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Philips is a health tech leader focused on

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innovation that improves the health and well-being of

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people. Our health care technology and informatics solutions

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help care teams diagnose, treat, and manage more

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patients with greater precision, speed, and confidence across

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the care journey. With Philips, clinicians are empowered

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with streamlined insights in the moments that matter

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for every patient. Better care for more people.

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Philips.

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This is Gracelyn Keller with the Becker's Healthcare

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Podcast,

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and I am excited today to be joined

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by doctor Mark Mavis, who is the chief

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medical informatics officer and the VP of EHR

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at Parkview Health. Mark, thanks for joining me.

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We'd love to have you start off by

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introducing yourself and sharing a bit more about

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your background and your role.

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Thanks for having me.

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Yep.

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As mentioned, I'm, doctor Mark Vebas. I am,

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family medicine and clinical informatics,

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board certified. I've been a been a doc

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for over, 15 years at Parkview Health.

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And I am the chief medical informatics officer,

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which means that I help with,

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provider efficiencies

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and some tech projects, you know, clinical decision

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support,

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reducing

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note bloat or documentation burden reduction, we're gonna

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call it now,

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and also,

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lead our extensive epic. Everything clinical and revenue

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cycle,

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for our, Epic EHR,

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reports up through me. So,

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working with our,

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with our clinicians

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and our staff to, make Epic the best

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it can be at Parkview Health.

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Wonderful. Well, thank you for joining me. And

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let's start by talking about

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AI adoption. This is exploding in health care.

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So in your view, what is the most

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significant or promising application of AI technology right

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now, and how is that informing your organization's

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innovation strategy?

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Sure. AI is, being,

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tested out in so many different areas of

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health care. Mine from a,

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a provider

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standpoint and an efficiency standpoint.

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My big, area that I focused on that

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helps providers right now is ambient

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technology. You know, the technology

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where you can pull out your cell phone,

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start the app,

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and,

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have it listen to your patient encounter and

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transcribe all of that into a,

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cohesive bit of documentation.

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You know, the Ambient vendors have been around

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for the last couple years, and the functionality

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within Ambient keeps growing as well. It's not

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just for progress notes. It writes some of

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the best progress notes out there. I know

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my nurse herself says your progress notes look

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better when you do the ambient.

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But then also, you know, being able to,

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you know, improve efficiencies in other ways, like

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queuing up diagnoses

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or orders,

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just making that whole

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documentation

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experience that a provider has had to do

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as a data entry specialist for the last

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20 years, taking that out of their hands

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and getting providers back to where they're more

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comfortable

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in treating that patient, that one

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person that's right in front of them, connecting

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with them.

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I think it's such a great use of

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the technology to,

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empower providers to do what they wanna do

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and help people, not be a data entry,

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person. Yes. Of course, there's other areas that

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AI can, you know, help out. But, you

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know, that one is is is key for

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for me and my providers,

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getting them efficient and getting those,

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people connection, you know, that, that really,

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fills our tank. You know?

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Absolutely.

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And kinda going off of that, on a

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daily basis, health care leaders are managing greater

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volumes of data

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and more devices across a growing number of

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care settings and populations.

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So this is a complex environment,

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and I'd love to know what clinical data

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integration tools or practices

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you're seeing drive improvements in patient outcomes and

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operations.

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And can you share an example of this?

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Data is is key to managing

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your health care organization on a on a

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on a individual patient level, but then also

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on that population health level and then, you

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know, as as a system, you know, and

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how you interact with all the different areas

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in the health care, sector. So,

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one of the one of the key kind

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of focuses that we've done at Parkview more

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more recently is is trying to get more

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discrete data, you know, in some type of,

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you know, clinical repository

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that we can, you know, run multiple different,

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clinical intelligence and business intelligence metrics off of.

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You know, everybody's trying to

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be properly

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compensated

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for

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the level of

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different coding and, insurance and regulatory,

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factors that go into that complex system that

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is payment in the health care system. You

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know, can we get more data to accurately

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reference, you know, how,

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a patient actually looks, you know, comparing it

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to real life in in the computer and

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all that data? You know, we've had some,

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initiatives

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at Parkview that look at,

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the,

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MCCs, HCCs,

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risk adjustment factors,

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the those clinical

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indicators of the patient.

