when everything went to HD,

98
00:04:15,680 --> 00:04:17,880
I feel like that was another
because I came up.

99
00:04:17,880 --> 00:04:20,880
I come from a film family,
so I remember, you know,

100
00:04:21,120 --> 00:04:23,560
and I still remember
having to drop off film

101
00:04:23,560 --> 00:04:26,240
that you would just take
from your roll of film and you would hope,

102
00:04:26,760 --> 00:04:29,400
one, that the guy didn't
accidentally overexpose

103
00:04:29,400 --> 00:04:32,640
or open it and sometimes you got back
a roll of just blank photos.

104
00:04:32,640 --> 00:04:36,040
So I can only imagine when you've got
thousands and thousands of dollars.

105
00:04:36,040 --> 00:04:38,640
And my dad tells me,
you know, when they used to shoot on film

106
00:04:39,360 --> 00:04:41,880
that it was just you would shoot a day
and then you would just pray

107
00:04:41,880 --> 00:04:45,480
as the DP that,
like every picture came out so scary.

108
00:04:47,040 --> 00:04:49,120
So, so so I you know, I know

109
00:04:49,120 --> 00:04:53,120
it's interesting when we talk about
how makeup has changed, though, right?

110
00:04:53,120 --> 00:04:55,000
The products have had to change.

111
00:04:55,000 --> 00:04:57,520
What have you sort of seen
towards that shift,

112
00:04:58,400 --> 00:05:00,600
you know, from back in the day to now?

113
00:05:00,600 --> 00:05:02,960
And how do you sort of adjusted to that?

114
00:05:02,960 --> 00:05:06,360
Well, I find that, you know,
when I looked at that monitor

115
00:05:06,360 --> 00:05:09,960
and saw how thick everything was
and how cakey and dry it looked,

116
00:05:10,160 --> 00:05:14,160
it really started me thinking is like,
God, what am I putting on these people?

117
00:05:14,160 --> 00:05:19,560
And, you know, nowadays it has to be
sheer, it has to be slightly luminous.

118
00:05:19,680 --> 00:05:23,560
The makes the skin look beautiful
and really young and youthful and radiant.

119
00:05:23,560 --> 00:05:25,320
You know, that's that's my thing.

120
00:05:25,320 --> 00:05:25,640
You know,

121
00:05:25,640 --> 00:05:28,680
I did Victoria's Secret for years,
so you have to learn

122
00:05:28,680 --> 00:05:32,080
to do really beautiful makeup
without looking like makeup because

123
00:05:32,680 --> 00:05:34,800
these girls are very scantily clad,

124
00:05:35,200 --> 00:05:37,960
you know, so to speak,
their bare naked almost, you know.

125
00:05:38,240 --> 00:05:40,400
And so you can't have a face
full of all this really heavy

126
00:05:40,400 --> 00:05:42,360
duty makeup
is just going to look kind of cheap.

127
00:05:42,360 --> 00:05:45,360
So, you know, you really learn to,
you know, when you're working with girls

128
00:05:45,480 --> 00:05:46,440
that don't have a lot

129
00:05:46,440 --> 00:05:50,400
on, you want the skin on their body
to look like the skin on their face.

130
00:05:50,400 --> 00:05:53,160
That beautiful,
you know, a little bit of hobo oil.

131
00:05:53,160 --> 00:05:54,240
I used to put on.

132
00:05:54,240 --> 00:05:57,720
You want that that that beautiful youthful

133
00:05:58,800 --> 00:05:59,760
skin you don't want to have.

134
00:05:59,760 --> 00:06:00,400
Like all of a sudden

135
00:06:00,400 --> 00:06:03,920
there's a whole different texture
happening from the neck up, Right. So.

136
00:06:03,960 --> 00:06:05,800
So they had to change a lot of stuff.

137
00:06:05,800 --> 00:06:10,400
You know, things became more Mike Brown
eyes, you know, pigments became more Mike

138
00:06:10,400 --> 00:06:15,800
Brown eyes and even and you know, colors
obviously were, you know, weren't as is.

139
00:06:16,320 --> 00:06:18,400
They're more beautiful, more natural
looking in a way.

140
00:06:18,400 --> 00:06:21,840
Mostly in my world, I'm,
you know, I'm speaking from my world.

141
00:06:21,840 --> 00:06:23,320
You know, that's that's what I do.

142
00:06:23,320 --> 00:06:27,560
So, you know, it was really an interesting
change to start

143
00:06:27,560 --> 00:06:31,800
formulating things that were made with,
you know, clean ingredients, you know,

144
00:06:31,800 --> 00:06:35,080
like Cobra oil, you know, coconut oil,
all those kind of things that I use.

145
00:06:35,440 --> 00:06:37,560
And it really makes a difference in the

146
00:06:37,560 --> 00:06:40,080
in the foundations
and the lipsticks, everything.

147
00:06:40,760 --> 00:06:43,080
So how do you go now from you know,

148
00:06:43,080 --> 00:06:45,960
you're a very in-demand makeup artist.

149
00:06:46,320 --> 00:06:49,920
What was it that made
you decide, I want to create my own line?

150
00:06:51,600 --> 00:06:55,440
You know, it had nothing to do
with wanting to create my own line.

151
00:06:55,440 --> 00:06:57,080
It was guilt.

152
00:06:57,080 --> 00:07:01,040
I felt bad putting on all those chemicals,

153
00:07:01,240 --> 00:07:03,600
and I'm not saying, guys,
please don't think I'm saying that.

154
00:07:03,600 --> 00:07:05,760
Oh my God, you're going to burn in
hell if you put this.

155
00:07:05,800 --> 00:07:07,120
You know that makeup on you.

156
00:07:07,120 --> 00:07:09,640
What I am saying is
there are chemicals in there

157
00:07:09,640 --> 00:07:12,600
that are little undies that are actually
some of them are very undesirable,

158
00:07:12,720 --> 00:07:16,040
mostly depending where you purchase
your your your products and

159
00:07:16,040 --> 00:07:20,080
and then what country,
what origin of the country it's from.

160
00:07:20,440 --> 00:07:25,080
But I felt guilty putting in all these
beautiful 15, 16, 17 year old girls

161
00:07:25,320 --> 00:07:29,000
and I want to put something on
their skin was preventative

162
00:07:29,600 --> 00:07:33,720
not not just a quick fix
because you know I used to see

163
00:07:34,120 --> 00:07:38,400
when I when I started with those girls,
you know, I would see them makeup, they'd

164
00:07:38,400 --> 00:07:41,640
walk in their skin, would look beautiful,
and then I would see their makeup.

165
00:07:41,640 --> 00:07:43,680
After a few hours, I go,
Why do they look dry?

166
00:07:43,680 --> 00:07:46,760
Why does their skin
look older than when they first started?

167
00:07:47,200 --> 00:07:49,440
And that's what triggered me.

168
00:07:49,440 --> 00:07:50,080
You know, first,

169
00:07:50,080 --> 00:07:54,800
the guilt of what was in those
those those traditional cosmetics, plus,

170
00:07:55,040 --> 00:07:57,960
you know, what that's going to do for them
as young girls.

171
00:07:58,360 --> 00:08:00,840
And I just went off on my own thing.

172
00:08:00,840 --> 00:08:03,240
You know, I just you know,
I just started doing my own thing.

173
00:08:03,240 --> 00:08:06,240
I was a rough Buddhist for a while,
so I got a lot of my concept

174
00:08:06,640 --> 00:08:09,120
for the clean ingredients
from the rough food industry.

175
00:08:09,360 --> 00:08:10,360
Sure.

176
00:08:10,360 --> 00:08:14,000
You know, okay, so so your lines,
you have this clean line,

177
00:08:14,600 --> 00:08:18,240
you know,
and I always like to sort of ask like,

178
00:08:18,680 --> 00:08:22,720
how do you decide, guide
what products are going to work

179
00:08:22,720 --> 00:08:24,840
and how have you taken your experience

180
00:08:24,840 --> 00:08:28,600
as a professional makeup artist for things
that worked in a professional capacity

181
00:08:28,840 --> 00:08:31,800
and sort of translated that
to products that work for the consumer?

182
00:08:32,960 --> 00:08:33,720
Well, injuries,

183
00:08:33,720 --> 00:08:38,120
interestingly, when I started,
my formulas were very, very basic.

184
00:08:38,120 --> 00:08:42,000
You know, coconut oil, herbal oil,
you know, pigment wax,

185
00:08:42,920 --> 00:08:48,080
rosemary CO2 in there is a preservative
just very, very simple and clean.

186
00:08:48,360 --> 00:08:51,080
And then as you know, the years went by

187
00:08:51,080 --> 00:08:53,840
and things started opening up
for the clean beauty industry.

188
00:08:54,280 --> 00:08:56,560
You know, a lot of new innovations
started coming about.

189
00:08:56,560 --> 00:08:59,640
It started really slowly,
but now it's there.

190
00:08:59,640 --> 00:09:01,520
So now I'm doing things that, you know,

191
00:09:01,520 --> 00:09:05,160
I would I've got ingredients in there
that have been, you know,

192
00:09:06,000 --> 00:09:10,080
how do I say just more advanced
rather than my my hippie formula

193
00:09:10,080 --> 00:09:14,000
that I had at the beginning, which is
still hanging in there, Tried and true.

194
00:09:14,280 --> 00:09:16,440
But, you know, I wanted to expand on it.

195
00:09:16,600 --> 00:09:19,440
And so I want to just do products
where people say, Hey, this is user

196
00:09:19,440 --> 00:09:22,160
friendly, this is this is fashion forward,

197
00:09:22,560 --> 00:09:26,400
this is preventative, this is moisturizing
and nourishing for the skin.

198
00:09:26,520 --> 00:09:28,120
It's good for your body.

199
00:09:28,120 --> 00:09:32,640
All those kind of of of, you know,
concepts I'd really had to consider.

200
00:09:33,600 --> 00:09:34,640
Now I like to keep it.

201
00:09:34,640 --> 00:09:36,080
I keep it real with everybody.

202
00:09:36,080 --> 00:09:40,800
So I've only had a limited,
limited experience with your line.

203
00:09:41,160 --> 00:09:44,040
The thing that I fell in love with
was the lip lace.

204
00:09:44,040 --> 00:09:46,680
It was actually the first product
that I tried from your line.

205
00:09:47,280 --> 00:09:50,280
And you know, for people I've been
listening for ever, I hate lipstick.

206
00:09:50,280 --> 00:09:51,360
I hate wearing lipstick.

207
00:09:51,360 --> 00:09:53,880
I'm a lip biter. It's disgusting.
I know it.

208
00:09:54,320 --> 00:09:58,280
But but I feel like I've tried every lip

209
00:09:58,280 --> 00:10:02,160
gloss and lip tint under the sun.

210
00:10:02,480 --> 00:10:06,560
And I don't know if you can see here
how much I've used this already.

211
00:10:06,560 --> 00:10:07,840
And we just had that.

212
00:10:07,840 --> 00:10:09,600
When did these launch? Recently.

213
00:10:09,600 --> 00:10:10,520
Yeah, just like.

214
00:10:10,520 --> 00:10:12,960
Yeah, about a month ago,
I think. About a month ago.

215
00:10:12,960 --> 00:10:14,880
So you can see
I've already had to bend it down

216
00:10:14,880 --> 00:10:18,360
because this is my every day,
every time I have to be on camera,

217
00:10:19,080 --> 00:10:20,360
I'm wearing the lip lights right now.

218
00:10:20,360 --> 00:10:22,560
This is in the the bare shade.

219
00:10:22,800 --> 00:10:25,080
It is game changing.

220
00:10:25,080 --> 00:10:29,520
So this is it's
just a little bit of pigment

221
00:10:29,520 --> 00:10:30,560
that like I can walk

222
00:10:30,560 --> 00:10:33,400
to the grocery store in this
and know that my lips are hydrated

223
00:10:33,400 --> 00:10:35,600
and have just a little bit of sheer
pigment

224
00:10:35,600 --> 00:10:39,080
or I can be doing the podcast right
now, you know, or full glam

225
00:10:39,080 --> 00:10:39,880
for a new beauty show.

226
00:10:39,880 --> 00:10:42,360
I feel like this has been a game changer.

227
00:10:42,960 --> 00:10:44,000
Also. It's so fun.

228
00:10:44,000 --> 00:10:47,200
The packaging feels like kind of
like what you would get from like,

229
00:10:47,600 --> 00:10:50,200
you know, a professional makeup
artist store, right?

230
00:10:50,200 --> 00:10:51,520
Like, I love the little things.

231
00:10:51,520 --> 00:10:52,760
You have to do. Yeah.

232
00:10:52,760 --> 00:10:54,840
Why did you create this?

233
00:10:54,840 --> 00:10:58,880
Well, well, for one thing, the tubes are
because I wanted it recyclable.

234
00:10:59,160 --> 00:11:00,960
Right?
Those are okay, So they're recyclable.

235
00:11:00,960 --> 00:11:04,360
So we're trying to, you know, help up the,
you know, the world here.

236
00:11:04,800 --> 00:11:09,400
And but what's interesting about that is
I've always had really bad chapped lips.

237
00:11:09,400 --> 00:11:12,840
It didn't matter what I put on, It
didn't matter how great the lip gloss

238
00:11:12,840 --> 00:11:15,760
was or the lip balm or, you know,

239
00:11:15,840 --> 00:11:19,080
whatever product I was putting on my lips,
my lips were permanently chapped.

240
00:11:19,080 --> 00:11:20,520
That's just the way I am.

241
00:11:20,520 --> 00:11:23,440
And and I
also if you look at my portfolio,

242
00:11:23,440 --> 00:11:25,440
I don't have a lot of shots
with lip gloss.

243
00:11:25,440 --> 00:11:28,320
And in fact,
I think I have hardly any, if any at all.

244
00:11:28,560 --> 00:11:32,080
I've never been really a lip gloss girl
because I thought lip

245
00:11:32,080 --> 00:11:34,560
gloss was just so light shiny
that it almost didn't

246
00:11:34,640 --> 00:11:36,840
it almost to me,
it looks a little, little cheap.

247
00:11:37,360 --> 00:11:39,760
Yeah, well. And juvenile. Yeah.

248
00:11:40,200 --> 00:11:41,320
Yeah. And young.

249
00:11:41,320 --> 00:11:42,840
Shiny, too shiny. Yeah, yeah.

250
00:11:42,840 --> 00:11:47,080
Shiny and more for young girls, you know,
You see what my dad really having

251
00:11:47,080 --> 00:11:48,840
a mouth to lip gloss,
you know what I mean?

252
00:11:48,840 --> 00:11:52,080
So I wanted to do something
that, you know, had some treatment

253
00:11:52,080 --> 00:11:55,800
in it, obviously,
so that your lips wouldn't be chapped.

254
00:11:55,800 --> 00:12:00,240
And that had justice, elegance and
sophistication in the shine in the gloss.

255
00:12:00,240 --> 00:12:02,000
So that wasn't over the top.

256
00:12:02,000 --> 00:12:05,200
And, you know,
we put a little bit of a plumper in there.

257
00:12:05,200 --> 00:12:06,520
It's a stingless plumper.

258
00:12:06,520 --> 00:12:06,720
So you're

259
00:12:06,720 --> 00:12:10,080
not going to have that young girl thing
where it actually stings your lips.

260
00:12:10,520 --> 00:12:14,000
We thought, okay, but for the young girls,
we want to go into the older ladies

261
00:12:14,000 --> 00:12:14,520
little bit.

262
00:12:14,520 --> 00:12:17,280
You know,
a little bit more refined territory.

263
00:12:17,520 --> 00:12:21,960
So it's it's a little bit of a plumper
that does not sting.