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Different initiatives for better documentation on the provider

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side,

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help on the coding query side, you know,

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through clinical documentation,

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even throwing in some AI in this air

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arena too. You know, looking at the, professional

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billing claims and and hospital coding, you know,

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are we capturing all of those, discrete little

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nuggets of data that can help,

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like I said,

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accurately represent the complexity of a patient that

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can therefore be translated

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into all those different initiatives,

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whether it's

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for for reimbursement or for for population health

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care gap closure,

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all those things that make health care so

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complex.

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You know, work on it from a provider

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standpoint in their day to day workflows, but

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then also

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encourage and empower your, your teams that work

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in the background to make this work as

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well.

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A 100%.

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And

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how can health care organizations

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better support both IT and clinical teams as

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they carry out innovation efforts, and what are

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some common pitfalls you've seen here?

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Definitely, this is an area that everybody always

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needs, you know, help with, I think.

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There

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are ideas

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that come in from all different sites,

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but you have to have great communication

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between IT and the clinical,

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teams. That's where informatics

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certainly can help out, can help bridge that

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gap between true clinical and true IT.

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You know, look at those workflows.

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Look to see what,

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can be improved,

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and brainstorm

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on those,

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ideas. You know, that's where that innovation,

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comes in. You know, common pit pitfalls

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are things like, implementing

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without properly testing,

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you know,

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in in making someone do a completely

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different workflow

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just to achieve,

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you know, someone else's goal. You know, if

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I have to do something completely different to,

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code a certain way, I'm gonna be more

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resistant as a clinician to do that. It's

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gonna take more effort, and they'll be more

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resistant. So,

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can can informatics bridge that gap,

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and kind of meet the 2 in the

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middle and figure out, you know, what is

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that best workflow to achieve things? And and,

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yeah, it could be innovation in workflow design.

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It could be innovation in software design,

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or could be some brand new, you know,

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element of technology that we haven't, thought about.

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I'm really thankful for

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informatics

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kind of filling that role,

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and,

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being so engaging

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and, willing to,

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know, help make

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everything

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all those different parts connect and work to

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the best of, the,

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needs for for each side, IT and clinical.

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Wonderful. And then as we wrap our conversation,

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I would love to know your top piece

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of advice for health care leaders as they

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prepare

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for further advancements in technology and greater demands

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for care.

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Definitely be open minded,

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to all those new different possibilities.

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Don't fall behind

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either. There's

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you know, the

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the the rate of technology explosion

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just seems to get faster and faster. AI,

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you you've seen it.

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What was just briefly talked about, you know,

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chat gpt a few years ago is so

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integrated into all these new gen AI tools,

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and it's becoming faster and faster

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on, those improvements there too. There's a new

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model right around the corner. So,

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being able to keep up with,

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what those trends are in technologies, what your

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EHR vendors are

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providing for you. You know,

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there there are

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so many different,

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avenues of new things. Be willing to try

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them out.

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See what works for your health system. You

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know, don't just do it to to to

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do it, but do you have a use

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case for it? You know, it it's not

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something that IT, like I mentioned,

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can implement, and the clinician would have to

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completely change something around. Well, what fits into

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that clinician needs, or what fits into that

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IT needs?

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Is there some area of technology

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or a new module,

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that would be helpful for your system? Don't

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be afraid to

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to reach out and get things going sooner

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than later,

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so you're not, you know, left, cleaning up

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in in the background. I know

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there are some things that, you know, we

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we've been used to doing some things a

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a certain way, and maybe you just need

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to be a little bit more open minded

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as to trying, something a little bit different.

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Not completely disruptive, you know, but, maybe just

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a a little bit different can help you

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and your team achieve their goals

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a little bit,

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quicker and more efficiently.

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Wonderful. Well, Mark, thank you so much for

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taking the time to join me today on

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the Becker's Healthcare Podcast and share these thoughts

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and insights.

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Thank you for the opportunity. Have a great

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day.