264
00:12:22,640 --> 00:12:24,720
I love that.
I had no idea. And you know what?

265
00:12:24,720 --> 00:12:26,880
I'm glad you're talking about this
because, you know, you mentioned

266
00:12:26,880 --> 00:12:30,960
before that you worked with the Victoria's
Secret models

267
00:12:30,960 --> 00:12:34,800
who are well, you know, actually
now, you know, now they have diverse ages.

268
00:12:34,800 --> 00:12:37,760
But, you know, let's see,
they're they're younger, right?

269
00:12:37,800 --> 00:12:41,680
They're not really doing this
in their forties, fifties plus and makeup

270
00:12:41,880 --> 00:12:43,320
when we get into our forties fifties

271
00:12:43,320 --> 00:12:46,200
plus is it's different
than our twenties and thirties.

272
00:12:46,560 --> 00:12:50,280
So do you think you're like
your line is really kind of geared for

273
00:12:51,200 --> 00:12:54,000
for maybe a more mature woman as well.

274
00:12:54,000 --> 00:12:57,120
Well, actually I like to say it's great
for mature women because of the

275
00:12:57,800 --> 00:13:00,800
nourishing properties
and the moisturizing properties, hydration

276
00:13:00,800 --> 00:13:04,320
properties, but it's also really good
for the younger girls because I keep it

277
00:13:04,320 --> 00:13:07,920
modern and fashion forward,
but it's also because it's preventative.

278
00:13:08,280 --> 00:13:08,920
Yeah.

279
00:13:08,920 --> 00:13:09,840
You know,

280
00:13:09,840 --> 00:13:12,800
they're not going to there's no you know,
there's not ingredients in there.

281
00:13:12,800 --> 00:13:14,280
They're going to dry out their,

282
00:13:14,280 --> 00:13:18,040
you know, underneath their eyes or give
them, you know, really dried up eyelids.

283
00:13:18,480 --> 00:13:21,600
I always call it chicken skin eyelids
by the time they're 35.

284
00:13:21,960 --> 00:13:25,000
So I would say if you have oily lib,
embrace that oily layer.

285
00:13:25,000 --> 00:13:28,200
I'm telling you guys, you don't want to
have a dried up lid when you're older.

286
00:13:28,200 --> 00:13:31,360
Even at my age, I'm glad I don't have
dried up chicken skin eyelids.

287
00:13:32,160 --> 00:13:33,360
Isn't it so funny though?

288
00:13:33,360 --> 00:13:36,400
I find that, you know, when we were
or at least when I was younger, like

289
00:13:36,440 --> 00:13:38,640
I wanted everything to be matte, right?

290
00:13:38,640 --> 00:13:42,000
You don't want the shine because your skin
is naturally gorgeous and luminous.

291
00:13:42,160 --> 00:13:44,760
And then as you start to get older,
you're like, How do I look, Louis?

292
00:13:44,880 --> 00:13:45,400
How do I look?

293
00:13:45,400 --> 00:13:48,360
Dewy How do I get that sort of luminosity
back?

294
00:13:48,840 --> 00:13:51,120
You know, it's kind of like
we always want what we don't have, right?

295
00:13:51,360 --> 00:13:52,800
Oh, yeah, so true.

296
00:13:52,800 --> 00:13:54,640
But, you know, back in the days
with makeup,

297
00:13:54,640 --> 00:13:56,680
you know, basically make
it was put on like a matte.

298
00:13:56,680 --> 00:13:57,840
It'd be very pale.

299
00:13:57,840 --> 00:14:01,880
You know, obviously the way I wear
my makeup is is very reminiscent

300
00:14:01,880 --> 00:14:02,880
of the olden days.

301
00:14:02,880 --> 00:14:05,920
And I've kind of just this
is just my style and what I do the best.

302
00:14:06,320 --> 00:14:10,000
But, you know, you slowly start seeing
everybody was drinking green juices,

303
00:14:10,000 --> 00:14:13,160
everybody was being very healthy
and doing exercises.

304
00:14:13,160 --> 00:14:14,160
And then it worked out.

305
00:14:14,160 --> 00:14:17,400
It started working out not just the body,
but we're also going to do

306
00:14:17,480 --> 00:14:18,880
things for our faces.

307
00:14:18,880 --> 00:14:21,400
So that's when, you know,
the healthy food came in

308
00:14:21,720 --> 00:14:26,720
and so it returned a whole generation of,
you know, fashion thinkers

309
00:14:26,720 --> 00:14:31,600
or makeup thinkers into
to redoing the idea of a matte foundation.

310
00:14:31,960 --> 00:14:33,720
And they want a little bit of that glow.

311
00:14:33,720 --> 00:14:34,640
It shows health.

312
00:14:34,640 --> 00:14:37,480
It shows that, you know,
your skin is doing what it's doing.

313
00:14:37,480 --> 00:14:38,880
It's radiant.

314
00:14:38,880 --> 00:14:41,400
And I think we're still there
at that place.

315
00:14:41,400 --> 00:14:43,680
I still don't see so much being done

316
00:14:44,520 --> 00:14:47,080
on the foundation department,
except if you look at Instagram.

317
00:14:47,080 --> 00:14:49,640
But that's a whole different
creative vehicle.

318
00:14:50,200 --> 00:14:52,640
You know, that's not what you realize.

319
00:14:52,640 --> 00:14:54,360
Instagram is is so wild.

320
00:14:54,360 --> 00:14:56,600
I feel like
sometimes there are great things.

321
00:14:57,120 --> 00:14:58,680
Then I'm watching all these young girls
like,

322
00:14:58,680 --> 00:15:01,920
you know, dripping the makeup on
and I'm like, at eight.

323
00:15:02,520 --> 00:15:04,240
I mean, I guess it's cool.

324
00:15:04,240 --> 00:15:06,440
It's it's like an art form for them.

325
00:15:06,440 --> 00:15:09,840
And I remember when I was younger,
I would put on really weird makeup.

326
00:15:09,840 --> 00:15:12,000
You know, I and I like, I put on a

327
00:15:12,000 --> 00:15:14,160
a stripe of makeup
that was dark going here

328
00:15:14,160 --> 00:15:17,120
and then a medium color in the middle
and then a bright color on the outside.

329
00:15:17,120 --> 00:15:19,720
It looked ridiculous.
But at the time I thought it was fabulous.

330
00:15:20,000 --> 00:15:23,280
But some of these kids I have to say,
are very, very good at doing makeup.

331
00:15:23,640 --> 00:15:25,240
Insanely good.

332
00:15:25,240 --> 00:15:27,000
Yeah, Insanely good. Exactly.

333
00:15:27,000 --> 00:15:28,520
That's a better word for it, for sure.

334
00:15:28,520 --> 00:15:31,840
Most of the real creative stuff,
I just like, whoa, I could never do that.

335
00:15:32,080 --> 00:15:34,000
I also don't have the patience for it,

336
00:15:34,000 --> 00:15:37,760
but I've noticed a lot of them now
are embracing the Cleaner brand.

337
00:15:37,760 --> 00:15:39,240
You know, they're asking for my products.

338
00:15:39,240 --> 00:15:42,640
They're doing,
you know, a Instagram post using our Ms.

339
00:15:42,640 --> 00:15:43,360
Beauty.

340
00:15:43,360 --> 00:15:47,400
And the skin is becoming more beautiful
because I always when I when I do a

341
00:15:47,400 --> 00:15:52,560
training, I always tell people, guys,
you want your skin to look beautiful.

342
00:15:52,560 --> 00:15:54,840
Skin is sensual, it's sexual.

343
00:15:55,040 --> 00:15:57,720
If you have it all covered
up, it's not so attractive.

344
00:15:57,920 --> 00:16:02,120
Like you can do big, huge brows
and you can do big lips and control

345
00:16:02,160 --> 00:16:03,320
you want do all that stuff.

346
00:16:03,320 --> 00:16:07,120
Lashes for days,
but keep your skin looking beautiful.

347
00:16:07,480 --> 00:16:10,200
Yeah, that is what sexy and sensual.

348
00:16:10,200 --> 00:16:11,720
Yeah. You know, it's so funny.

349
00:16:11,720 --> 00:16:15,160
I had a makeup artist I worked with once,
and she was like, You know,

350
00:16:15,160 --> 00:16:19,080
I always want my clients to go out
and have people say, You look beautiful.

351
00:16:19,120 --> 00:16:21,600
Not your makeup looks beautiful. Exactly.

352
00:16:21,600 --> 00:16:22,840
A little bit of a change, right?

353
00:16:22,840 --> 00:16:26,080
But, you know, we want to make sure
that we're embracing our own inner beauty.

354
00:16:26,080 --> 00:16:29,040
And I do love that
from what I've learned with your products.

355
00:16:29,280 --> 00:16:33,480
So let's talk about some of the sort
of the stars that you think of the line.

356
00:16:33,480 --> 00:16:35,920
And then I know
we've got some exciting new launches

357
00:16:35,920 --> 00:16:37,920
that just launched
that I want to talk about, too.

358
00:16:38,440 --> 00:16:39,080
So what would you say?

359
00:16:39,080 --> 00:16:41,360
Like, you know, when like,
you know, in terms of the arm speed,

360
00:16:41,360 --> 00:16:44,360
if somebody was new to the brand,
if they were trying out, you know,

361
00:16:44,360 --> 00:16:47,280
are there any hero products
that you kind of recommend.

362
00:16:47,880 --> 00:16:50,760
You know, Yes, I'm going to say

363
00:16:50,760 --> 00:16:53,600
I have probably two products
that put me on the map.

364
00:16:53,760 --> 00:16:56,080
One was my living Lumina Iser. Okay.

365
00:16:56,200 --> 00:17:00,120
And this is this is basically
my cult hero, so to speak.

366
00:17:00,120 --> 00:17:01,800
It definitely put me on the map.

367
00:17:01,800 --> 00:17:04,520
And I did this back in the days
of doing Victoria's Secret

368
00:17:04,520 --> 00:17:08,480
where, you know, I wanted to give a glow
on their on their body or on their faces

369
00:17:08,480 --> 00:17:11,480
when I just had
put a little bit of coconut oil or I'm not

370
00:17:11,480 --> 00:17:13,160
so I'm not coca at all.

371
00:17:13,160 --> 00:17:15,280
I use hobo oil because of the yellow seed.

372
00:17:15,560 --> 00:17:16,560
And it's got that.

373
00:17:16,560 --> 00:17:20,280
Warmth and I put a highlighter on
and it will always look to disco.

374
00:17:20,280 --> 00:17:22,960
It was always too
sparkly or too over the top.

375
00:17:23,280 --> 00:17:25,440
So I created this luminaries,
and I'm going to show

376
00:17:25,440 --> 00:17:27,800
you really quickly on myself
so you guys get the gist of this

377
00:17:28,200 --> 00:17:32,400
and I just pop it on and what it does,
it just adds that ultimate glow.

378
00:17:32,760 --> 00:17:35,000
I don't know if you guys can see it like,
Yeah.

379
00:17:35,520 --> 00:17:36,920
Oh, it's beautiful.

380
00:17:36,920 --> 00:17:39,360
In that, you know, is
what makes you look beautiful.

381
00:17:39,360 --> 00:17:43,320
And it's funny because I did go on QVC
when I first launched

382
00:17:43,320 --> 00:17:47,640
this back in like 2010,
I think I launched the the Luminosa.

383
00:17:47,920 --> 00:17:48,960
I can't remember now.

384
00:17:48,960 --> 00:17:51,120
I remember going on the show
and everybody goes,

385
00:17:51,440 --> 00:17:54,240
who wants to wear a glow
on their cheekbones?

386
00:17:55,080 --> 00:17:56,280
And here we are.

387
00:17:56,280 --> 00:17:59,920
Everybody has aluminum, eyes are now
everybody wants that glow to their skin

388
00:17:59,920 --> 00:18:02,040
because it makes you look younger.
It makes you look youthful.

389
00:18:02,240 --> 00:18:03,400
When you're old man.

390
00:18:03,400 --> 00:18:07,440
Powder down, you look old
and another book that has been called

391
00:18:07,440 --> 00:18:11,640
the Meryl Streep of of Concealer
is my on cover up.

392
00:18:12,000 --> 00:18:13,640
Now, originally when I did this,

393
00:18:14,760 --> 00:18:15,480
I launched with

394
00:18:15,480 --> 00:18:19,160
the luminaries are these
I think a few colored

395
00:18:20,000 --> 00:18:22,840
lip balm
and a few colored of lip, the cheeks

396
00:18:23,000 --> 00:18:26,480
and some eye polishes,
but this one got a lot of attention

397
00:18:26,480 --> 00:18:29,560
because you could use it
very easily as a little concealer.

398
00:18:29,720 --> 00:18:31,960
You can also use it
as a tinted moisturizer.

399
00:18:31,960 --> 00:18:33,480
If you add it with a bit of oil,

400
00:18:33,480 --> 00:18:37,600
you can also use it for a full face
foundation by just putting it on.

401
00:18:37,760 --> 00:18:39,640
And then what you do
is you add a little bit of powder

402
00:18:39,640 --> 00:18:42,040
on top and do another layer
and it looks fantastic.

403
00:18:42,360 --> 00:18:44,680
And it goes a long way
because I don't add the

404
00:18:45,560 --> 00:18:48,880
the binders and all those fillers in here.

405
00:18:48,880 --> 00:18:52,360
So there's no clay, there's
no diatomaceous earth, there's no talc.

406
00:18:52,920 --> 00:18:56,680
And yeah,
so those are my two big, huge products

407
00:18:56,680 --> 00:19:00,600
that really, you know,
set me apart from, from the industry.

408
00:19:01,000 --> 00:19:02,000
So that luminaries.

409
00:19:02,000 --> 00:19:06,240
Or is it like a cream sort of a is it,
is it like a like what is the texture?

410
00:19:06,680 --> 00:19:10,200
The texture is like
it feels a little bit like a hard balm.

411
00:19:10,560 --> 00:19:11,480
Okay.

412
00:19:11,480 --> 00:19:14,480
And the warmth of your finger
because it's all basically all organic

413
00:19:14,480 --> 00:19:16,440
ingredients in the warmth of your finger

414
00:19:16,440 --> 00:19:19,920
just gives out
a little bit of a doing this.

415
00:19:20,280 --> 00:19:25,040
But this doing is just the right amount
of doing this that you can easily pop

416
00:19:25,200 --> 00:19:29,120
this anywhere you want on your face or on
your eyelid is so beautiful

417
00:19:29,120 --> 00:19:29,760
on your eyelid.

418
00:19:29,760 --> 00:19:33,000
Down the center of the nose, even on
your lips are mixed with the lipstick.

419
00:19:33,360 --> 00:19:34,840
And it's just a very

420
00:19:35,880 --> 00:19:37,080
luminescent.

421
00:19:37,080 --> 00:19:38,240
There's a little bit of light

422
00:19:38,240 --> 00:19:42,800
reflective glow in here
with a little hint of of of of color.

423
00:19:42,800 --> 00:19:45,040
Like it's a very luminous kind of.

424
00:19:45,480 --> 00:19:48,440
So I love that, too, for like,
you know, you know, again,

425
00:19:48,440 --> 00:19:51,600
as you get a little bit older,
some of the powder highlighters

426
00:19:51,600 --> 00:19:54,560
can be tricky or to use there.

427
00:19:54,880 --> 00:19:56,400
I will ask also take a step back.

428
00:19:56,400 --> 00:19:58,760
I think powders are always easier to use.

429
00:19:59,080 --> 00:20:03,640
However, we know as we get a little older,
the powders can seep into the fine lines

430
00:20:03,640 --> 00:20:04,200
and wrinkles.

431
00:20:04,200 --> 00:20:06,680
You know, they're not as user friendly.

432
00:20:06,680 --> 00:20:07,920
So, you know, I've switched.

433
00:20:07,920 --> 00:20:09,240
I remember when I was in my twenties,

434
00:20:09,240 --> 00:20:10,920
I was like,
I'm never using a cream blush now.

435
00:20:10,920 --> 00:20:13,920
Everything that I use is cream is nicer.

436
00:20:13,920 --> 00:20:15,640
It makes the skin look more moist.

437
00:20:15,640 --> 00:20:20,880
And it's more friendly for, you know,
as we start to get a little bit older.

438
00:20:21,000 --> 00:20:21,960
So that's more of like

439
00:20:21,960 --> 00:20:25,520
a, like you said, like a balm cream
that you apply and love that.

440
00:20:25,800 --> 00:20:28,480
But, you know, people don't realize it
when they buy a powder

441
00:20:29,240 --> 00:20:33,640
foundation or a powder blush
that those are baked.

442
00:20:33,640 --> 00:20:36,120
You hear the word baked all the time.

443
00:20:36,120 --> 00:20:39,000
I wouldn't
go near baking for a million bucks

444
00:20:39,000 --> 00:20:42,800
because what happens
that means that product put into heat.

445
00:20:42,800 --> 00:20:44,720
So the ingredients that I'm using,

446
00:20:45,680 --> 00:20:47,360
you know, the healthy ingredients,
the oils

447
00:20:47,360 --> 00:20:51,000
and things like that, that would be
that would go rancid if it was heated up.

448
00:20:51,120 --> 00:20:53,560
Right, Right.
I would go against the purpose.

449
00:20:53,760 --> 00:20:56,600
But when something's heated and baked,
you put it on the face.

450
00:20:56,600 --> 00:20:58,680
What's the first thing it's going to do?
It's been dried out.

451
00:20:58,840 --> 00:21:02,080
So what it's going to do is going
to suck the moisture from your skin.

452
00:21:02,280 --> 00:21:04,200
So it looks like
it's building up on the skin.

453
00:21:04,200 --> 00:21:05,360
It looks dry.

454
00:21:05,360 --> 00:21:06,240
Right, right, right.

455
00:21:06,240 --> 00:21:08,360
This is why I completely avoid them.

456
00:21:08,560 --> 00:21:11,080
Got it. So let's now talk about

457
00:21:11,400 --> 00:21:14,680
I know that you said the lip lights
launched a month ago.

458
00:21:15,640 --> 00:21:18,520
I have to ask you about this because.

459
00:21:18,560 --> 00:21:21,680
Oh, and I know we have a new launch
coming up that just rolled off my table.

460
00:21:21,680 --> 00:21:25,080
But how gorgeous is this

461
00:21:25,080 --> 00:21:27,240
red dimension hydropower blush?

462
00:21:28,080 --> 00:21:29,040
Tell us about this.

463
00:21:29,040 --> 00:21:32,560
This is I mean, just I opened it
and I was like, how gorgeous is that?

464
00:21:32,760 --> 00:21:34,080
Those are amazing.

465
00:21:34,080 --> 00:21:36,800
Those have done extremely well.

466
00:21:36,960 --> 00:21:41,000
Now, that's a perfect example
of not being baked.

467
00:21:41,000 --> 00:21:41,400
Okay?

468
00:21:41,400 --> 00:21:41,920
That's a new.

469
00:21:41,920 --> 00:21:44,200
Technology that is gel to powder.

470
00:21:44,360 --> 00:21:48,000
So it has long wear of a powder, yet
it has that moisturizing

471
00:21:48,000 --> 00:21:50,240
properties of a cream.

472
00:21:50,240 --> 00:21:51,480
So this goes on. Beautiful.

473
00:21:51,480 --> 00:21:54,480
Now, what I did with that,
that is a new technology where

474
00:21:54,560 --> 00:21:58,240
when that's created, it's
almost like a see through

475
00:21:59,040 --> 00:22:03,480
a see through piece of of if you if you
if you was one year old woman,

476
00:22:04,440 --> 00:22:06,960
it's like it feels a little rubbery.

477
00:22:07,240 --> 00:22:08,040
I've been using it.

478
00:22:08,040 --> 00:22:10,440
Sorry guys. It's
I put a little bit of myself earlier.

479
00:22:10,840 --> 00:22:13,840
And so what happens
is it's almost kind of a see through

480
00:22:14,000 --> 00:22:16,480
so that you don't have all the fillers
and binders in there.

481
00:22:16,480 --> 00:22:19,480
So when you get this,
the color is just the color.

482
00:22:19,480 --> 00:22:21,480
The highlight and the lowlights.

483
00:22:21,480 --> 00:22:23,080
So I could take the palace color,

484
00:22:23,080 --> 00:22:26,080
put it on the darkest skin,
and it won't go white or ashy looking.

485
00:22:26,280 --> 00:22:28,200
It'll just go through color.

486
00:22:28,200 --> 00:22:30,360
So those are really unique
in the industry.

487
00:22:30,360 --> 00:22:31,920
And the were the first ones to come out

488
00:22:31,920 --> 00:22:35,680
with that kind of technology
in the clean beauty industry.

489
00:22:35,680 --> 00:22:38,080
So we're super excited about those.

490
00:22:38,080 --> 00:22:39,160
I'm dying to try this.

491
00:22:39,160 --> 00:22:42,720
I wanted to keep it like nice
and fresh looking so I didn't try it.

492
00:22:43,320 --> 00:22:45,360
But how many shades does
this come in? I got to see.

493
00:22:45,600 --> 00:22:47,920
I wonder if this would be dark
or does it kind of apply?

494
00:22:47,920 --> 00:22:50,000
Sheer Well, it depends how you want apply.

495
00:22:50,000 --> 00:22:52,440
I just usually take a little
I take a big brush.

496
00:22:52,680 --> 00:22:55,320
I like to go a little higher.
I'll show you all that.

497
00:22:55,320 --> 00:22:59,600
Whereas the one I was using,

498
00:22:59,600 --> 00:23:02,680
I just take this I like to take it
a little bit on the brush.

499
00:23:02,880 --> 00:23:06,480
Now you can make it so light
if you wanted, or you just do a few more

500
00:23:06,480 --> 00:23:07,400
coats in your build.

501
00:23:07,400 --> 00:23:09,720
So don't be scared
or intimidated by the color,

502
00:23:09,880 --> 00:23:11,880
particularly the color that you have.

503
00:23:11,880 --> 00:23:12,960
Okay. Looks amazing.

504
00:23:12,960 --> 00:23:17,360
I even the pale is skin,
but just apply lightly.

505
00:23:17,360 --> 00:23:21,960
Give it a little wash and you'll have
an automatic highlight in there also.

506
00:23:22,240 --> 00:23:24,840
So it's not just a matte powder, right?

507
00:23:25,160 --> 00:23:27,160
Given this dimension, it's very radiant.

508
00:23:27,160 --> 00:23:28,560
It's very almost.

509
00:23:29,640 --> 00:23:31,440
How do you say it's looking?

510
00:23:31,440 --> 00:23:33,800
Just looks magic. Minus. Yeah, yeah.

511
00:23:34,240 --> 00:23:35,520
You know, heavenly.

512
00:23:35,520 --> 00:23:38,080
Let's, let's, let's steal
from the Victoria's Secret Angels.

513
00:23:38,080 --> 00:23:40,280
Right. It's going to be heavenly.

514
00:23:40,280 --> 00:23:42,280
And then, you know,

515
00:23:42,280 --> 00:23:45,840
I have to thank you because I think that
this is a game changer.

516
00:23:45,840 --> 00:23:49,760
So your products
now come with a refill, recharge.

517
00:23:49,800 --> 00:23:53,320
So we know, you know, as consumers,
we're getting smarter.

518
00:23:53,320 --> 00:23:56,520
We understand the toll our

519
00:23:56,960 --> 00:23:59,960
you know, love affair with all things
beauty is taking on the environment.

520
00:24:00,360 --> 00:24:01,800
Thank you for doing it.

521
00:24:01,800 --> 00:24:02,160
Yeah.

522
00:24:02,160 --> 00:24:06,600
We're really trying to be really attentive
to to keeping everything

523
00:24:06,600 --> 00:24:10,520
as clean as possible for everybody,
including the ingredients.

524
00:24:11,400 --> 00:24:14,160
So and now tell us about this new launch.

525
00:24:14,160 --> 00:24:17,880
We had something that just launched
about a week ago, two weeks ago.

526
00:24:18,720 --> 00:24:19,800
They just rolled off the table.

527
00:24:19,800 --> 00:24:22,000
Let me grab them. Okay.

528
00:24:22,000 --> 00:24:24,120
But tell us why you're telling us
about them. Okay.

529
00:24:24,120 --> 00:24:30,200
So these are very okay as a makeup artist,
when I do lips and expand on a lip,

530
00:24:30,440 --> 00:24:33,320
you know, make them look fuller
or whatever, change a shape.

531
00:24:33,520 --> 00:24:36,120
I want to have the same color as the lips.

532
00:24:36,120 --> 00:24:38,040
I don't like to use a synthetic color.

533
00:24:38,040 --> 00:24:40,200
Put it all around
that matches the lipstick.

534
00:24:40,200 --> 00:24:43,800
I like to make the lips look bigger
and it looks like the real lips.

535
00:24:44,040 --> 00:24:46,760
So we came up with these
as you can see, there's

536
00:24:47,040 --> 00:24:50,040
six colors altogether, actually seven. And

537
00:24:51,400 --> 00:24:53,320
they're amazing because they're they're

538
00:24:53,320 --> 00:24:58,360
they're I've really directed this onto the
how do I word this?

539
00:24:58,680 --> 00:25:01,480
I wanted these
to look like the colors of people's lips.

540
00:25:01,480 --> 00:25:04,360
I didn't want some big bright line
all around the outside.

541
00:25:04,560 --> 00:25:08,200
So as lipstick whereas out or whatever
you put on there,

542
00:25:08,360 --> 00:25:11,600
it's not going to have that synthetic line
around the outside of the mouth,

543
00:25:11,600 --> 00:25:14,320
because I think that is the worst thing
to see on a mouth.

544
00:25:14,640 --> 00:25:17,000
Well, it's like very reminiscent
of the nineties, right?

545
00:25:17,160 --> 00:25:18,840
You know, when we used to do that,

546
00:25:18,840 --> 00:25:22,440
that like dark lip line,
I suppose it wasn't run brazen.

547
00:25:22,440 --> 00:25:25,120
There was one color
that everybody was using.

548
00:25:25,120 --> 00:25:27,040
I have no idea.

549
00:25:27,040 --> 00:25:29,760
And one reason was that, you know,
it was like a Revlon color, but I forget.

550
00:25:29,760 --> 00:25:31,600
It was like maybe who made it famous?

551
00:25:31,600 --> 00:25:35,760
Who is like, Paula
Abdul made this color so famous anyway.

552
00:25:35,760 --> 00:25:37,040
But yes, I also don't like this.

553
00:25:37,040 --> 00:25:40,000
So these are very sort of neutral shades,
if you will.

554
00:25:40,640 --> 00:25:43,920
Well, what you're talking about
is really interesting, because I did do

555
00:25:44,280 --> 00:25:48,480
a deeper tone in
this is called the Midnight Nude OC.

556
00:25:48,800 --> 00:25:49,560
I call the whole thing.

557
00:25:49,560 --> 00:25:52,480
Let's get nude, kind of like gold pencils.

558
00:25:52,800 --> 00:25:54,840
And what this is, this is a darker color.

559
00:25:54,840 --> 00:25:58,520
I actually put this on myself
the other day was one of my lip lights.

560
00:25:58,520 --> 00:26:00,440
Excuse me, with one of my lip lights.

561
00:26:00,440 --> 00:26:01,640
It looked amazing.

562
00:26:01,640 --> 00:26:02,520
And I thought, Oh my God.

563
00:26:02,520 --> 00:26:04,720
I just drew a darker lip around my mouth.

564
00:26:04,840 --> 00:26:07,480
I'm 68 years old and it looks fabulous.

565
00:26:07,480 --> 00:26:09,880
Yeah. And it was I think
it just has to be the right colors.

566
00:26:10,320 --> 00:26:14,960
And like I said, you know, this be a
you know, if you're really pale skin, pop

567
00:26:14,960 --> 00:26:19,320
that on with it with maybe even the
the one that's just the adjuster.

568
00:26:19,800 --> 00:26:22,080
I love is at the bare. The bare. Yeah.

569
00:26:22,360 --> 00:26:27,480
There's like my, my my all time go to
and you know what is so nice because I do

570
00:26:27,880 --> 00:26:31,360
I you know of course I got this
like minutes before your podcast

571
00:26:31,360 --> 00:26:35,880
and immediately threw on I'm wearing
this one right now in the sunrise nude.

572
00:26:36,240 --> 00:26:38,840
What I loved about this
pencil though and you can see here

573
00:26:40,560 --> 00:26:41,160
they go on

574
00:26:41,160 --> 00:26:44,480
really nice and smooth
so it doesn't feel like a dried pencils

575
00:26:44,520 --> 00:26:49,280
was able to kind of sit around my lip,
but also blend it into my lips.

576
00:26:49,280 --> 00:26:52,520
So if you were doing something
like the nude, you can

577
00:26:52,520 --> 00:26:56,280
sort of use this with maybe a little gloss
on top of it as your lipstick.

578
00:26:56,280 --> 00:26:58,200
You don't need a lipstick. Exactly.
This is.

579
00:26:58,200 --> 00:26:59,680
It is even.

580
00:26:59,680 --> 00:27:03,720
Fade that that blendable fade with
from there a little bit of a darker tone

581
00:27:03,720 --> 00:27:06,640
just to give some contour to your lip
and really build it up a bit

582
00:27:07,040 --> 00:27:12,280
and just have that slightly fade out into
any of the lip lights is amazing.

583
00:27:12,280 --> 00:27:14,680
I have to ask though,
I don't know if I've ever seen this

584
00:27:14,760 --> 00:27:18,480
on a long before the brush.

585
00:27:19,880 --> 00:27:21,280
Okay, tell me.

586
00:27:21,280 --> 00:27:23,360
Yeah, let me explain that.

587
00:27:24,480 --> 00:27:28,440
If you if you see some makeup artists
work, you'll see that they will go in

588
00:27:28,720 --> 00:27:31,760
and they'll pop on a little V
in the center right.

589
00:27:32,040 --> 00:27:37,720
So I like to have somebody start with
taking that that little end in is very

590
00:27:37,720 --> 00:27:41,760
firm, is not soft and then going and hold
on, where's my mirror?

591
00:27:41,760 --> 00:27:43,160
I'm going to use a mirror
that's not so pretty.

592
00:27:43,160 --> 00:27:45,200
I need a magnifying mirror, guys. Okay.

593
00:27:45,360 --> 00:27:48,440
And I'm going to go just like

594
00:27:48,440 --> 00:27:50,080
and that gives out a little line

595
00:27:50,080 --> 00:27:53,360
in here that you want
before you go and paint your lips.

596
00:27:53,520 --> 00:27:56,800
And that way you have that little V
that's just doing that accent

597
00:27:57,240 --> 00:28:00,720
for the center to center it and make sure
you're getting the right height.

598
00:28:00,720 --> 00:28:03,280
You just take the angle
right over the of the bow.

599
00:28:04,120 --> 00:28:04,680
Okay?

600
00:28:06,400 --> 00:28:09,080
Now this
is also for and the two other things

601
00:28:09,960 --> 00:28:12,600
you could use is a brush if you want
but and it like do

602
00:28:12,600 --> 00:28:15,920
I like to use my finger or I like to use
a big brush to put on my lips.

603
00:28:15,920 --> 00:28:17,000
It goes on easier.

604
00:28:17,000 --> 00:28:20,480
But as an older person I have wrinkles.

605
00:28:20,480 --> 00:28:23,560
So when I put on a pencil,
what happens is you get that

606
00:28:23,560 --> 00:28:26,400
rickety kind of line.

607
00:28:27,120 --> 00:28:29,720
It gets rickety
because of the little lines that kind of

608
00:28:30,480 --> 00:28:32,280
like little riverbeds.

609
00:28:32,280 --> 00:28:34,640
You take this pencil, I mean, on the brush

610
00:28:35,880 --> 00:28:38,160
and you go like, not

611
00:28:39,520 --> 00:28:40,200
and there's not

612
00:28:40,200 --> 00:28:43,040
one single rickety
little thing from this child.

613
00:28:43,280 --> 00:28:46,040
I'm noticing or noticing the rickety ness.

614
00:28:46,040 --> 00:28:48,200
Really? Oh, that's lovely.

615
00:28:48,200 --> 00:28:50,040
Is on my eyes.

616
00:28:50,520 --> 00:28:53,280
The rigging I notice the rickety.

617
00:28:53,280 --> 00:28:56,200
And this now really badly
when I try to put on eyeliner. Right.

618
00:28:56,240 --> 00:28:58,840
If I try to put on the eyeliner, it.

619
00:28:59,000 --> 00:29:00,000
It ain't so.

620
00:29:00,000 --> 00:29:02,080
It ain't so smooth anymore
as it used to be.

621
00:29:02,120 --> 00:29:03,800
You know what
I always tell as we get older?

622
00:29:03,800 --> 00:29:06,520
And you're still really young, honeybunch,
cause you're still a munchkin.

623
00:29:06,720 --> 00:29:08,640
But, you know, when you get to my age,

624
00:29:08,640 --> 00:29:11,000
I always tell women, Stop
going for that cat.

625
00:29:11,000 --> 00:29:12,920
I leave that for the young girls.

626
00:29:12,920 --> 00:29:16,680
If you want that black smokey,
you know, look, just soften it,

627
00:29:16,800 --> 00:29:20,040
you know, get a you know,
we have our little black ones here that,

628
00:29:20,640 --> 00:29:22,040
you know, this is what I will use.

629
00:29:22,040 --> 00:29:23,360
And I don't know if you can see it,

630
00:29:23,360 --> 00:29:26,240
but I put just a little on the end
just to pull the eyes a little bit.

631
00:29:26,400 --> 00:29:29,320
But I'll take the little spoolie
on the end and smudge it

632
00:29:29,520 --> 00:29:32,160
because it looks so much better
on an older woman

633
00:29:32,160 --> 00:29:35,080
rather than trying to a cat eye over
all the little wrinkles.

634
00:29:35,320 --> 00:29:36,920
Then you get the wrinkles going down here.

635
00:29:36,920 --> 00:29:40,640
So you can't, you know, it's
just it's just nicer just to soften it,

636
00:29:40,640 --> 00:29:44,360
smoke it out a bit and it looks more sexy,
I think, on an older woman.

637
00:29:44,680 --> 00:29:47,200
Gorgeous.
And I. Did you just hold up an eye pencil?

638
00:29:47,200 --> 00:29:49,320
Does that have a brush
at the end of it, too?

639
00:29:49,320 --> 00:29:51,120
Yes. Brilliant.

640
00:29:51,120 --> 00:29:51,960
Yes. Thank you.

641
00:29:51,960 --> 00:29:54,040
I like. These not amazing. Things.

642
00:29:54,040 --> 00:29:55,480
You know, it's easier in that way.

643
00:29:55,480 --> 00:29:57,360
You know,
if you have a few little lines in that

644
00:29:57,360 --> 00:30:00,240
you're like you're
you're being it's a forgiving pencil.

645
00:30:00,440 --> 00:30:01,080
Well, yeah.

646
00:30:01,080 --> 00:30:03,240
And let's be honest,
though, we like having that extra

647
00:30:03,240 --> 00:30:06,560
little tool included in your pencil,
because I've never seen this.

648
00:30:06,560 --> 00:30:09,840
I've never seen a brush
on the end of a lip pencil.

649
00:30:10,440 --> 00:30:13,000
It's just one last thing
that I have to carry in my makeup bag.

650
00:30:13,560 --> 00:30:13,840
Yeah.

651
00:30:13,840 --> 00:30:16,920
And another trick,
just so you know, where's my red hair?

652
00:30:16,920 --> 00:30:17,320
Hold on.

653
00:30:17,320 --> 00:30:19,720
I'm just going to put a little bit
more on my on my hand.

654
00:30:19,880 --> 00:30:22,040
You're going to read
your red lips tonight.

655
00:30:22,040 --> 00:30:23,040
I have to.

656
00:30:23,040 --> 00:30:23,840
You know what?

657
00:30:23,840 --> 00:30:25,120
Okay, let me tell you some.

658
00:30:25,120 --> 00:30:28,440
One of the cosmetic companies did some
research years and years and years ago.

659
00:30:28,600 --> 00:30:32,240
They didn't put it out,
but they realized what a

660
00:30:32,280 --> 00:30:35,880
what is so attractive about young skin
beside the fact that, you know,

661
00:30:35,880 --> 00:30:39,880
those faces are young, There's something
that that we don't think about.

662
00:30:40,000 --> 00:30:43,080
They have darker eyebrows
and they have more color to their lips.

663
00:30:43,080 --> 00:30:44,840
As we age, we fade

664
00:30:46,000 --> 00:30:46,440
and then our

665
00:30:46,440 --> 00:30:49,480
faces become kind of monochromatic.

666
00:30:49,480 --> 00:30:51,720
And then we're putting on colors
that kind of look like our

667
00:30:52,080 --> 00:30:55,600
little bit of tan,
you know, It's all kind of getting dry.

668
00:30:55,600 --> 00:30:58,960
And I always say, Do the contrast
through your eyes a little bit

669
00:30:58,960 --> 00:31:01,400
or your eyebrows a little bit darker,
even a little bit a darker

670
00:31:01,560 --> 00:31:03,120
like always black mascara.

671
00:31:03,120 --> 00:31:04,800
It makes the white of the eyes look whiter

672
00:31:04,800 --> 00:31:08,880
where colored lips, because that contrast
is what makes the skin look better

673
00:31:09,040 --> 00:31:10,920
and makes you look better.
It makes you look younger.

674
00:31:10,920 --> 00:31:14,000
If I have no makeup on, I look
kind of like just boring and washed out

675
00:31:14,000 --> 00:31:16,120
because my eyebrows are not this color
anymore.

676
00:31:16,280 --> 00:31:20,640
My lips have a blue hue to them
and it's just it's

677
00:31:20,640 --> 00:31:23,920
nicer to get that little bit of contrast,
just to give that little bit of use.

678
00:31:24,200 --> 00:31:26,400
You know. Now back to this little pants.

679
00:31:26,480 --> 00:31:28,520
One other trick
and this is a dazzle trick.

680
00:31:28,560 --> 00:31:31,120
You guys have probably all heard her
talk about this.

681
00:31:31,320 --> 00:31:32,400
What she does when she does

682
00:31:32,400 --> 00:31:35,200
her lips is she takes
just in the inside here on the bottom.

683
00:31:35,560 --> 00:31:36,200
She does

684
00:31:37,440 --> 00:31:39,960
she paints it just slightly.

685
00:31:40,320 --> 00:31:41,120
I've already done it.

686
00:31:41,120 --> 00:31:43,280
I just exaggerated it more.

687
00:31:43,280 --> 00:31:46,360
And you can see I'm
not doing the whole lip, just that bottom.

688
00:31:46,360 --> 00:31:47,640
But look what it does.

689
00:31:47,640 --> 00:31:49,000
It makes the lip look fuller.

690
00:31:49,000 --> 00:31:51,200
It gives a little
like a little lift in a poke.

691
00:31:51,840 --> 00:31:55,040
And she always will do
just in the middle here on that,

692
00:31:55,160 --> 00:31:58,080
underneath, like literally
underneath the liner itself.

693
00:31:58,440 --> 00:32:00,040
And it gives that little lift to her lip.

694
00:32:00,040 --> 00:32:01,800
So she's notorious for having that trick.

695
00:32:01,800 --> 00:32:03,640
And I'm just sharing it with you
guys, too.

696
00:32:03,640 --> 00:32:07,680
But, you know,
I wonder if she learned it from you, from.

697
00:32:07,680 --> 00:32:08,960
That one, from from me.

698
00:32:08,960 --> 00:32:12,120
But I also you know, it's funny
because she did teach me another trick.

699
00:32:12,640 --> 00:32:14,480
You guys might like this. Okay?

700
00:32:14,480 --> 00:32:17,040
The other trick is blush.

701
00:32:17,040 --> 00:32:19,240
I remember one time working with her
when I first started.

702
00:32:19,240 --> 00:32:21,720
She said to me, Rosie,
you gave me my puppy dog look.

703
00:32:21,720 --> 00:32:24,560
And I said, What are you talking about?
She goes, You gave me my puppy dog look.

704
00:32:24,560 --> 00:32:27,000
And I said, Explain.

705
00:32:27,000 --> 00:32:30,040
And she goes, Well,
she said, You put the brush too low.

706
00:32:30,600 --> 00:32:34,760
Oh, so I'm going to just do it on myself
for for just to show you guys,

707
00:32:34,760 --> 00:32:36,400
because I kind of like doing a case.

708
00:32:36,400 --> 00:32:39,960
She I've had the blush
a little bit too low and

709
00:32:40,720 --> 00:32:43,320
and then she went on the other side
and she lifted it up

710
00:32:43,840 --> 00:32:47,040
and I saw her face in the
in the going up to the monitor.

711
00:32:47,040 --> 00:32:48,720
I saw her whole face lift.

712
00:32:48,720 --> 00:32:51,120
This lifts
the little face. This pulls it down.

713
00:32:51,120 --> 00:32:54,360
Not only that, on an older woman,
it also accents this.

714
00:32:54,600 --> 00:32:57,240
So you don't want that you try
if you if you can.

715
00:32:57,240 --> 00:33:00,600
This doesn't work for everybody but
you know there are exceptions to the rule.

716
00:33:00,720 --> 00:33:03,000
Try not to bring your blush below
the nostrils.

717
00:33:03,480 --> 00:33:06,480
I love that.
Lift it up motion older woman.

718
00:33:06,720 --> 00:33:10,480
And if she has bags which I do and I'm
just going to show you proudly my bags

719
00:33:11,640 --> 00:33:13,320
take it up to the bag.

720
00:33:13,320 --> 00:33:15,520
And that way it softens the bag.

721
00:33:15,920 --> 00:33:19,680
Don't go in the bag, but just to the bag,
because if you look,

722
00:33:19,680 --> 00:33:23,400
you've got a dark line here and the skin
tends to be a little bit bulbous here.

723
00:33:23,560 --> 00:33:26,280
Then you got your blush below it.
What happens? It makes this stick out.

724
00:33:26,280 --> 00:33:29,560
So it makes the blush look lower
and it makes the bag look darker.

725
00:33:29,760 --> 00:33:31,400
So take that little bit of blush.

726
00:33:31,400 --> 00:33:34,440
I was going to do it on the here
up to the bag.

727
00:33:34,440 --> 00:33:36,840
You'll notice it softens the bag.

728
00:33:38,160 --> 00:33:42,640
Oh, my gosh Rose-Marie, I could talk to
these is but you can see immediately

729
00:33:42,640 --> 00:33:46,720
how much how lifted one side of your face
looks and how the other does not.

730
00:33:46,720 --> 00:33:48,480
I think this is a beautiful trick.

731
00:33:48,480 --> 00:33:52,360
Also, I know my mom is listening right now
and she I mean, my earliest memory of

732
00:33:52,360 --> 00:33:53,120
my mother

733
00:33:53,120 --> 00:33:55,240
is that she always wore red lipstick
and she stopped

734
00:33:55,240 --> 00:33:57,000
when she was a little bit older But Mama,

735
00:33:57,000 --> 00:33:59,680
look at Rose-Marie She is showing you
you can still wear that red.

736
00:33:59,880 --> 00:34:03,400
The brushed will blush it through and
and you're good to go.

737
00:34:03,680 --> 00:34:05,000
And another

738
00:34:05,040 --> 00:34:05,640
another things

739
00:34:05,640 --> 00:34:08,920
we are sorry to interrupt you on this
on this red topic with red lips.

740
00:34:08,920 --> 00:34:11,120
I always tell people
people can wear a red lip.

741
00:34:11,280 --> 00:34:13,440
It depends how sheer or how opaque it is.

742
00:34:13,440 --> 00:34:15,080
It depends on what color of red it is,

743
00:34:15,080 --> 00:34:17,600
whether it's an orange based red,
whether it's a blue based red,

744
00:34:17,840 --> 00:34:22,240
you can find a red in most most
of the time that will match somebody's.

745
00:34:22,920 --> 00:34:24,600
You know, agree to agree.

746
00:34:24,600 --> 00:34:26,840
And I wear that red lip proudly.

747
00:34:27,480 --> 00:34:29,600
Rose-Marie it has been such a pleasure.

748
00:34:29,600 --> 00:34:31,800
I could get tips from you all day long.

749
00:34:31,800 --> 00:34:35,760
If people want to know more about your
your products, any of the products

750
00:34:35,760 --> 00:34:36,440
we talked about.

751
00:34:36,440 --> 00:34:38,880
If they want to know more about you
and your brand, where can they go?

752
00:34:40,080 --> 00:34:43,880
Oh my God, Instagram @RMSBeauty.

753
00:34:44,120 --> 00:34:45,840
Our Web site

754
00:34:46,600 --> 00:34:48,960
Tik Tok @RMSbeauty too.

755
00:34:49,240 --> 00:34:53,520
And yeah or just watch
some of the videos I'm doing lately.

756
00:34:53,520 --> 00:34:57,200
There's a lot of stuff coming up, so I'm
trying to give more of my tricks away.

757
00:34:57,200 --> 00:34:58,920
You know, a lot of makeup hours,

758
00:34:58,920 --> 00:35:00,960
we hang on to our little tricks
and keep them secret.

759
00:35:00,960 --> 00:35:03,320
Now I'm at the age I don't care anymore.

760
00:35:03,320 --> 00:35:04,160
You care about my thing.

761
00:35:04,160 --> 00:35:06,240
I know I've got tons of tricks.

762
00:35:06,760 --> 00:35:08,840
Amazing. I want to thank you so much.

763
00:35:08,840 --> 00:35:11,760
You're just a pleasure
and a joy to have on today.

764
00:35:12,480 --> 00:35:13,920
Thank you for having me, sweetheart.

765
00:35:13,920 --> 00:35:15,600
I really appreciate it was fun.

766
00:35:15,600 --> 00:35:18,880
And if you have any questions at home
that you want me to pass on to Rose-Marie

767
00:35:18,880 --> 00:35:21,000
or any of her team, I'm happy to do so.

768
00:35:21,000 --> 00:35:23,800
You can email me
at hello@artbeautypodcast.com.

769
00:35:23,800 --> 00:35:27,480
You can find us on Facebook, Instagram
and YouTube @artbeautypodcast.

770
00:35:27,480 --> 00:35:28,560
And as always,

771
00:35:28,560 --> 00:35:32,040
we will see you next Tuesday, hopefully
looking a little bit more luminous

772
00:35:32,040 --> 00:35:32,720
and lifted up

773
00:35:34,400 --> 00:35:35,120
by everybody.

774
00:35:35,120 --> 00:35:44,080
Thank you.

775
00:35:44,080 --> 00:35:44,520
All right.
